Logo
Confidential

Senior Vice President of Media Insights

Confidential, Detroit, Michigan, United States, 48228

Save Job

Senior Vice President of Media Insights About the Company A thriving marketing and advertising agency committed to excellence. Industry Marketing and Advertising Type Privately Held, Private Equity-backed Founded 2012 Employees 10,001+ Categories Marketing & Advertising Public Relations Communications B2B Advertising Australia Books Finance Full Service Journalism Newspapers Religion and Spirituality Advertising Agencies Design Graphic Design Consulting & Professional Services Specialties Marketing communications Advertising Media planning Media buying People-based marketing Creative Innovation Data Technology About the Role The Company is on the lookout for a dynamic SVP of Media Insights to lead a talented team focused on transforming data into actionable strategies that drive media performance. This role is crucial in unifying our teams to promote thought leadership and strategic alignment across the agency. The successful candidate will work directly with the EVP, clients, and agency leaders to ensure data accuracy, provide consistent reporting, and identify innovative solutions to enhance operational efficiencies. You will be the voice of analytics innovation in the media measurement landscape, adept at turning business challenges into strategic opportunities. Ideal candidates will possess a strong background in advertising media measurement, ad/mar technology, and familiarity with addressable identity solutions. Expertise in people-based marketing, brand research, and measurement across various media channels is essential. The role requires a robust quantitative background, proficiency in data visualization, and a proven record in developing analytics capabilities. All applicants should hold a Bachelor's degree in a quantitative field and have at least 11 years of relevant media or analytics experience. The ideal SVP will demonstrate exceptional leadership skills, top-notch communication abilities, and an aptitude for collaborating with both internal executives and senior clients. Hiring Manager Title Chief Media Officer Travel Percent Less than 10% Functions Advertising/Media Planning