Thermo Fisher Scientific
Global Market Development Manager, Purification (Massachusetts)
Thermo Fisher Scientific, Chelmsford, Massachusetts, us, 01824
Global Market Development Manager, Purification (Massachusetts)
Thermo Fisher Scientific Location: Bedford, Massachusetts. This is an onsite position. No relocation assistance provided. Overview
We are looking for a driven and innovative Global Market Development Manager to help build and implement marketing strategies and programs for a robust portfolio of purification solutions for BioPharma and Biotech customers, with a focus on monoclonal antibody (mAbs) therapeutics. This role requires multifaceted and adaptable marketing efforts within a highly matrixed organization to drive global, multi-channel campaigns and achieve marketing and revenue targets. A day in the Life
The candidate will develop global, multi-channel marketing campaigns, and manage tactical execution to meet marketing and revenue goals. The role requires a strong background in B2B marketing with the ability to optimize efforts by channel and funnel stage. Responsibilities
Collaborate with cross-functional teams to develop and implement global, multi-channel marketing campaigns for mAbs purification products. Lead creation and execution of engaging content to generate awareness and drive demand; measure customer experience through the buyers' journey with emphasis on digital channels. Conduct market research and analysis to identify customer needs, market trends, and the competitive landscape; define marketing strategies. Work with product management and R&D to ensure product positioning, messaging, and value propositions align with customer needs. Partner with digital marketing colleagues to implement and optimize performance across digital channels. Ensure ongoing collaboration and alignment with regional counterparts and other mAbs initiatives cross-company. Track and analyze marketing campaign performance, provide insights, and recommend improvements to enhance effectiveness and ROI. Stay abreast of mAbs industry trends, emerging technologies, and competitive landscape. May perform other related duties as required and/or assigned. Qualifications
Bachelor's degree in marketing, business administration, life sciences, or a related field. 3+ years of marketing experience, preferably in the bioprocessing or life science industries. Strong understanding of mAbs manufacturing, including purification and downstream processes. Experience in marketing strategy development and execution; ability to interpret data and make data-driven decisions. Strong organizational and multi-project management skills. Excellent communication and collaboration skills to work effectively across a matrixed organization. B2B and life science/bioprocessing experience required. Ability to travel up to 20% of the time. Location & Schedule
Work Schedule: Standard (Mon-Fri). Environmental Conditions: Office. Onsite in Bedford, MA. Benefits
We offer competitive remuneration, annual incentive plan bonus, healthcare, and a range of employee benefits, with a culture that emphasizes integrity, intensity, involvement, and innovation. #J-18808-Ljbffr
Thermo Fisher Scientific Location: Bedford, Massachusetts. This is an onsite position. No relocation assistance provided. Overview
We are looking for a driven and innovative Global Market Development Manager to help build and implement marketing strategies and programs for a robust portfolio of purification solutions for BioPharma and Biotech customers, with a focus on monoclonal antibody (mAbs) therapeutics. This role requires multifaceted and adaptable marketing efforts within a highly matrixed organization to drive global, multi-channel campaigns and achieve marketing and revenue targets. A day in the Life
The candidate will develop global, multi-channel marketing campaigns, and manage tactical execution to meet marketing and revenue goals. The role requires a strong background in B2B marketing with the ability to optimize efforts by channel and funnel stage. Responsibilities
Collaborate with cross-functional teams to develop and implement global, multi-channel marketing campaigns for mAbs purification products. Lead creation and execution of engaging content to generate awareness and drive demand; measure customer experience through the buyers' journey with emphasis on digital channels. Conduct market research and analysis to identify customer needs, market trends, and the competitive landscape; define marketing strategies. Work with product management and R&D to ensure product positioning, messaging, and value propositions align with customer needs. Partner with digital marketing colleagues to implement and optimize performance across digital channels. Ensure ongoing collaboration and alignment with regional counterparts and other mAbs initiatives cross-company. Track and analyze marketing campaign performance, provide insights, and recommend improvements to enhance effectiveness and ROI. Stay abreast of mAbs industry trends, emerging technologies, and competitive landscape. May perform other related duties as required and/or assigned. Qualifications
Bachelor's degree in marketing, business administration, life sciences, or a related field. 3+ years of marketing experience, preferably in the bioprocessing or life science industries. Strong understanding of mAbs manufacturing, including purification and downstream processes. Experience in marketing strategy development and execution; ability to interpret data and make data-driven decisions. Strong organizational and multi-project management skills. Excellent communication and collaboration skills to work effectively across a matrixed organization. B2B and life science/bioprocessing experience required. Ability to travel up to 20% of the time. Location & Schedule
Work Schedule: Standard (Mon-Fri). Environmental Conditions: Office. Onsite in Bedford, MA. Benefits
We offer competitive remuneration, annual incentive plan bonus, healthcare, and a range of employee benefits, with a culture that emphasizes integrity, intensity, involvement, and innovation. #J-18808-Ljbffr