Job Description
Who We Are
Are you ready to revolutionize the world of retail with Nuqleous? Since our inception in 2013, we've been at the forefront of innovation, providing cutting-edge space-planning-automation and performance analytics software. With over 75 leading consumer packaged goods (CPG) companies on board, including giants like Kraft-Heinz, Danone, and Anheuser-Busch—we're not just changing the game; we're defining it.
Imagine a world where agility and efficiency are not just buzzwords but the cornerstones of success. That's what Nuqleous brings to the table. Our software products empower CPGs to boost margins, slash inefficiencies, and drive sales across 700 categories and 3,700 brands, representing a staggering $40.9 billion in annualized sales.
Join us at Nuqleous and be part of the revolution. Together, we'll redefine retail and shape the future of an industry. With our innovative software solutions and unbeatable team spirit, the possibilities are endless.
Nuqleous is looking for a motivated and relationship-driven Marketing Manager to join our growing sales operations team. The Marketing Manager will be responsible for driving the Nuqleous product message into the marketplace and developing programs to generate demand for our products. This role is ideal for a leader who excels at partnering with business leaders to support a growing SaaS operation.
Objectives of this role
- Establish positioning, identify target audiences, and develop marketing plans with specific objectives across different channels and segments
- Lead the execution of marketing programs from start to finish, leveraging internal support and driving collaboration
- Analyze customer insights, consumer trends, market analysis, and marketing best practices to build successful strategies
- Create, maintain, and conduct analytics reporting across multiple platforms and extract key insights for future campaign development and go-to-market strategies, complete with formal proposals and recommendations on tactics
- Develop customer-facing and sales enablement content to align marketing campaigns and internal teams
Responsibilities
- Help develop creative briefs and guide creative direction to meet objectives for all advertising and public-facing communications, including print, digital, and video assets
- Conceptualize and execute on multichannel campaigns across the prospect and customer lifecycle, ensuring the alignment of communications and messaging in all channels
- Manage content and updates for customer and internal touch points, establish budget guidelines, participate in events, document business processes, and provide sales support
- Gather customer and market insights to inform outreach strategies, increase customer conversions, and generate more qualified leads
- Identify effectiveness and impact of current marketing initiatives with tracking and analysis, and optimize accordingly
- Present ideas and final deliverables to internal and external teams, and communicate with senior leaders about marketing programs, strategies, and budgets
Required skills and qualifications
- Proven success in developing marketing plans and campaigns
- Excellent written and verbal communication skills
- Strong project management, multitasking, and decision-making skills
- Metrics-driven marketing mind with eye for creativity
- Experience with marketing automation and CRM tools (Hubspot, Salesforce)
Preferred skills and qualifications
- Bachelor’s degree (or equivalent) in marketing, business, or related field
- 7+ years of experience in marketing and lead generation
- Proficiency with online marketing and social media strategy
- Proven success in designing interactive applications and networking platforms