Circle
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Sr. Principal Product Marketing Manager
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Circle Circle is a financial technology company at the epicenter of the emerging internet of money. Our infrastructure includes USDC, a blockchain-based dollar, and enables businesses, institutions, and developers to harness breakthroughs in global payments, commerce, and markets. What You’ll Be Part Of
Circle is committed to visibility and stability in everything we do. As we grow, we are expanding into some of the world’s strongest jurisdictions. We value High Integrity, Future Forward, Multistakeholder, Mindful, and Driven by Excellence. We have built a flexible and diverse work environment where new ideas are encouraged and everyone is a stakeholder. Circle enables businesses and developers to harness the power of digital currencies and public blockchains for payments, commerce and financial applications worldwide. Circle is the issuer of USDC and EURC, two of the world’s largest fully reserved, regulated stablecoins. Circle’s platform offers enterprise-grade APIs and SDKs to help organizations run their internet-scale business on the blockchain. What You’ll Be Responsible For
Circle is looking for an experienced Sr. Principal Product Marketing Manager to define and drive GTM strategy for Circle’s multichain infrastructure. This role reports to the Director of Product Marketing and works with a cross-functional team focused on this strategic platform pillar. Act as the subject matter expert for Circle’s multichain infrastructure, including ideal customer profile, industry segmentation, competitive landscape, and market dynamics. Define and evolve positioning, messaging, and proof points that differentiate Circle in a complex, rapidly evolving market. Develop go-to-market (GTM) strategies that span product launches, ecosystem engagement, and long-term growth initiatives. Partner with Product and Business Development to identify new market opportunities and influence product roadmap decisions. Lead cross-functional efforts to create and distribute high-impact marketing and sales enablement materials, including pitch decks, product pages, case studies, and partner campaigns. Collaborate with developer relations, BD, and communications to drive awareness and engagement across ecosystem channels. What You’ll Bring To Circle
12+ years of experience in product marketing or related fields such as product, engineering, or business development. Proven ability to develop positioning, messaging, and GTM strategies for complex, technical products. Deep knowledge of blockchain ecosystems, stablecoins, and capital markets. Strong track record of collaborating with cross-functional teams to influence product direction and drive adoption. Clear, concise communication skills with an ability to translate complex technology into compelling narratives. Highly self-directed and thrives in fast-paced environments. Familiarity with Slack, Google Workspace, Coda, and macOS. Circle is on a mission to create an inclusive financial future, with transparency at our core. Compensation ranges are determined by various factors including relevant experience, skill set, and other business needs. Base Pay Range: $242,500 - 325,000. We are an equal opportunity employer and value diversity at Circle. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Circle participates in the E-Verify Program in certain locations, as required by law. If you require accommodations during the interview process, please contact accommodations@circle.com for support. Seniority level: Mid-Senior level Employment type: Full-time Job function: Marketing and Sales
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Sr. Principal Product Marketing Manager
role at
Circle Circle is a financial technology company at the epicenter of the emerging internet of money. Our infrastructure includes USDC, a blockchain-based dollar, and enables businesses, institutions, and developers to harness breakthroughs in global payments, commerce, and markets. What You’ll Be Part Of
Circle is committed to visibility and stability in everything we do. As we grow, we are expanding into some of the world’s strongest jurisdictions. We value High Integrity, Future Forward, Multistakeholder, Mindful, and Driven by Excellence. We have built a flexible and diverse work environment where new ideas are encouraged and everyone is a stakeholder. Circle enables businesses and developers to harness the power of digital currencies and public blockchains for payments, commerce and financial applications worldwide. Circle is the issuer of USDC and EURC, two of the world’s largest fully reserved, regulated stablecoins. Circle’s platform offers enterprise-grade APIs and SDKs to help organizations run their internet-scale business on the blockchain. What You’ll Be Responsible For
Circle is looking for an experienced Sr. Principal Product Marketing Manager to define and drive GTM strategy for Circle’s multichain infrastructure. This role reports to the Director of Product Marketing and works with a cross-functional team focused on this strategic platform pillar. Act as the subject matter expert for Circle’s multichain infrastructure, including ideal customer profile, industry segmentation, competitive landscape, and market dynamics. Define and evolve positioning, messaging, and proof points that differentiate Circle in a complex, rapidly evolving market. Develop go-to-market (GTM) strategies that span product launches, ecosystem engagement, and long-term growth initiatives. Partner with Product and Business Development to identify new market opportunities and influence product roadmap decisions. Lead cross-functional efforts to create and distribute high-impact marketing and sales enablement materials, including pitch decks, product pages, case studies, and partner campaigns. Collaborate with developer relations, BD, and communications to drive awareness and engagement across ecosystem channels. What You’ll Bring To Circle
12+ years of experience in product marketing or related fields such as product, engineering, or business development. Proven ability to develop positioning, messaging, and GTM strategies for complex, technical products. Deep knowledge of blockchain ecosystems, stablecoins, and capital markets. Strong track record of collaborating with cross-functional teams to influence product direction and drive adoption. Clear, concise communication skills with an ability to translate complex technology into compelling narratives. Highly self-directed and thrives in fast-paced environments. Familiarity with Slack, Google Workspace, Coda, and macOS. Circle is on a mission to create an inclusive financial future, with transparency at our core. Compensation ranges are determined by various factors including relevant experience, skill set, and other business needs. Base Pay Range: $242,500 - 325,000. We are an equal opportunity employer and value diversity at Circle. We do not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, veteran status, or disability status. Circle participates in the E-Verify Program in certain locations, as required by law. If you require accommodations during the interview process, please contact accommodations@circle.com for support. Seniority level: Mid-Senior level Employment type: Full-time Job function: Marketing and Sales
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