Genesis Healthcare, Inc.
Regional Post Acute Services Director - Hospital Liaison/ Marketer
Genesis Healthcare, Inc., Albuquerque, New Mexico, United States, 87101
Overview
At Genesis Healthcare, we are dedicated to improving the lives we touch through the delivery of high-quality care and exceptional service. As a leading provider in the long-term care industry, we foster a collaborative, inclusive and supportive work environment where every team member is valued and empowered to make a difference. We offer opportunities for growth, development, and advancement in a range of roles. Join us in our mission to enhance the well-being of our patients and residents while making a meaningful impact in the communities we serve. Responsibilities
The Post-Acute Services Director drives the growth and success of assigned nursing centers by cultivating and leveraging relationships to generate high-quality patient referrals. This position manages complex patient transitions, oversees discharge processes, and establishes relationships within hospital and non-hospital systems. The Director plays a key role in enhancing efficiency and effectiveness of patient referrals, ensuring smooth transitions, and fostering long-term relationships that support the nursing centers growth objectives. The Director is also responsible for overseeing the implementation of sales and clinical programming strategies that integrate vertically to sustain and expand the center's market presence. Lead the patient referral process from review through to acceptance, ensuring the center is prepared to admit patients smoothly. Utilize the CRM system to ensure proper documentation and smooth clinical handoffs that improve patient outcomes and financial performance. Establish strong relationships with hospital referral sources and key decision-makers, developing 5-10 new contacts per month within hospital systems and various departments. Cultivate these relationships to build brand loyalty and awareness around the centers clinical excellence. Understand and effectively communicate the clinical strengths and competencies of the assigned nursing centers, positioning them as a solution to the referral needs of local hospitals. Align the nursing centers offerings with the needs of hospital systems to drive consistent referral flow. Demonstrate a conversion ratio of 60% or higher for clinically and financially appropriate referrals. Continuously drive quality referrals that lead to conversions, with a focus on upward trends in conversion rates within 90-120 days of hire and during each reporting period thereafter. Develop and sustain a market strategy plan for assigned nursing centers, incorporating data analytics to drive key strategic initiatives. Meet and exceed targeted admissions and sales goals, ensuring at least a 5% increase in patient admissions each reporting period.
Qualifications
RN or LPN licensure preferred, but not required, except where mandated in the state of employment. Valid drivers license. Five to seven years of recent clinical experience.
Benefits
Variable compensation plans Tuition, Travel, and Wireless Service Discounts Employee Assistance Program to support mental health Employee Foundation to financially assist through unforeseen hardships Health, Dental, Vision, Company-paid life insurance, 401K, Paid Time Off
Other voluntary insurances
Pet Insurance Term and Whole Life Insurance Short-term Disability Hospital Indemnity Personal Accident Critical Illness Cancer Coverage
Restrictions apply based on collective bargaining agreements, applicable state law and factors such as pay classification, job grade, location, and length of service. Posted Salary Range USD $75,000.00 - USD $95,000.00 /Yr. Seniority level Director
Employment type
Full-time
Job function
Consulting Information Technology Sales
Industries
Hospitals and Health Care
Referrals increase your chances of interviewing at Genesis by 2x Were unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr
At Genesis Healthcare, we are dedicated to improving the lives we touch through the delivery of high-quality care and exceptional service. As a leading provider in the long-term care industry, we foster a collaborative, inclusive and supportive work environment where every team member is valued and empowered to make a difference. We offer opportunities for growth, development, and advancement in a range of roles. Join us in our mission to enhance the well-being of our patients and residents while making a meaningful impact in the communities we serve. Responsibilities
The Post-Acute Services Director drives the growth and success of assigned nursing centers by cultivating and leveraging relationships to generate high-quality patient referrals. This position manages complex patient transitions, oversees discharge processes, and establishes relationships within hospital and non-hospital systems. The Director plays a key role in enhancing efficiency and effectiveness of patient referrals, ensuring smooth transitions, and fostering long-term relationships that support the nursing centers growth objectives. The Director is also responsible for overseeing the implementation of sales and clinical programming strategies that integrate vertically to sustain and expand the center's market presence. Lead the patient referral process from review through to acceptance, ensuring the center is prepared to admit patients smoothly. Utilize the CRM system to ensure proper documentation and smooth clinical handoffs that improve patient outcomes and financial performance. Establish strong relationships with hospital referral sources and key decision-makers, developing 5-10 new contacts per month within hospital systems and various departments. Cultivate these relationships to build brand loyalty and awareness around the centers clinical excellence. Understand and effectively communicate the clinical strengths and competencies of the assigned nursing centers, positioning them as a solution to the referral needs of local hospitals. Align the nursing centers offerings with the needs of hospital systems to drive consistent referral flow. Demonstrate a conversion ratio of 60% or higher for clinically and financially appropriate referrals. Continuously drive quality referrals that lead to conversions, with a focus on upward trends in conversion rates within 90-120 days of hire and during each reporting period thereafter. Develop and sustain a market strategy plan for assigned nursing centers, incorporating data analytics to drive key strategic initiatives. Meet and exceed targeted admissions and sales goals, ensuring at least a 5% increase in patient admissions each reporting period.
Qualifications
RN or LPN licensure preferred, but not required, except where mandated in the state of employment. Valid drivers license. Five to seven years of recent clinical experience.
Benefits
Variable compensation plans Tuition, Travel, and Wireless Service Discounts Employee Assistance Program to support mental health Employee Foundation to financially assist through unforeseen hardships Health, Dental, Vision, Company-paid life insurance, 401K, Paid Time Off
Other voluntary insurances
Pet Insurance Term and Whole Life Insurance Short-term Disability Hospital Indemnity Personal Accident Critical Illness Cancer Coverage
Restrictions apply based on collective bargaining agreements, applicable state law and factors such as pay classification, job grade, location, and length of service. Posted Salary Range USD $75,000.00 - USD $95,000.00 /Yr. Seniority level Director
Employment type
Full-time
Job function
Consulting Information Technology Sales
Industries
Hospitals and Health Care
Referrals increase your chances of interviewing at Genesis by 2x Were unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI. #J-18808-Ljbffr