Growth Marketing Manager
Futu US Inc. stands at the forefront of financial services, housing two SEC registered broker-dealers alongside a cryptocurrency brokerage all operating under the reputable wing of Futu Holdings Limited (Nasdaq: FUTU).
Our core mission revolves around innovating the investing landscape through a digitized brokerage and wealth management platform that's designed to elevate the investment experience.
Here's a closer look at our key entities:
- Futu Clearing Inc.: An SEC registered FINRA member dedicated to delivering top-tier clearing and execution services globally.
- Moomoo Financial Inc.: As an SEC registered FINRA member, we provide retail investors access to both U.S. and Asian securities markets, ensuring your investment journey is backed by expertise.
- Moomoo Technology Inc.: Offering a data-rich trading platform, we provide unparalleled insights and tools to enhance your trading strategies. Note that this entity is not a licensed broker-dealer.
We are seeking an experienced and innovative Growth Marketing Manager to lead our marketing efforts targeting stock, options, and crypto traders in the U.S. This role will be pivotal in developing and executing data-driven growth strategies to expand our retail brokerage business in the U.S. market, with a strong focus on user acquisition, retention, and channel optimization.
This role must be based on the office locations specified in the job description, in line with our in-office work philosophy. Remote work is not available for this position. For more details about our in-office approach and expectations, please reach out to the recruiter.
Key Responsibilities:
- Growth Strategy Development : Design and implement comprehensive marketing strategies aligned with user acquisition and overall business growth objectives.
- Channel Partner & Go-to-Market : Create detailed go-to-market strategies for acquisition channels and in-app resources, maximizing reach and conversion.
- Multi-Channel Campaigns : Build and execute growth campaigns across performance marketing, influencer marketing, 3rd-party partners, and social media platforms.
- Value Proposition Creation : Craft compelling messaging tailored to different user and partner segments, highlighting unique platform advantages.
- Budget & ROI Ownership : Manage multi-channel marketing budgets with accountability for ROI, optimizing spend for maximum growth.
- Cross-Functional Collaboration : Partner with product, data, and acquisition marketing teams to ensure consistent messaging and coordinated growth execution.
- Co-Marketing Programs : Develop collaborative marketing initiatives with partners to accelerate acquisition and engagement.
- Market & User Insights : Analyze market trends, user behaviors, and competitor strategies to inform and refine growth marketing tactics.
- Performance Measurement : Execute, track, and report on campaign performance with actionable insights and recommendations for continuous improvement.
- Compliance Alignment : Ensure all growth marketing initiatives adhere to regulatory standards and internal policies.