Ledgent Technology
Senior Product Marketing Manager
Ledgent Technology, Overland Park, Kansas, United States, 66213
Overview
This range is provided by Ledgent Technology. Your actual pay will be based on your skills and experience talk with your recruiter to learn more. Base pay range : $120,000.00/yr - $170,000.00/yr Location : Overland Park, Kansas Schedule : Hybrid (3 days per week in office) Type : Full-Time, Direct Hire Salary : $120k - $170k (depending on experience) + discretionary bonus Responsibilities
The Senior Product Marketing Manager will be responsible for helping to develop and execute company's product marketing strategy for its WMS product, ensuring successful launch and promotion, and it effectively to maximize customer engagement and revenue growth. This role requires a leader with a deep understanding of the Warehouse Management space, the ability to collaborate cross-functionally, and a proven track record in product marketing fundamentals. Responsibilities (detailed)
Go-to-Market Strategy:
Helps to develop and executes the go-to-market strategy for company's launches, including new modules and updates. Positioning and Messaging:
Defines software positioning and value propositions that resonate with target customers. Market Research:
Conducts market research to understand how customer personas, industry-specific trends, and the competitive landscape shape our positioning, product strategy, and pricing. Pricing:
Conducts pricing analysis and modeling for all product lines, ensuring optimal margins. Sales Enablement:
Equips sales and marketing teams with the tools, training, and information needed to effectively sell and promote products, including demo scripts, case studies, battle cards, and other resources. Qualifications
Bachelor's degree in Marketing, Business, or a related field (MBA preferred). 7+ years of experience in market analysis, synthesis, and making recommendations on product, pricing, placement/distribution model, and promotion to win in the chosen market segment. 5+ years of experience in the WMS space. Well-versed in pricing analysis and modeling. Exceptional written and verbal communicator, adept at simplifying complex data for diverse audiences. Highly analytical mindset with the ability to interpret data, draw insights, and optimize strategies accordingly. Demonstrated ability to work cross-functionally and collaborate effectively with sales, product, and engineering teams. Benefits
Eligible for discretionary bonus program Participation in Flexible Vacation Time (FVT) program Eligible for discretionary employee equity program 401(k) Plan with employer match Health Savings Account Life Insurance $50 monthly food credits for onsite market All qualified applicants will receive consideration for employment without regard to race, color, national origin, age, ancestry, religion, sex, sexual orientation, gender identity, gender expression, marital status, disability, medical condition, genetic information, pregnancy, or military or veteran status. We consider all qualified applicants, including those with criminal histories, in a manner consistent with state and local laws, including the California Fair Chance Act, City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, and Los Angeles County Fair Chance Ordinance. For unincorporated Los Angeles county, to the extent our customers require a background check for certain positions, the Company faces a significant risk to its business operations and business reputation unless a review of criminal history is conducted for those specific job positions. Seniority level
Mid-Senior level Employment type
Full-time Job function
Information Technology Industries Desktop Computing Software Products Referrals increase your chances of interviewing at Ledgent Technology by 2x Were facilitating knowledge sharing in a broad context; this content may include job board metadata and related listings. #J-18808-Ljbffr
This range is provided by Ledgent Technology. Your actual pay will be based on your skills and experience talk with your recruiter to learn more. Base pay range : $120,000.00/yr - $170,000.00/yr Location : Overland Park, Kansas Schedule : Hybrid (3 days per week in office) Type : Full-Time, Direct Hire Salary : $120k - $170k (depending on experience) + discretionary bonus Responsibilities
The Senior Product Marketing Manager will be responsible for helping to develop and execute company's product marketing strategy for its WMS product, ensuring successful launch and promotion, and it effectively to maximize customer engagement and revenue growth. This role requires a leader with a deep understanding of the Warehouse Management space, the ability to collaborate cross-functionally, and a proven track record in product marketing fundamentals. Responsibilities (detailed)
Go-to-Market Strategy:
Helps to develop and executes the go-to-market strategy for company's launches, including new modules and updates. Positioning and Messaging:
Defines software positioning and value propositions that resonate with target customers. Market Research:
Conducts market research to understand how customer personas, industry-specific trends, and the competitive landscape shape our positioning, product strategy, and pricing. Pricing:
Conducts pricing analysis and modeling for all product lines, ensuring optimal margins. Sales Enablement:
Equips sales and marketing teams with the tools, training, and information needed to effectively sell and promote products, including demo scripts, case studies, battle cards, and other resources. Qualifications
Bachelor's degree in Marketing, Business, or a related field (MBA preferred). 7+ years of experience in market analysis, synthesis, and making recommendations on product, pricing, placement/distribution model, and promotion to win in the chosen market segment. 5+ years of experience in the WMS space. Well-versed in pricing analysis and modeling. Exceptional written and verbal communicator, adept at simplifying complex data for diverse audiences. Highly analytical mindset with the ability to interpret data, draw insights, and optimize strategies accordingly. Demonstrated ability to work cross-functionally and collaborate effectively with sales, product, and engineering teams. Benefits
Eligible for discretionary bonus program Participation in Flexible Vacation Time (FVT) program Eligible for discretionary employee equity program 401(k) Plan with employer match Health Savings Account Life Insurance $50 monthly food credits for onsite market All qualified applicants will receive consideration for employment without regard to race, color, national origin, age, ancestry, religion, sex, sexual orientation, gender identity, gender expression, marital status, disability, medical condition, genetic information, pregnancy, or military or veteran status. We consider all qualified applicants, including those with criminal histories, in a manner consistent with state and local laws, including the California Fair Chance Act, City of Los Angeles' Fair Chance Initiative for Hiring Ordinance, and Los Angeles County Fair Chance Ordinance. For unincorporated Los Angeles county, to the extent our customers require a background check for certain positions, the Company faces a significant risk to its business operations and business reputation unless a review of criminal history is conducted for those specific job positions. Seniority level
Mid-Senior level Employment type
Full-time Job function
Information Technology Industries Desktop Computing Software Products Referrals increase your chances of interviewing at Ledgent Technology by 2x Were facilitating knowledge sharing in a broad context; this content may include job board metadata and related listings. #J-18808-Ljbffr