Sony Pictures Entertainment
Vice President, Advertising FAST Streaming
Sony Pictures Entertainment, Culver City, California, United States, 90232
Vice President, Advertising FAST Streaming Sony Pictures Entertainment (SPE), a subsidiary of Sony Corporation of America and ultimately of Tokyo-based Sony Group Corporation, is a global leader in the creation and distribution of entertainment content across all platforms. From motion picture and television production to digital content and home entertainment, SPE operates in more than 140 countries worldwide.
Maximise your chances of a successful application to this job by ensuring your CV and skills are a good match. SPE is seeking a dynamic and experienced Vice President of Advertising (FAST & AVOD Streaming Global) to join our forward-thinking New Media organizationan innovative team driving the future of entertainment through cutting-edge platforms and storytelling. This role will own end-to-end global ad monetization for our FAST & AVOD streaming business. The scope will span direct & programmatic sales, partner development, ad operations, pricing, yield, ad-quality governance, measurement, and revenue analytics. Key Responsibilities
Set multi-year go-to-market and pricing strategy; manage revenue delivery and demand pipelines across CTV, mobile, web, and OEM FAST services Drive supply-path optimizationevaluate / refine SSP mix to reduce tech fees and lift net CPM Own the CTV measurement roadmap (iSpot, VideoAmp, Nielsen ONE) and attribution partnerships; meet advertiser outcome needs Conduct inventory, capacity-utilization, and pacing analysis; maintain financial models for forecasting and scenario planning Establish dynamic pricing, floor tests, auction mechanics, ad-load policies, and unit-economics guardrails Cultivate senior relationships with agencies, brands, DSPs, SSPs, OEM platforms, data & measurement partners Partner with Content, Marketing, and Product teams to launch innovative ad products (pause-ads, shoppable, interactive overlays, sponsorships) Direct Ad Ops on trafficking, brand safety, creative QA, and SSAI integrity Ensure compliance with GDPR, LGPD, PDPA, COPPA, and emerging privacy frameworks; steward TAG / IAB certifications Leverage first-party IDs, data clean rooms, and contextual signals (with Data & Privacy teams) for addressable ad solutions Work closely with FP&A on quarterly closes, revenue accruals, and long-range planning models Hire, coach, and retain a high-performing global team; define OKRs, compensation plans, and succession pipeline eP&L : Full responsibility for a multi-million annual ad business; accountable for YoY revenue and growth People : Lead a global team across Ad Sales, Growth Partnerships, Revenue Ops, Yield, Pricing, Ad Ops & Quality; manage OPEX and headcount budgets Required Qualifications
12+ years in digital advertising; 5+ years leading global FAST / AVOD monetization Deep expertise in programmatic CTV auctions, SSAI workflows, inventory forecasting, and cross-platform measurement Experience managing direct & programmatic funnels, pricing, yield, and ad-ops functions Familiarity with leading ad-tech & data stacks (Publica, MediaTailor, Google Ad Manager, SSPs, LiveRamp, Adobe, Twilio, or equivalents) Desired Characteristics
Entrepreneurial, analytical, and solutions-oriented; can translate complex concepts for senior executives Thrives in a hands-on, cross-functional, scale-up environment; proven change agent who inspires and develops teams Additional Requirement
Travel : 20-30% international and domestic, as business needs dictate Seniority level
Executive Employment type
Full-time Job function
Advertising, Management, and Marketing Industries
Entertainment Providers, Broadcast Media Production and Distribution, and Technology, Information and Media
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Maximise your chances of a successful application to this job by ensuring your CV and skills are a good match. SPE is seeking a dynamic and experienced Vice President of Advertising (FAST & AVOD Streaming Global) to join our forward-thinking New Media organizationan innovative team driving the future of entertainment through cutting-edge platforms and storytelling. This role will own end-to-end global ad monetization for our FAST & AVOD streaming business. The scope will span direct & programmatic sales, partner development, ad operations, pricing, yield, ad-quality governance, measurement, and revenue analytics. Key Responsibilities
Set multi-year go-to-market and pricing strategy; manage revenue delivery and demand pipelines across CTV, mobile, web, and OEM FAST services Drive supply-path optimizationevaluate / refine SSP mix to reduce tech fees and lift net CPM Own the CTV measurement roadmap (iSpot, VideoAmp, Nielsen ONE) and attribution partnerships; meet advertiser outcome needs Conduct inventory, capacity-utilization, and pacing analysis; maintain financial models for forecasting and scenario planning Establish dynamic pricing, floor tests, auction mechanics, ad-load policies, and unit-economics guardrails Cultivate senior relationships with agencies, brands, DSPs, SSPs, OEM platforms, data & measurement partners Partner with Content, Marketing, and Product teams to launch innovative ad products (pause-ads, shoppable, interactive overlays, sponsorships) Direct Ad Ops on trafficking, brand safety, creative QA, and SSAI integrity Ensure compliance with GDPR, LGPD, PDPA, COPPA, and emerging privacy frameworks; steward TAG / IAB certifications Leverage first-party IDs, data clean rooms, and contextual signals (with Data & Privacy teams) for addressable ad solutions Work closely with FP&A on quarterly closes, revenue accruals, and long-range planning models Hire, coach, and retain a high-performing global team; define OKRs, compensation plans, and succession pipeline eP&L : Full responsibility for a multi-million annual ad business; accountable for YoY revenue and growth People : Lead a global team across Ad Sales, Growth Partnerships, Revenue Ops, Yield, Pricing, Ad Ops & Quality; manage OPEX and headcount budgets Required Qualifications
12+ years in digital advertising; 5+ years leading global FAST / AVOD monetization Deep expertise in programmatic CTV auctions, SSAI workflows, inventory forecasting, and cross-platform measurement Experience managing direct & programmatic funnels, pricing, yield, and ad-ops functions Familiarity with leading ad-tech & data stacks (Publica, MediaTailor, Google Ad Manager, SSPs, LiveRamp, Adobe, Twilio, or equivalents) Desired Characteristics
Entrepreneurial, analytical, and solutions-oriented; can translate complex concepts for senior executives Thrives in a hands-on, cross-functional, scale-up environment; proven change agent who inspires and develops teams Additional Requirement
Travel : 20-30% international and domestic, as business needs dictate Seniority level
Executive Employment type
Full-time Job function
Advertising, Management, and Marketing Industries
Entertainment Providers, Broadcast Media Production and Distribution, and Technology, Information and Media
#J-18808-Ljbffr