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Social Media Coordinator Job Duties: Research audience preferences and discover current trends
Create engaging text, image and video content
Design posts to sustain readers' curiosity and create buzz around new products/services
Measure web traffic and monitor SEO
Stay up-to-date with changes in all social platforms ensuring maximum effectiveness
Facilitate online conversations with followers and respond to queries
Develop an optimal posting schedule, considering web traffic and customer engagement metrics
Oversee social media accounts' layout
Suggest new ways to attract prospective customers, like promotions and competitions