Leaf Home
Ashland, VA - District Event Marketing Manager
Leaf Home, Ashland, Virginia, United States, 23005
Overview
Join to apply for the
Ashland, VA - District Event Marketing Manager
role at
Leaf Home . Meet Leaf Home. We turn complex home improvement projects and endless to-dos into achievements. With more than 50% of homeowners worried about the cost and effort of home maintenance, we deliver remarkable, end-to-end experiences. And get the job done right, at every step. Bringing innovative products, the best people, and the highest standards to every project. Trusted by more than 1 million homeowners across the US and Canada, Leaf Home is Americas largest direct-to-consumer full-service provider of branded home services and products. Our products, including the patented LeafFilter gutter protection system, have earned numerous awards and recognition from Good Housekeeping, Qualified Remodeler, Angi, Consumer Reports, This Old House, and other consumer review platforms. Position Summary : The District Event Marketing Manager is responsible for recruiting, hiring, training, developing, and managing a team of Event Marketers to build brand awareness and generate sales leads throughout their designated district. They are also responsible for sourcing direct-to-consumer events, managing budgets, resource planning, staff schedules, and successful event execution. Essential Duties And Responsibilities
Develop and drive event-based marketing initiatives to generate sales leads for sales representative follow-up. Identify, schedule, and plan event calendar for the team of Event Marketers in the assigned district. Responsible for budgeting and staffing for identified local events. Attend trade shows, home shows, fairs, festivals, and community events and manage the event marketing team in generating new sales leads. Manage event marketing materials and equipment setup and tear down. Collaborate with the local Operations and Installation Managers to grow brand presence within the local market. Recruit, hire, train, and develop Event Marketers and create accountability through established Event Marketer goals and KPIs. Develop timelines, organizational plans, and internal communications for cohesiveness and transparency across the organization. Track and report event metrics to evaluate performance and ROI of events. Responsible for exceeding sales lead quotas based on established KPIs. Performs other duties as assigned by supervisor. Experience And Minimum Qualifications
Bachelor's degree preferred, or equivalent combination of education, training, and experience. 2+ years in a managerial position. Strong recruiting and training skills. Experience with large-scale budgeting and planning. Excellent written and verbal communication skills. Self-starter with the ability to manage and develop others. Ability to handle multiple priorities at one time. Strong planning and organizational skills. Knowledge of current best practices and new strategies for event marketing. Ability to work evenings and/or weekends and pre-scheduled events. Ability to juggle various work activities and shift attention to meet the demands of different stakeholders without dropping the ball. Ability to thrive in a fast-paced, high-energy, team-oriented environment with a "roll up your sleeves" and "win every day" mentality. Hold oneself accountable and responsible while being self-driven in accomplishing goals. Detail-oriented and able to focus on tasks efficiently. Excellent verbal and written communication skills at all levels to communicate with internal and external stakeholders. Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors, solve complex problems, and reflect. Ability to provide timely and empathetic service through all communication channels keeping peer and customer needs first. Must hold a valid drivers license and have reliable transportation to and from assigned events. Proficiency with Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access). Must be legally authorized to work in the country of employment without sponsorship for employment visa status. Preferred Knowledge, Skills, Abilities Or Certifications
Experience in lead generation and/or experiential marketing. Previous management positions in Direct-to-Consumer marketing. Experience in multi-unit management. Previous experience in home improvement event marketing. Travel Requirements
More than 50% domestic travel required. Overtime/Additional Hours Requirements
Additional hours may be required (exempt positions). Physical Requirements
Normal office environment and field office/manufacturing/construction environment. Performs indoor work in a climate-controlled environment and may perform work outside in varying temperatures and climates. Light work. Exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently, and/or a negligible amount of force constantly to move objects. Diversity and Inclusion Statement
Leaf Home is committed to creating a diverse environment and is proud to be an equal opportunity employer. We strive to create an environment that embraces differences and fosters inclusion. Equal Opportunity Statement
Leaf Home will recruit, hire, train, and promote persons in all job titles without regard to race, color, ancestry, national origin, gender identity or expression, sexual orientation, marital status, religion, age, results of genetic testing, veteran status, or physical/mental disability (except where the disability prevents the individual from being able to perform the essential functions of the job and cannot be reasonably accommodated in full compliance with the law). Americans With Disabilities Act Statement And Contact
Leaf Home is committed to honoring the spirit and requirements of the Americans with Disabilities Act. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to adarecruiting@leafhome.com. #J-18808-Ljbffr
Join to apply for the
Ashland, VA - District Event Marketing Manager
role at
Leaf Home . Meet Leaf Home. We turn complex home improvement projects and endless to-dos into achievements. With more than 50% of homeowners worried about the cost and effort of home maintenance, we deliver remarkable, end-to-end experiences. And get the job done right, at every step. Bringing innovative products, the best people, and the highest standards to every project. Trusted by more than 1 million homeowners across the US and Canada, Leaf Home is Americas largest direct-to-consumer full-service provider of branded home services and products. Our products, including the patented LeafFilter gutter protection system, have earned numerous awards and recognition from Good Housekeeping, Qualified Remodeler, Angi, Consumer Reports, This Old House, and other consumer review platforms. Position Summary : The District Event Marketing Manager is responsible for recruiting, hiring, training, developing, and managing a team of Event Marketers to build brand awareness and generate sales leads throughout their designated district. They are also responsible for sourcing direct-to-consumer events, managing budgets, resource planning, staff schedules, and successful event execution. Essential Duties And Responsibilities
Develop and drive event-based marketing initiatives to generate sales leads for sales representative follow-up. Identify, schedule, and plan event calendar for the team of Event Marketers in the assigned district. Responsible for budgeting and staffing for identified local events. Attend trade shows, home shows, fairs, festivals, and community events and manage the event marketing team in generating new sales leads. Manage event marketing materials and equipment setup and tear down. Collaborate with the local Operations and Installation Managers to grow brand presence within the local market. Recruit, hire, train, and develop Event Marketers and create accountability through established Event Marketer goals and KPIs. Develop timelines, organizational plans, and internal communications for cohesiveness and transparency across the organization. Track and report event metrics to evaluate performance and ROI of events. Responsible for exceeding sales lead quotas based on established KPIs. Performs other duties as assigned by supervisor. Experience And Minimum Qualifications
Bachelor's degree preferred, or equivalent combination of education, training, and experience. 2+ years in a managerial position. Strong recruiting and training skills. Experience with large-scale budgeting and planning. Excellent written and verbal communication skills. Self-starter with the ability to manage and develop others. Ability to handle multiple priorities at one time. Strong planning and organizational skills. Knowledge of current best practices and new strategies for event marketing. Ability to work evenings and/or weekends and pre-scheduled events. Ability to juggle various work activities and shift attention to meet the demands of different stakeholders without dropping the ball. Ability to thrive in a fast-paced, high-energy, team-oriented environment with a "roll up your sleeves" and "win every day" mentality. Hold oneself accountable and responsible while being self-driven in accomplishing goals. Detail-oriented and able to focus on tasks efficiently. Excellent verbal and written communication skills at all levels to communicate with internal and external stakeholders. Ability to logically connect ideas, scrutinize and evaluate arguments, find inconsistencies and errors, solve complex problems, and reflect. Ability to provide timely and empathetic service through all communication channels keeping peer and customer needs first. Must hold a valid drivers license and have reliable transportation to and from assigned events. Proficiency with Microsoft Office Suite (Outlook, Word, Excel, PowerPoint, Project, and/or Access). Must be legally authorized to work in the country of employment without sponsorship for employment visa status. Preferred Knowledge, Skills, Abilities Or Certifications
Experience in lead generation and/or experiential marketing. Previous management positions in Direct-to-Consumer marketing. Experience in multi-unit management. Previous experience in home improvement event marketing. Travel Requirements
More than 50% domestic travel required. Overtime/Additional Hours Requirements
Additional hours may be required (exempt positions). Physical Requirements
Normal office environment and field office/manufacturing/construction environment. Performs indoor work in a climate-controlled environment and may perform work outside in varying temperatures and climates. Light work. Exerting up to 20 pounds of force occasionally, and/or up to 10 pounds of force frequently, and/or a negligible amount of force constantly to move objects. Diversity and Inclusion Statement
Leaf Home is committed to creating a diverse environment and is proud to be an equal opportunity employer. We strive to create an environment that embraces differences and fosters inclusion. Equal Opportunity Statement
Leaf Home will recruit, hire, train, and promote persons in all job titles without regard to race, color, ancestry, national origin, gender identity or expression, sexual orientation, marital status, religion, age, results of genetic testing, veteran status, or physical/mental disability (except where the disability prevents the individual from being able to perform the essential functions of the job and cannot be reasonably accommodated in full compliance with the law). Americans With Disabilities Act Statement And Contact
Leaf Home is committed to honoring the spirit and requirements of the Americans with Disabilities Act. If you require reasonable accommodation in completing this application, interviewing, completing any pre-employment testing, or otherwise participating in the employee selection process, please direct your inquiries to adarecruiting@leafhome.com. #J-18808-Ljbffr