Regal Rexnord is hiring: Manager, Marketing in Milwaukee

Overview

Join to apply for the Manager, Marketing role at Regal Rexnord

Scope of role: Oversee integrated marketing for the Mining and Metals industries, driving global campaigns for brand awareness, lead generation, pipeline acceleration, and revenue growth. Manage strategic customer segmentation, targeted campaigns, and programs to expand global market share through new customer acquisition, increased sales and retention, and successful product launches. Align activities with business goals by understanding customer workflows and market needs.

The ideal candidate will have a proven track record in developing and executing global integrated marketing campaigns that build awareness, generate leads, accelerate pipeline opportunities, and generate revenue.

Major Accountabilities

• Establish and maintain credibility as a highly-valued subject matter expert in the Mining and Metals industries.
• Guide and collaborate with business stakeholders on a targeted go-to-market (GTM) plan for the assigned business portfolio, covering market assessments, marketing strategy, segmentation, and programs to drive lead generation, upsell, cross-sell, and retention.
• Collaborating with the Divisional Marketing teams and Product Managers to understand and refine market segment needs and customer personas for aligning product positioning and messaging.
• Create resonating value propositions and messaging guidelines by translating research and divisional goals into actionable business insights, demonstrating a robust understanding of markets, customers, industries, products/services, and competitors.
• Suggest, develop, implement, and assess marketing campaigns across diverse customer personas and sales channels, including lead generation, thought leadership programs, webinars, event marketing, etc.
• Cultivate expertise and impact in designated vertical markets and associated products to enhance marketing campaigns. Partner with product marketing and the team to strategize and oversee activities that draw target audiences to our content (blog posts, whitepapers, reports, webinars, infographics, etc.).

Leadership Competencies

• Customer Focus - Build robust customer relationships and deliver customer-centric solutions, with strong communication and proactive problem solving.
• Business Insight - Apply knowledge of business and marketplace to drive organizational goals; translate insights into actionable initiatives.
• Communicates Effectively - Develop and deliver multi-mode communications; tailor messages for diverse audiences across channels.
• Instills Trust - Demonstrate honesty, integrity, and ethical behavior to foster credibility.
• Leadership – This role will have 1 direct report (Marketing Specialist) to mentor and develop.
• Self-Development - Maintain a mindset of continual improvement and learning.

Minimum Qualifications

• Bachelor's degree in marketing or communications is required
• 7+ years of experience in marketing programs and/or campaigns
• Proven experience managing B2B campaigns, including Account Based Marketing programs
• Experience with Salesforce Pardot is preferred
• Experience with SEO/SEM, keyword research, and Google Analytics
• Ability to manage multiple campaigns with deadlines and budgets
• Understanding of current marketing trends
• Agency management experience a plus
• Content development experience a plus
• Self-starter who is highly organized and eager to learn

Candidates must be eligible to work in the United States without requiring company sponsorship to obtain or keep U.S. work authorization.

Benefits

• Medical, Dental, Vision and Prescription Drug Coverage
• Spending accounts (HSA, Health Care FSA, Dependent Care FSA)
• Paid Time Off and Holidays
• 401k Retirement Plan with Matching Employer Contributions
• Life and AD&D Insurance
• Paid Leaves
• Tution Assistance

About Regal Rexnord

Regal Rexnord is a publicly held global industrial manufacturer with 30,000 associates. The Company’s electric motors and sub-systems power industrial applications. End markets include factory automation, aerospace, medical, data center, energy, and more. Regal Rexnord operates across three segments: Industrial Powertrain Solutions, Power Efficiency Solutions, and Automation & Motion Control. For more information, visit RegalRexnord.com.

Equal Employment Opportunity Statement

Regal Rexnord is an Equal Opportunity and Affirmative Action Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex/gender, sexual orientation, gender identity, pregnancy, age, ancestry, national origin, disability or protected veteran status or any other status or characteristic protected by law. If you’d like to view a copy of the company’s affirmative action plan or policy statements, please email Recruiting@RegalRexnord.com. If you need a reasonable accommodation to search for a job or submit an online application, please email Recruiting@RegalRexnord.com.

Notification to Agencies

Regal Rexnord does not accept unsolicited resumes or calls from third-party recruiters or employment agencies without a signed Master Service Agreement and HR approval.