The Knot Worldwide Inc. is hiring: Lead Data Analyst in New York

The Knot Worldwide champions celebration and places people at the heart of our success. We are a global team of ambitious, collaborative, and inclusive professionals who design solutions, spark ideas, and drive impact for millions of users worldwide.

About the Role and Our Team:

The Knot Worldwide is hiring a Lead Data Analyst to drive analytics capabilities across our core Consumer Marketing teams. This senior individual contributor role in the Data Science & Analytics organization operates with autonomy to define metrics, build scalable reporting, and lead analytical investigations that bring clarity, alignment, and impact across Marketing and other key business functions.

You’ll be the primary analytics partner for Marketing for a suite of consumer-focused brands, ensuring decision-makers have trusted data, clear KPIs, and actionable insights. You’ll collaborate with data engineers, other analysts, data scientists, and marketing leaders to translate performance trends into clear narratives that guide strategy.

Responsibilities

Metrics Definition & Governance

• Develop, document, and maintain clear, consistent metric definitions within a centralized semantic layer (e.g., Cube).
• Partner with business and data stakeholders to align on KPI logic and ensure consistent usage across reports and dashboards.
• Contribute to processes that ensure metrics are version-controlled, certified, and discoverable.
• Build and maintain high-quality dashboards and reports that support business teams, executives, and operational workflows.
• Ensure reporting outputs reflect the most current and accurate data definitions.
• Support rollout of modern BI tools and adoption of the semantic layer.

Business Performance Investigation

• Lead deep-dive analyses into performance trends, identifying root causes and key opportunities.
• Serve as the go-to resource for urgent, high-priority business questions that require data-backed answers.
• Deliver recommendations and findings in concise, executive-friendly formats.

Cross-functional Collaboration

• Serve as a key analytics partner to teams across Marketing, Product, Finance, and Revenue.
• Translate business questions into structured analyses, and help teams interpret results with appropriate context and caveats.
• Contribute to shared metrics and reporting resources that promote transparency and alignment across teams.

Operational Analytics Excellence

• Establish and champion best practices for metric design, dashboard development, and data quality validation.
• Collaborate with Data Engineering and Data Science teams to ensure analytics models and data pipelines meet stakeholder needs.
• Stay up to date with changes in source systems and contribute to QA/testing efforts to ensure data accuracy.

Successful candidates have:

• 6–8 years of experience in analytics, business intelligence, or a related data role.
• Marketing domain expertise — deep familiarity with channel performance analysis, funnel metrics, media attribution, lifecycle marketing, and campaign measurement.
• Strong SQL skills and experience with modern data warehouses (e.g., Snowflake, BigQuery, Redshift).
• Proficiency with BI tools (e.g., Looker, Preset/Superset, Metabase, Tableau).
• Experience with metrics layer tools (e.g., dbt metrics, LookML, Cube) in a governed reporting environment.
• Exceptional analytical thinking, problem-solving, and data storytelling skills.
• Ability to operate with minimal direction while managing multiple priorities.

Strong track record of collaborating with cross-functional teams and influencing senior stakeholders.

Work Model

This role is Together@TKWW-eligible and based near one of our office hubs. Starting September 15, 2025, you’ll be expected to work in the office two days a week as part of our hybrid work model.

At The Knot Worldwide, we believe you are more than a resume and invite you to apply if this role aligns with your passion to join TKWW and make a difference.

What We Love About You

You Dream Big. You iterate and experiment to drive innovation.

You Love Our Users. You keep our global community at the center of everything you do.

You Do the Right Thing. You strengthen your team through respect, fairness, and inclusion.

You Hustle Every Day. You favor urgency and own your outcomes.

You Win Together. People are at the heart of our success and you collaborate as a team.

What You Love About Us

We offer a holistic range of offerings to support our employees, including mental wellbeing, physical health, financial planning, engaging perks and discounts, flexible vacation, generous parental leave, and initiatives that support growth, development, and happiness.

Together@TKWW describes our hybrid work approach—balancing flexibility with meaningful in-person connection. Depending on the role, some in-office time may be required or virtual collaboration and intentional gatherings may be favored.

Locations include Barcelona, Spain; Delhi, India; Galway, Ireland; London, England; New York, NY; and Washington, D.C.

Equal Opportunity and Privacy

US Notice: The Knot Worldwide provides equal employment opportunities to all employees and applicants without regard to race, color, religion, sex, national origin, age, disability, or other protected statuses, and complies with applicable state and local laws. We prohibit workplace harassment based on protected characteristics.

Privacy Notice: We process your personal data to evaluate your application in accordance with applicable law and TKWW policies. You can request access to or deletion of your data, and you may review our privacy policy for details.

To apply for this job, please follow the application process on our Careers page.