Director of Customer, Partner, & Public Sector Public Relations

Overview Director of Customer, Partner, & Public Sector Public Relations — ServiceNow. Shape and amplify the company’s voice through the lens of customers and partners, and drive the public sector narrative. Lead earned coverage and strategic storytelling that demonstrates real-world impact across customers, partners, and public sector initiatives.

Ready to make your application Please do read through the description at least once before clicking on Apply. What You’ll Do

Lead PR Strategy and Execution for Customers, Partners, and Public Sector: Develop and execute a comprehensive PR strategy around key news moments, announcements, and an always-on storytelling engine. Integrated Communications: Collaborate across corporate, internal, and social media to design and implement cohesive announcement and launch plans that maximize visibility and engagement. Team Management: Guide and develop a team of PR professionals, fostering collaboration, creativity, and high performance. Media Relations: Build and maintain strong relationships with tech, business, and vertical press; serve as a spokesperson when needed. Storytelling and Content Creation: Craft narratives around product innovation, customer success, and ROI; develop messaging and press materials that clearly articulate value. Cross-functional Collaboration: Partner with Product, Marketing, and Sales to align on go-to-market initiatives and maximize impact of launches, customer stories, and events. Executive Counsel: Provide strategic PR guidance to senior executives on product communications, market positioning, and media engagement. Metrics and Reporting: Track PR performance and media coverage; use data-driven insights to refine strategies and demonstrate impact on business goals. Qualifications

Experience integrating AI into work processes, decision-making, or problem-solving, including use of AI-powered tools or analyzing AI-driven insights. 12+ years in communications, PR, or media relations, with a focus on technology products, platforms, or AI; enterprise tech and fast-paced, high-growth environments preferred. Proven leadership of high-performing PR teams with a collaborative, coaching-focused approach. Integrated Communications familiarity across corporate, internal, thought leadership, and social channels. Extensive media relationships with top-tier tech and business outlets; skilled at securing coverage. Strategic storytelling with strong writing and editing skills. Collaborative and influential with senior executives and cross-functional teams. Tech fluency in AI, cloud computing, and platform technologies; ability to translate complex topics into accessible narratives. Self-starter with ability to balance strategic thinking and hands-on execution. For positions in this location, base pay ranges from $170,200 to $297,900, plus equity where applicable, variable/incentive compensation, and benefits. Compensation may vary by location and qualifications. Equal Opportunity Employer

ServiceNow is an equal opportunity employer. All qualified applicants will be considered without regard to race, color, creed, religion, sex, sexual orientation, national origin, nationality, age, disability, gender identity or expression, marital status, veteran status, or any other category protected by law. In addition, applicants with arrest or conviction records will be considered in accordance with legal requirements. Accommodations

We strive to create an accessible experience for all candidates. If you require an accommodation to complete any part of the application process or need an alternative method to apply, please contact globaltalentss@servicenow.com for assistance. Export Control Regulations

Some roles may require export control approvals. All employment is contingent upon ServiceNow obtaining any required export licenses or approvals.

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