RE/MAX
Overview Develop and execute consumer-centric digital marketing programs that include: lead generation across numerous websites and millions of visitors, review and sentiment management, business listings, SEM, integrated content development, maintaining and development of audience lists, re-targeting, programmatic, campaign optimization, social media advertising, media trafficking, marketing automation and other emerging technologies. Position will may also need to support the regional development and company objectives around recruiting, retention and franchise sales.
Responsibilities Skillfully analyze and optimize digital media campaigns, both paid and earned, that generate leads for RE/MAX agents and helps build brand awareness among consumers
Recommend, develop and optimize digital content that is specific to each audience and landing pages of an omni-channel approach across marketing channels focus is on the customer
Traffic, organize and keep updated landing pages and in-market creative
Leverage thoughtful business listing and data aggregation processes (offices and agents) that drives more traffic to remax.com and lead and engagement actions for our partners
Thoroughly assess needs of internal and external stakeholders for appropriate planning and development of digital assets that keep RE/MAX relevant
Work cross-functionally with different stakeholders to ensure projects are completed accurately and on-time to keep the business moving forward
With a focus on conversion-based lead generation, history with placing or reviewing pixels and tag as well as managing target audiences including retargeting, CRM and other related target audiences
Manage market-specific data, analytics, and KPI reporting for executives, region development, or ad-hoc
Review and manage pixel implementation and platform linking for accurate accounting of online properties and Google Tag Manager setup
Help support effective social media campaigns across paid channels for the brand including agent adoption
Support the development of digital training content for RE/MAX employees and franchisees
Own and manage the Marketing Portal for RE/MAX affiliates and team members
Support vendor management with creative and media activation vendors and own the trafficking process for media flighting and targeting
Oversee consumer campaign launch and identifying creative sizes across channels and marketing funnel messaging
Qualifications & Skills BS/BA degree in marketing, advertising, communications, or equivalent
3-5 years of experience in online, digital, and social media execution
Experience with HTML, PHP and CSS is a plus, but not required
Google certifications are a plus!
Desire to continuously improve performance through testing and analysis
Proficient project management experience with agile or scrum methodologies is a plus, but not required
Ad trafficking and creative review based on performance and user engagement
Working knowledge of cross browser and platform testing
Consumer and b-to-b marketing experience
Strong sense of ownership and urgency to take projects from concept to implementation
Intermediate CRM and database experience with a love for technology
Proficiency in email marketing platforms
Working knowledge of PPC (Google, Bing, Facebook Ads), retargeting and programmatic advertising
Hire Range/Rate $82,000 to $95,000
Actual compensation offered to candidate will be finalized at offer and may be above or below the posted range due to skill level, experience, industry specific knowledge, education/certifications, or geographic location. The offer rate represents one component of the RE/MAX Holdings total compensation package. Employees will also receive a number of benefits as listed below. Other compensation for this position may include bonus eligibility.
Competitive Medical, Dental, and Vision benefits
Retirement plans with optimal company match
Annual bonus/merit opportunity
Educational Assistance
Mental Health support program
M.O.R.E. Events offered in-person and virtually
Mentorship program
Employee Resource Groups Community Engagement
Diversity, Equity, and Inclusion
Parenting
Remote
Women at RE/MAX
About RE/MAX RE/MAX, LLC & Motto Mortgage
Now is your chance to become part of a world-class, industry leading organization. RE/MAX Holdings, Inc. is a business that builds businesses. We provide the tools, education and tech to our real estate network, which includes RE/MAX and Motto Mortgage franchises, agents, brokers, and consumers. Join us and build a career where your contribution is heard, your
Location & Eligibility RE/MAX Holdings, Inc. is proudly headquartered in Denver, Colorado. Certain roles may be location specific, however in addition to Colorado, we welcome qualified candidates in the following states: Arkansas, California, Florida, Georgia, Illinois, Massachusetts, Michigan, Ohio, and Texas!
Equal Opportunity RE/MAX Holdings, Inc. is proud to be an equal opportunity employer committed to diversity and inclusion, as well as non-discrimination in employment. All persons shall be afforded equal employment opportunity, and all qualified applicants receive consideration without regard to race, color, religion, gender, sexual orientation, national origin, age, veteran status, disability unrelated to performing the essential task of the job or other legally protected categories. In any materials you submit, you may redact or remove age-identifying information such as age, date of birth, or dates of school attendance or graduation. You will not be penalized for redacting or removing this information.
*As measured by transactions sides
Application Deadline: September 25, 2025
Equal Opportunity Employer
This employer is required to notify all applicants of their rights pursuant to federal employment laws. For further information, please review the Know Your Rights notice from the Department of Labor.
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