Tubi
Overview
Product Marketing Manger, Vertical Ad Products Join to apply for the Product Marketing Manger, Vertical Ad Products role at Tubi. Tubi is seeking a Product Marketing Manger, Vertical Ad Products to join our growing team. In this role, you will build and implement verticalized go-to-market efforts for Tubis Advertising and Partnerships portfolio. Youll combine market insights, strategic thinking, and creative positioning to grow our ad ecosystem and empower both internal teams and external partners. This role is critical to ensuring that Tubi remains competitive and continues to deliver impactful advertising solutions that meet the needs of our clients and viewers alike. This is a full-time, hybrid role from our New York City office, reporting to the Senior Manager, Product Marketing. What You'll Do (Responsibilities) Marketplace insights & competitive analysis: Conduct ongoing research into the ad tech landscape, market trends, and competitive offerings across Tubis key verticals. Identify opportunities and threats, delivering actionable insights to cross-functional teams. Vertical strategy development: Collaborate with Product and Sales teams to create comprehensive strategiesincluding roadmaps, positioning, packaging, and playbooksthat enhance Tubis value proposition and bolster our ad solutions for key verticals. Roadmap planning: Work closely with Product Managers to prioritize features, capabilities, and partnerships based on market needs and business impact. Ensure alignment between product development timelines and marketing objectives. Positioning & messaging: Craft compelling value propositions and messaging for Tubis ad products and services. Highlight the unique value propositions of Tubis solutions to differentiate in a rapidly evolving marketplace. Product launches: Lead the go-to-market strategy for new ad-related features, tools, and partnerships. Manage end-to-end launch plans, including timelines, deliverables, and stakeholder alignment. Partner with Sales and Marketing to create impactful campaigns and announcements. Internal enablement: Develop training materials, playbooks, and resources to empower Sales, Account Management, and Partner teams. External education: Collaborate with Marketing and Sales to create case studies, thought leadership content, and webinars for advertisers. Represent Tubi at industry events, conferences, and partner meetings to evangelize our advertising solutions.
Your Background (Qualifications)
5+ years of experience in product marketing, vertical marketing, solutions marketing, or a related role within the ad tech or digital advertising industry Understanding of the streaming and digital advertising ecosystem, including SSPs, DSPs, CTV, and programmatic ad buying Exceptional analytical and storytelling abilities, with the ability to create compelling marketing materials Strong project management and stakeholder collaboration skills Passionate about film, TV, and advertising
Compensation, Benefits & Equity
Pursuant to state and local pay disclosure requirements, the pay range for this role, with final offer amount dependent on education, skills, experience, and location, is listed annually below. This role is also eligible for an annual discretionary bonus, long-term incentive plan, and various benefits including medical/dental/vision, insurance, a 401(k) plan, paid time off and other benefits in accordance with applicable plan documents. Locations: California, New York City, Westchester County, NY, and Seattle, WA Salary Range: $77,400$110,500 USD Notes: Tubi is a division of Fox Corporation. The FOX Employee Benefits summarized here cover a portion of US employee benefits. The following distinctions outline differences between Tubi and FOX benefits: For US-based non-exempt Tubi employees, the FOX Employee Benefits summary captures Vacation and Sick Time. For all salaried/exempt employees, Tubi offers a Flexible Time Off Policy to manage personal matters. For all full-time, regular employees, Tubi offers a Parental Leave Program with twelve (12) weeks of paid bonding leave within the first year of birth, adoption, surrogacy, or foster placement. For all full-time, regular employees, Tubi offers a monthly wellness reimbursement.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law. Seniority level
Mid-Senior level Employment type
Full-time Job function
Product Management and Marketing Industries: Entertainment Providers Referrals increase your chances of interviewing at Tubi by 2x. Get notified about new Product Manager jobs in New York, NY. #J-18808-Ljbffr
Product Marketing Manger, Vertical Ad Products Join to apply for the Product Marketing Manger, Vertical Ad Products role at Tubi. Tubi is seeking a Product Marketing Manger, Vertical Ad Products to join our growing team. In this role, you will build and implement verticalized go-to-market efforts for Tubis Advertising and Partnerships portfolio. Youll combine market insights, strategic thinking, and creative positioning to grow our ad ecosystem and empower both internal teams and external partners. This role is critical to ensuring that Tubi remains competitive and continues to deliver impactful advertising solutions that meet the needs of our clients and viewers alike. This is a full-time, hybrid role from our New York City office, reporting to the Senior Manager, Product Marketing. What You'll Do (Responsibilities) Marketplace insights & competitive analysis: Conduct ongoing research into the ad tech landscape, market trends, and competitive offerings across Tubis key verticals. Identify opportunities and threats, delivering actionable insights to cross-functional teams. Vertical strategy development: Collaborate with Product and Sales teams to create comprehensive strategiesincluding roadmaps, positioning, packaging, and playbooksthat enhance Tubis value proposition and bolster our ad solutions for key verticals. Roadmap planning: Work closely with Product Managers to prioritize features, capabilities, and partnerships based on market needs and business impact. Ensure alignment between product development timelines and marketing objectives. Positioning & messaging: Craft compelling value propositions and messaging for Tubis ad products and services. Highlight the unique value propositions of Tubis solutions to differentiate in a rapidly evolving marketplace. Product launches: Lead the go-to-market strategy for new ad-related features, tools, and partnerships. Manage end-to-end launch plans, including timelines, deliverables, and stakeholder alignment. Partner with Sales and Marketing to create impactful campaigns and announcements. Internal enablement: Develop training materials, playbooks, and resources to empower Sales, Account Management, and Partner teams. External education: Collaborate with Marketing and Sales to create case studies, thought leadership content, and webinars for advertisers. Represent Tubi at industry events, conferences, and partner meetings to evangelize our advertising solutions.
Your Background (Qualifications)
5+ years of experience in product marketing, vertical marketing, solutions marketing, or a related role within the ad tech or digital advertising industry Understanding of the streaming and digital advertising ecosystem, including SSPs, DSPs, CTV, and programmatic ad buying Exceptional analytical and storytelling abilities, with the ability to create compelling marketing materials Strong project management and stakeholder collaboration skills Passionate about film, TV, and advertising
Compensation, Benefits & Equity
Pursuant to state and local pay disclosure requirements, the pay range for this role, with final offer amount dependent on education, skills, experience, and location, is listed annually below. This role is also eligible for an annual discretionary bonus, long-term incentive plan, and various benefits including medical/dental/vision, insurance, a 401(k) plan, paid time off and other benefits in accordance with applicable plan documents. Locations: California, New York City, Westchester County, NY, and Seattle, WA Salary Range: $77,400$110,500 USD Notes: Tubi is a division of Fox Corporation. The FOX Employee Benefits summarized here cover a portion of US employee benefits. The following distinctions outline differences between Tubi and FOX benefits: For US-based non-exempt Tubi employees, the FOX Employee Benefits summary captures Vacation and Sick Time. For all salaried/exempt employees, Tubi offers a Flexible Time Off Policy to manage personal matters. For all full-time, regular employees, Tubi offers a Parental Leave Program with twelve (12) weeks of paid bonding leave within the first year of birth, adoption, surrogacy, or foster placement. For all full-time, regular employees, Tubi offers a monthly wellness reimbursement.
We are an equal opportunity employer and all qualified applicants will receive consideration for employment without regard to race, color, religion, sex, national origin, gender identity, disability, protected veteran status, or any other characteristic protected by law. We will consider for employment qualified applicants with criminal histories consistent with applicable law. Seniority level
Mid-Senior level Employment type
Full-time Job function
Product Management and Marketing Industries: Entertainment Providers Referrals increase your chances of interviewing at Tubi by 2x. Get notified about new Product Manager jobs in New York, NY. #J-18808-Ljbffr