Morgan Stanley
Vice President, Institutional Consulting Solutions Marketing
Morgan Stanley, Boston, Massachusetts, us, 02298
Overview
Vice President, Institutional Consulting Solutions Marketing at Morgan Stanley. The ICS Marketing team provides B2B marketing leadership for Morgan Stanley Wealth Management business lines, including Corporate Retirement, Graystone Consulting, Fiduciary Consulting Group and Corporate Cash. ICS Marketing generates awareness around customized solutions for companies, institutions, endowments, foundations and other highly regulated organizations and helps drive usage of resources, products, tools and insights available to Morgan Stanley Financial Advisors and their clients. We are looking for a collaborative and driven professional to support continued Financial Advisor and client engagement. The ideal candidate will distill the needs of business partners into actionable, impactful marketing proposals and be hands-on with the entire marketing process. This role oversees end-to-end campaigns that include marketing strategy, content development, internal socialization, distribution management and analytical assessments. The VP, ICS Marketing is a strategic thinker who thrives in a team-based, customer-focused, and results-oriented environment, embraces challenges and change, and can work well with multiple parties under tight deadlines. Responsibilities
Build & manage relationships with Financial Advisor and business teams to create marketing strategies that engage clients and prospects Support development and execution of cohesive marketing strategies across internal and external channels Create and maintain client/prospect and advisor-facing marketing assets including emails, presentations, brochures, videos, website content, events and social media posts Analyze collateral performance, develop insights and ensure content is appropriately tailored for the selected distribution channel Facilitate reviews and incorporate feedback from stakeholders, Legal and Compliance Collaborate with partners at all levels of seniority to drive and execute initiatives across Investment Solutions, Global Investment Office, Sales, Business Development & Field Training, Field Communications, Corporate Communications, Analytics & Data, Digital & Field Marketing, Firmwide branding, and Legal / Risk / Compliance Manage asset development and deployment with Creative teams, Marketing Operations and/or external vendors Develop, track, analyze and report on marketing metrics Assist with senior management reporting and develop slides to articulate marketing efforts and accomplishments Qualifications & Skills
8+ years of experience in financial services Strategic mindset with the ability to think creatively and tactically to help drive business outcomes Experience building relationships with Financial Advisors or other dispersed sales teams Exceptional verbal and written communications skills Superior interpersonal, collaboration and organizational skills Strong analytical skills with a track record of using data to develop and optimize marketing strategies Comfort with ambiguity, and the ability to multi-task, prioritize and resolve complex problems in a deadline-oriented environment Collaborative, flexible team player who contributes to the team culture Bachelor’s degree required. MBA and/or related advanced degree a plus What You Can Expect From Morgan Stanley
We are committed to maintaining a first-class service and high standard of excellence. Our values—putting clients first, doing the right thing, leading with exceptional ideas, committing to diversity and inclusion, and giving back—guide our decisions to serve clients, communities and a diverse workforce. Morgan Stanley offers an environment where you are supported and empowered, with opportunities to move across the business for those who show passion and grit. We provide comprehensive employee benefits and perks. For more about Morgan Stanley offices, copy and paste https://www.morganstanley.com/about-us/global-offices into your browser. Expected base pay rates for the role will be between 110,000 and 190,000 per year at the commencement of employment. Base pay is determined on an individualized basis and is part of a total compensation package that may include commission earnings, incentive compensation, discretionary bonuses, and other Morgan Stanley sponsored benefit programs. It is the policy of the Firm to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, religion, creed, age, sex, gender, gender identity or expression, transgender, sexual orientation, national origin, citizenship, disability, marital and civil partnership/union status, pregnancy, veteran or military status, genetic information, or any other characteristic protected by law. Morgan Stanley is an equal opportunity employer committed to diversifying its workforce (M/F/Disability/Vet). Seniority level: Executive Employment type: Full-time Job function: Consulting, Information Technology, and Sales
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Vice President, Institutional Consulting Solutions Marketing at Morgan Stanley. The ICS Marketing team provides B2B marketing leadership for Morgan Stanley Wealth Management business lines, including Corporate Retirement, Graystone Consulting, Fiduciary Consulting Group and Corporate Cash. ICS Marketing generates awareness around customized solutions for companies, institutions, endowments, foundations and other highly regulated organizations and helps drive usage of resources, products, tools and insights available to Morgan Stanley Financial Advisors and their clients. We are looking for a collaborative and driven professional to support continued Financial Advisor and client engagement. The ideal candidate will distill the needs of business partners into actionable, impactful marketing proposals and be hands-on with the entire marketing process. This role oversees end-to-end campaigns that include marketing strategy, content development, internal socialization, distribution management and analytical assessments. The VP, ICS Marketing is a strategic thinker who thrives in a team-based, customer-focused, and results-oriented environment, embraces challenges and change, and can work well with multiple parties under tight deadlines. Responsibilities
Build & manage relationships with Financial Advisor and business teams to create marketing strategies that engage clients and prospects Support development and execution of cohesive marketing strategies across internal and external channels Create and maintain client/prospect and advisor-facing marketing assets including emails, presentations, brochures, videos, website content, events and social media posts Analyze collateral performance, develop insights and ensure content is appropriately tailored for the selected distribution channel Facilitate reviews and incorporate feedback from stakeholders, Legal and Compliance Collaborate with partners at all levels of seniority to drive and execute initiatives across Investment Solutions, Global Investment Office, Sales, Business Development & Field Training, Field Communications, Corporate Communications, Analytics & Data, Digital & Field Marketing, Firmwide branding, and Legal / Risk / Compliance Manage asset development and deployment with Creative teams, Marketing Operations and/or external vendors Develop, track, analyze and report on marketing metrics Assist with senior management reporting and develop slides to articulate marketing efforts and accomplishments Qualifications & Skills
8+ years of experience in financial services Strategic mindset with the ability to think creatively and tactically to help drive business outcomes Experience building relationships with Financial Advisors or other dispersed sales teams Exceptional verbal and written communications skills Superior interpersonal, collaboration and organizational skills Strong analytical skills with a track record of using data to develop and optimize marketing strategies Comfort with ambiguity, and the ability to multi-task, prioritize and resolve complex problems in a deadline-oriented environment Collaborative, flexible team player who contributes to the team culture Bachelor’s degree required. MBA and/or related advanced degree a plus What You Can Expect From Morgan Stanley
We are committed to maintaining a first-class service and high standard of excellence. Our values—putting clients first, doing the right thing, leading with exceptional ideas, committing to diversity and inclusion, and giving back—guide our decisions to serve clients, communities and a diverse workforce. Morgan Stanley offers an environment where you are supported and empowered, with opportunities to move across the business for those who show passion and grit. We provide comprehensive employee benefits and perks. For more about Morgan Stanley offices, copy and paste https://www.morganstanley.com/about-us/global-offices into your browser. Expected base pay rates for the role will be between 110,000 and 190,000 per year at the commencement of employment. Base pay is determined on an individualized basis and is part of a total compensation package that may include commission earnings, incentive compensation, discretionary bonuses, and other Morgan Stanley sponsored benefit programs. It is the policy of the Firm to ensure equal employment opportunity without discrimination or harassment on the basis of race, color, religion, creed, age, sex, gender, gender identity or expression, transgender, sexual orientation, national origin, citizenship, disability, marital and civil partnership/union status, pregnancy, veteran or military status, genetic information, or any other characteristic protected by law. Morgan Stanley is an equal opportunity employer committed to diversifying its workforce (M/F/Disability/Vet). Seniority level: Executive Employment type: Full-time Job function: Consulting, Information Technology, and Sales
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