Hearst
Campaign Manager
role at
Hearst Magazines Hearst Magazines portfolio of more than 25 powerful brands in the U.S.including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harpers BAZAAR, Popular Mechanicsinspires, entertains, and builds new and bold experiences for an engaged and growing audience across digital, video, social, and print, reaching nearly 139 million readers and site visitors each month. With sophisticated content creation, cutting-edge technology, and industry-leading data capabilities, we make media and products that move people across all platforms. We are a global media company that publishes nearly 260 magazine editions and 200 websites around the world and, together, we are reinventing publishing for the 21st century. Your Impact
Campaign Managers work closely and in partnership with our Account Managers to ensure all campaigns are launched successfully and optimized to exceed client goals. The job requires daily use of Google Ads Manager, uploading client 3rd Party tags and creative, testing and QA of custom rich media units, pulling and analyzing reporting and campaign optimization. Responsibilities What You'll Do Responsible for implementation and optimization of all digital media campaigns and work closely with Program Management to execute Manage Ad operations functions (collect campaign assets, traffic and thoroughly QA third party tags, and align with reporting and performance expectations) Campaign Optimization (monitor campaign pacing to meet client KPIs, provide optimization recommendations and work with AM & PM to implement, and proactively flag issues with trafficking or reporting to ensure full delivery of campaigns) Own reporting (provide internal and external reporting and work with AMs & PMs on comprehensive wrap reports highlighting top performing elements, insights and recommendations for future campaigns) Work with Finance on accurate billing and 3rd Party reporting if necessary Support the Account Management Team in investigating and resolving billing disputes Communicate daily with sales and sales support teams, acting as their ad-ops and optimization expert Maintain up-to-date understanding of industry standards in ad technology, including ad verification, viewability, and programmatic ad serving Ensure that any internal systems are properly mapped to clients 3P systems and that those mappings are correctly and consistently maintained
Qualifications Who You Are
1-2 years of experience in all aspects of end-to-end campaign management specifically:
Ad Operations Campaign Management & Optimization Reporting
Proficiency in Google Ads Manager (DFP) a plus Demonstrated analytical skillset with strong Microsoft Excel skills Quick learner and able to rapidly acquire and apply technical knowledge Prior DMP experience is helpful, but not required Experience with third party ad servers (DFP, DSM, CheckM8, VAST video) a plus Knowledge of HTML, JavaScript, and CSS preferred; experience in any other scripting or development language a plus (e.g., SQL) a plus Flexible, personable attitude; ability to develop excellent professional relationships with all levels of personnel Attention to detail Strong written and verbal communication skills A bachelors degree
The base salary for this role is between $58,000-$70,000. The actual base pay offered is dependent upon many factors, such as transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future. This position is based in the NYC office 3 days a week. No remote option. Hearst Magazines is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law. #J-18808-Ljbffr
role at
Hearst Magazines Hearst Magazines portfolio of more than 25 powerful brands in the U.S.including Cosmopolitan, ELLE, Esquire, Good Housekeeping, Harpers BAZAAR, Popular Mechanicsinspires, entertains, and builds new and bold experiences for an engaged and growing audience across digital, video, social, and print, reaching nearly 139 million readers and site visitors each month. With sophisticated content creation, cutting-edge technology, and industry-leading data capabilities, we make media and products that move people across all platforms. We are a global media company that publishes nearly 260 magazine editions and 200 websites around the world and, together, we are reinventing publishing for the 21st century. Your Impact
Campaign Managers work closely and in partnership with our Account Managers to ensure all campaigns are launched successfully and optimized to exceed client goals. The job requires daily use of Google Ads Manager, uploading client 3rd Party tags and creative, testing and QA of custom rich media units, pulling and analyzing reporting and campaign optimization. Responsibilities What You'll Do Responsible for implementation and optimization of all digital media campaigns and work closely with Program Management to execute Manage Ad operations functions (collect campaign assets, traffic and thoroughly QA third party tags, and align with reporting and performance expectations) Campaign Optimization (monitor campaign pacing to meet client KPIs, provide optimization recommendations and work with AM & PM to implement, and proactively flag issues with trafficking or reporting to ensure full delivery of campaigns) Own reporting (provide internal and external reporting and work with AMs & PMs on comprehensive wrap reports highlighting top performing elements, insights and recommendations for future campaigns) Work with Finance on accurate billing and 3rd Party reporting if necessary Support the Account Management Team in investigating and resolving billing disputes Communicate daily with sales and sales support teams, acting as their ad-ops and optimization expert Maintain up-to-date understanding of industry standards in ad technology, including ad verification, viewability, and programmatic ad serving Ensure that any internal systems are properly mapped to clients 3P systems and that those mappings are correctly and consistently maintained
Qualifications Who You Are
1-2 years of experience in all aspects of end-to-end campaign management specifically:
Ad Operations Campaign Management & Optimization Reporting
Proficiency in Google Ads Manager (DFP) a plus Demonstrated analytical skillset with strong Microsoft Excel skills Quick learner and able to rapidly acquire and apply technical knowledge Prior DMP experience is helpful, but not required Experience with third party ad servers (DFP, DSM, CheckM8, VAST video) a plus Knowledge of HTML, JavaScript, and CSS preferred; experience in any other scripting or development language a plus (e.g., SQL) a plus Flexible, personable attitude; ability to develop excellent professional relationships with all levels of personnel Attention to detail Strong written and verbal communication skills A bachelors degree
The base salary for this role is between $58,000-$70,000. The actual base pay offered is dependent upon many factors, such as transferable skills, work experience, business needs and market demands. The base pay range is subject to change and may be modified in the future. This position is based in the NYC office 3 days a week. No remote option. Hearst Magazines is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, protected veteran status, or any other characteristic protected by law. #J-18808-Ljbffr