Marketing Manager

AirTera A9 is a cutting-edge aviation technology company that integrates security, safety, and compliance into one unified platform. We support airside, airport, and ground operations with tools that empower teams to operate efficiently, stay ahead of threats, and meet TSA, FAA, and DOT compliance with confidence. Our industry experts provide the platform, knowledge, and support necessary to modernize aviation operations in real time. Who You Are You are an entrepreneurial, resourceful and results-driven marketer who thrives in fast-moving environments where ownership is expected, not assigned. You love to build, test, and scale marketing efforts, and youfed by real outcomes that include: leads generated, deals closed, visibility earned. Youfre not looking to manage big teams or coast, youfre looking to roll up your sleeves, shape strategy, and execute it yourself with support from leadership and adjacent teams. Position Summary As Marketing Manager at AirTera, youfll be both a strategic leader and a tactical executor of marketing efforts. Youfll own the entire lifecycle0from building the marketing strategy to delivering lead-generating campaigns, planning industry events, managing partnerships, and tracking results. Youfll collaborate closely with leadership, sales, product, and customer success to ensure our brand breaks through and drives real business impact. This is a high-visibility, high-impact role that calls for someone ready to lead with vision, act with urgency, and continuously improve based on performance data and industry feedback. Key Responsibilities Strategic Marketing & Brand Development Develop and implement scalable, integrated marketing strategies aligned with growth goals Own and evolve the AirTera brand voice and identity across all channels Collaborate with leadership to position AirTera as a forward-thinking, trusted expert in aviation tech Quickly turn business needs into marketing initiatives, executing with minimal oversight Lead Generation & Demand Campaigns Design and launch multi-channel campaigns (digital, email, events, partner co-marketing) to drive high-quality leads Implement and optimize lead funnels using HubSpot, JetNet, LinkedIn, and other digital tools Partner with sales to improve handoff quality and measure pipeline impact Partnership & Industry Engagement Cultivate and expand relationships with industry associations, vendors, and collaborators Activate joint-marketing opportunities including webinars, panel discussions, and case studies Content & Communications Write, design, and manage production of sales collateral, customer case studies, landing pages, blog posts, newsletters, and social posts Support internal communications and customer-facing materials (e.g., onboarding guides, system-generated emails, badge printing materials) Events & Conferences Plan and manage logistics for trade shows, conferences, association summits, and local engagements Maximize ROI by coordinating pre-event promotion, on-site presence, and post-event follow-up and lead capture Track performance of each event and adjust tactics to improve cost-efficiency and conversion Website & Digital Experience Lead website restructuring and content consolidation Continuously optimize UX, navigation, CTAs, and content hierarchy to improve engagement and SEO Manage website content updates and performance monitoring tools Analytics & Optimization Define and track KPIs across all marketing programs (MQLs, conversion rates, CAC, ROI, etc.) Analyze results in real-time, identify opportunities, and quickly iterate based on data Deliver monthly performance dashboards to leadership and drive decisions with metrics Qualifications 2+ years of experience in marketing, preferably B2B or SaaS, or in regulated industries such as aviation, logistics, or security Proficiency with marketing tools such as Adobe Creative Suite, HubSpot, Canva, JetNet, SurveyMonkey, Google Analytics Strong writing, editing, and storytelling skills Highly organized with the ability to manage competing priorities and tight timelines Comfortable working cross-functionally and independently in a small, entrepreneurial team Ready to Build Something That Matters? This is more than a marketing job. Itfis an opportunity to help define how a high-trust, high-compliance industry adapts to a modern digital era. If youfre ready to lead, learn fast, and make things happen, wefd love to talk. Note: The following sections containing job-board style postings and location snippets have been removed to keep the description focused on AirTera.

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