EmergencyMD is hiring: Digital Marketing Manager in Houston

Overview

Digital Marketing Manager - Houston, TX

Wan Bridge, the forefront of the rent-to-build industry. Join our dynamic team and enjoy daily free lunches, comprehensive healthcare coverage, and a supportive, family-like work environment. Your professional journey begins here, where innovation meets a commitment to shaping the future of rent-to-build solutions.

Job Summary

The Digital Marketing Manager is responsible for overseeing all digital marketing efforts, including paid media campaigns, website oversight, Martech integrations, and performance reporting. This role emphasizes data-driven strategies, digital advertising, and optimization of online customer experiences. The Digital Marketing Manager ensures that digital investments deliver measurable ROI and align with broader marketing strategies.

Duties/Responsibilities

• Manage and optimize digital advertising campaigns (PPC, geofencing, Meta, programmatic).
• Oversee website structure, wireframes, and digital experience audits.
• Lead Martech setup, including Google Analytics, tracking pixels, GMB, and related tools.
• Oversee ILS contracts, launch and maintenance of listings (Zillow, Apartments.com, Apartmentlist.com)
• Analyze and report on digital campaign performance, providing insights and ROI metrics.
• Manage relationships with digital agencies and vendors.
• Oversee reputation management platforms, including access and approvals.
• Track and manage marketing budgets and expenses for digital campaigns.
• Support event initiatives through digital campaign execution.

The above listing represents the general duties considered essential functions of the job and is not to be considered a detailed description of all the work requirements that may be inherent in the position. Other duties may be assigned, as necessary.

Qualifications

• Bachelor's degree in Marketing, Business, or related field preferred.
• 5+ years of experience in digital marketing, with a performance-focused background.
• 2 years of experience in Management position required.
• Proficiency in Google Ads, Meta Ads Manager, and digital analytics/reporting tools.
• Experience with website management (UX/UI best practices, SEO fundamentals).
• Strong analytical skills and knowledge of Martech platforms and integrations.
• Budget and expense management experience.
• Ability to stay ahead of digital marketing trends and emerging technologies.

Essential Functions

• Report to the Office daily to adhere to schedule that can include weekends and holidays
• Ability to access, input, and retrieve information from a computer and/or electronic device.
• Excellent organization, coordination, and project management skills.
• Lift or move items up to 25 pounds.
• Ability to walk, sit or stand for long periods of time.
• Reliable transportation that meets job responsibilities
• Ability to communicate effectively through written and verbal communication in English.

Wan Bridge is an Equal Opportunity Employer.