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Creative Cove Inc.

Senior Marketing Manager

Creative Cove Inc., Bridgeport, Connecticut, us, 06610

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Overview

Direct message the job poster from Creative Cove Inc. Our retail client is looking for a Sr. Marketing Manager with 8+ years experience in PR, brand marketing or purpose driven marketing; this role is for a hands-on contractor to temporarily support and cover responsibilities typically held by Manager level roles across the Earned Media, and Purpose-driven marketing functions. This role is critical in ensuring continuity of leadership, execution, and cross-functional collaboration during a transitional period. Key Responsibilities

Earned & Purpose Channels: Drive execution for earned media and purpose initiatives and strategic channel planning and execution; lead brand storytelling and product-focused PR efforts; support AVP as day-to-day contact for PR Agency and Purpose teams; oversee and support execution of charity partnerships, fundraising efforts, and integration across site, email, retail, loyalty program, and social; guide execution and reporting for Client’s signature Purpose program and guide strategic planning. Cross-Functional Leadership: Collaborate with internal stakeholders including PD, Merchants, Store Operations, and agency partners; support annual planning and strategic visioning across channels; drive internal education and immersion efforts related to Earned and Purpose-led programs; ensure alignment and integration of brand acts and charitable merchandise across platforms. Qualifications / Requirements

8+ years of experience in brand marketing, PR, or purpose-driven initiatives at a management level. Proven leadership in managing cross-functional teams and agency relationships. Strong communication, organizational, executional and strategic planning skills. Experience with influencer programming. Bachelor's degree required. MS Office (PowerPoint and Excel) (basic level). Preferred Skills / Knowledge

Advanced degree or certifications. Agile and proactive mindset with a passion for storytelling and purpose. Comfortable navigating ambiguity and driving clarity. Collaborative and inclusive leadership style. Job Details

Seniority level: Mid-Senior level Employment type: Contract Job function: Marketing Industries: Retail and Consumer Services

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