Sears
Senior Product Manager - Martech & Growth
Join to apply for the Senior Product Manager - Martech & Growth role at Sears Get AI-powered advice on this job and more exclusive features. Job Scope:
Critical role in transforming how we engage with customers directly, driving digital innovation and eCommerce success. Job Summary:
The Sr. Product Manager - Martech & Growth is responsible for being the driving force behind this digital innovation. Your role will center on redefining our Web & Mobile presence while enhancing our marketing capabilities, ultimately building a legacy in the digital landscape Reports To:
Chief of Staff to the Chairman Responsibilities/Skills/Experience Requirements Indirectly leads a team dedicated to website enhancement and digital marketing, instilling a culture of agility, innovation, and customer focus Oversees the full lifecycle of customer-centric web solutions and marketing technologies, driving eCommerce growth and enhancing user experience Spearheads the enhancement of user interface and user experience across our digital properties. Collaborates with design teams to create platforms that are aesthetically pleasing, intuitive and user-centric, ensuring an engaging customer journey on both our website and mobile applications Crafts and implements robust digital strategies tailored to our website and marketing technology, ensuring a seamless and engaging customer journey from awareness to conversion Collaborates with marketing, IT, and data teams to ensure a data-driven, integrated approach to digital initiatives Stays at the forefront of DTC trends, eCommerce innovations, and digital marketing advancements, applying these insights to maintain our competitive edge A/B testing to continuously elevate the customer experience Analyzes data to drive strategic decisions, focusing on enhancing user engagement and maximizing conversion rates Champions the creation and refinement of an advanced attribution model, delivering precise insights into the performance of diverse marketing channels and campaigns, enabling informed marketing strategies and budget optimization Collaborates with merchandising and design teams to ensure product displays and promotional content are finely tuned for maximum user engagement and conversion Directs the management of sprints and nurtures productive relationships with external development partners, adopting agile methodologies Job Requirements Bachelors Degree 5-10 years of related experience Up to 25% travel 18 years of age or older Required Skills At least 5 years of product management experience, with focus on digital platforms, website optimization, and marketing technologies in a DTC environment A dynamic leader with passion for the DTC model and digital marketing, with deep understanding of eCommerce strategies Proven success in developing and executing digital products that drive customer engagement and eCommerce growth Strong cross-functional collaboration skills Forward-thinking innovator and data enthusiast Years Experience:
5 - 10 Years Experience Travel Requirements:
Moderate (15-30%) Country:
United States Work-In City:
REMOTE Work-In State:
REMOTE Work-In Postal Code:
REMOTE Business:
Transformco Corporate Job Function:
E-commerce Employment Category:
Regular, Full-time Compensation Range:
$160,000-$165,000 EEO/EOE Footer:
Equal Opportunity Employer / Disability / Vet. Posting Tags:
#Corporate Company Brand:
Sears Home Services Location City:
HOFFMAN ESTATES
#J-18808-Ljbffr
Join to apply for the Senior Product Manager - Martech & Growth role at Sears Get AI-powered advice on this job and more exclusive features. Job Scope:
Critical role in transforming how we engage with customers directly, driving digital innovation and eCommerce success. Job Summary:
The Sr. Product Manager - Martech & Growth is responsible for being the driving force behind this digital innovation. Your role will center on redefining our Web & Mobile presence while enhancing our marketing capabilities, ultimately building a legacy in the digital landscape Reports To:
Chief of Staff to the Chairman Responsibilities/Skills/Experience Requirements Indirectly leads a team dedicated to website enhancement and digital marketing, instilling a culture of agility, innovation, and customer focus Oversees the full lifecycle of customer-centric web solutions and marketing technologies, driving eCommerce growth and enhancing user experience Spearheads the enhancement of user interface and user experience across our digital properties. Collaborates with design teams to create platforms that are aesthetically pleasing, intuitive and user-centric, ensuring an engaging customer journey on both our website and mobile applications Crafts and implements robust digital strategies tailored to our website and marketing technology, ensuring a seamless and engaging customer journey from awareness to conversion Collaborates with marketing, IT, and data teams to ensure a data-driven, integrated approach to digital initiatives Stays at the forefront of DTC trends, eCommerce innovations, and digital marketing advancements, applying these insights to maintain our competitive edge A/B testing to continuously elevate the customer experience Analyzes data to drive strategic decisions, focusing on enhancing user engagement and maximizing conversion rates Champions the creation and refinement of an advanced attribution model, delivering precise insights into the performance of diverse marketing channels and campaigns, enabling informed marketing strategies and budget optimization Collaborates with merchandising and design teams to ensure product displays and promotional content are finely tuned for maximum user engagement and conversion Directs the management of sprints and nurtures productive relationships with external development partners, adopting agile methodologies Job Requirements Bachelors Degree 5-10 years of related experience Up to 25% travel 18 years of age or older Required Skills At least 5 years of product management experience, with focus on digital platforms, website optimization, and marketing technologies in a DTC environment A dynamic leader with passion for the DTC model and digital marketing, with deep understanding of eCommerce strategies Proven success in developing and executing digital products that drive customer engagement and eCommerce growth Strong cross-functional collaboration skills Forward-thinking innovator and data enthusiast Years Experience:
5 - 10 Years Experience Travel Requirements:
Moderate (15-30%) Country:
United States Work-In City:
REMOTE Work-In State:
REMOTE Work-In Postal Code:
REMOTE Business:
Transformco Corporate Job Function:
E-commerce Employment Category:
Regular, Full-time Compensation Range:
$160,000-$165,000 EEO/EOE Footer:
Equal Opportunity Employer / Disability / Vet. Posting Tags:
#Corporate Company Brand:
Sears Home Services Location City:
HOFFMAN ESTATES
#J-18808-Ljbffr