eBay
Overview
Join to apply for the
Sr. Product Marketing Manager
role at
eBay . eBay is seeking a dedicated and dynamic product marketer leader to drive inbound product marketing and outbound go-to-market strategy for end-to-end buyer experiences. This role leads a team of PMMs focused on the Buyer Experience product and commercial teams and partners cross-functionally with product, design, research, marketing, communications, customer service and sales/market teams. Context in e-commerce and small business is a benefit. The role requires leadership in crafting value propositions, positioning strategies, and go-to-market plans in collaboration with cross-functional partners. What You Will Accomplish
Foster and build a community of product marketing professionals to attain business objectives with impact. Own the product value proposition narrative and go-to-market strategy for Buyer Experiences, ensuring business success of customers on eBay’s ecommerce platform. Synthesize market, customer, and competitive insights to influence product roadmaps, build audience segmentation, and opportunity sizing. Create customer feedback loops during product and marketing development to refine narrative and value proposition articulation. Develop product value propositions, narratives, customer messaging, naming, and external proof points. Manage the go-to-market strategy and planning for product launches; lead through channel experts to ensure execution and impact measurement. Track customer engagement, product adoption, and business success; collaborate with in-product content, marketing, PR, customer service, in-market teams, and sales channels to generate demand. Identify internal product-market fit tracking metrics; synthesize feedback to inform product life cycle from development to launch and optimization/expansion. Leverage the voice of the customer to optimize messaging and advise on product recommendations. Set benchmarks for success and monitor progress towards goals for product launches and in-market growth adoption of existing products or services. What You Will Bring
8+ years of experience in product marketing, with at least 2 years of people management experience building high-performing teams. Strong track record of developing product and go-to-market strategies at ecommerce companies, with experience in buyer engagement/retention and a consumer mindset preferred. Proven ability to drive innovation and execute projects with excellence. Experience collaborating with cross-functional teams and excellent communication skills. Strong data analysis skills and experience with customer research techniques. Compensation and Benefits
The applicable base pay range for this position varies by work location. In the San Francisco Bay Area, New York City Metro, and Seattle Metro the base pay range is typically
$174,400 - $232,800 . For all other U.S. locations, the range is typically
$132,000 - $212,000 . Base pay offered may vary depending on factors including location, skills, and experience. The total compensation package may include target bonus and restricted stock units, as well as medical, financial, and other benefits (including 401(k) eligibility and paid time off). Details will be provided if an offer is extended. Equal Opportunity and Privacy
eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, disability, or other legally protected status. If you require accommodation, please contact talent@ebay.com. View our accessibility statement for more information about digital accessibility. The eBay Jobs website uses cookies to enhance your experience. By continuing to browse the site, you agree to our use of cookies. See our Privacy Center for more information.
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Join to apply for the
Sr. Product Marketing Manager
role at
eBay . eBay is seeking a dedicated and dynamic product marketer leader to drive inbound product marketing and outbound go-to-market strategy for end-to-end buyer experiences. This role leads a team of PMMs focused on the Buyer Experience product and commercial teams and partners cross-functionally with product, design, research, marketing, communications, customer service and sales/market teams. Context in e-commerce and small business is a benefit. The role requires leadership in crafting value propositions, positioning strategies, and go-to-market plans in collaboration with cross-functional partners. What You Will Accomplish
Foster and build a community of product marketing professionals to attain business objectives with impact. Own the product value proposition narrative and go-to-market strategy for Buyer Experiences, ensuring business success of customers on eBay’s ecommerce platform. Synthesize market, customer, and competitive insights to influence product roadmaps, build audience segmentation, and opportunity sizing. Create customer feedback loops during product and marketing development to refine narrative and value proposition articulation. Develop product value propositions, narratives, customer messaging, naming, and external proof points. Manage the go-to-market strategy and planning for product launches; lead through channel experts to ensure execution and impact measurement. Track customer engagement, product adoption, and business success; collaborate with in-product content, marketing, PR, customer service, in-market teams, and sales channels to generate demand. Identify internal product-market fit tracking metrics; synthesize feedback to inform product life cycle from development to launch and optimization/expansion. Leverage the voice of the customer to optimize messaging and advise on product recommendations. Set benchmarks for success and monitor progress towards goals for product launches and in-market growth adoption of existing products or services. What You Will Bring
8+ years of experience in product marketing, with at least 2 years of people management experience building high-performing teams. Strong track record of developing product and go-to-market strategies at ecommerce companies, with experience in buyer engagement/retention and a consumer mindset preferred. Proven ability to drive innovation and execute projects with excellence. Experience collaborating with cross-functional teams and excellent communication skills. Strong data analysis skills and experience with customer research techniques. Compensation and Benefits
The applicable base pay range for this position varies by work location. In the San Francisco Bay Area, New York City Metro, and Seattle Metro the base pay range is typically
$174,400 - $232,800 . For all other U.S. locations, the range is typically
$132,000 - $212,000 . Base pay offered may vary depending on factors including location, skills, and experience. The total compensation package may include target bonus and restricted stock units, as well as medical, financial, and other benefits (including 401(k) eligibility and paid time off). Details will be provided if an offer is extended. Equal Opportunity and Privacy
eBay is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, national origin, sex, sexual orientation, gender identity, veteran status, disability, or other legally protected status. If you require accommodation, please contact talent@ebay.com. View our accessibility statement for more information about digital accessibility. The eBay Jobs website uses cookies to enhance your experience. By continuing to browse the site, you agree to our use of cookies. See our Privacy Center for more information.
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