Huntington
Senior Card Product Manager
The Senior Card Product Manager leads the efforts to expand and optimize our consumer credit card portfolio. This role is critical in driving our strategic initiatives and ensuring we meet the evolving needs of our customers while enhancing the performance across the credit card product lifecycle. Duties and responsibilities include: Overall responsibility for product performance and P&L to drive revenue and expense targets. Lead portfolio growth strategy development and execution manage the credit card portfolio from inception through onboarding, activation, engagement usage and reactivation. Serve as the key liaison between product team and the Marketing organization. Optimize Credit card program performance: Focus on continuous improvement and optimization across all phases of the credit card lifecycle to enhance portfolio performance and meet P&L targets. Develop and lead go-to-market strategies partner with Marketing, Branch Operations and other strategic partners in the development and implementation of credit card growth strategies. Collaborate and partner with Data & Analytics, Digital, Branch Operations, Marketing, Servicing to understand cardholder needs, track credit card industry trends and maintain top of wallet consideration. Lead competitive intelligence, identify new customer segment opportunities, and support the creation and management of the expansion strategies to target new to bank customers. Lead consumer research while embracing the test and learn mindset with a focus on iteration: constantly experimenting with new ideas, analyzing the results, and leveraging valuable insights to differentiate customer experience and drive product improvements. Ensure program success- Lead the measurement and effectiveness of various campaigns- from product launches to ongoing enhancement focused on customer feedback and needs. Strong focus on compliance- adhere to company policies and regulatory requirements- strong partnership with Legal, risk and compliance organizations. Performs other duties as assigned Basic qualifications include: Bachelor's degree 7+ years of product management, marketing, or business experience with a strong focus on credit card product in financial services environment 4+ years of demonstrated success in guiding credit card program strategies, including acquisition (prospecting and cross-sell), engagement and retention Experience leading cross-functional teams to support the successful execution of card portfolio growth strategies Direct experience with digital and traditional credit card marketing Preferred qualifications include: Master's degree Demonstrated ability to quickly analyze situations and risks, determine paths of action, and execute flawlessly Experience in project planning and management, with the ability to manage multiple initiatives in a fast-paced environment and prioritize tasks within tight deadlines. Excellent skills with MS Word, Excel and PowerPoint Strong analytical and strategic thinking capabilities Excellent communication, leadership and presentation skills with demonstrated ability to articulate strategy and influence stakeholders Compensation range: $102,000-$208,000 Annual Salary Huntington is an Equal Opportunity Employer.
The Senior Card Product Manager leads the efforts to expand and optimize our consumer credit card portfolio. This role is critical in driving our strategic initiatives and ensuring we meet the evolving needs of our customers while enhancing the performance across the credit card product lifecycle. Duties and responsibilities include: Overall responsibility for product performance and P&L to drive revenue and expense targets. Lead portfolio growth strategy development and execution manage the credit card portfolio from inception through onboarding, activation, engagement usage and reactivation. Serve as the key liaison between product team and the Marketing organization. Optimize Credit card program performance: Focus on continuous improvement and optimization across all phases of the credit card lifecycle to enhance portfolio performance and meet P&L targets. Develop and lead go-to-market strategies partner with Marketing, Branch Operations and other strategic partners in the development and implementation of credit card growth strategies. Collaborate and partner with Data & Analytics, Digital, Branch Operations, Marketing, Servicing to understand cardholder needs, track credit card industry trends and maintain top of wallet consideration. Lead competitive intelligence, identify new customer segment opportunities, and support the creation and management of the expansion strategies to target new to bank customers. Lead consumer research while embracing the test and learn mindset with a focus on iteration: constantly experimenting with new ideas, analyzing the results, and leveraging valuable insights to differentiate customer experience and drive product improvements. Ensure program success- Lead the measurement and effectiveness of various campaigns- from product launches to ongoing enhancement focused on customer feedback and needs. Strong focus on compliance- adhere to company policies and regulatory requirements- strong partnership with Legal, risk and compliance organizations. Performs other duties as assigned Basic qualifications include: Bachelor's degree 7+ years of product management, marketing, or business experience with a strong focus on credit card product in financial services environment 4+ years of demonstrated success in guiding credit card program strategies, including acquisition (prospecting and cross-sell), engagement and retention Experience leading cross-functional teams to support the successful execution of card portfolio growth strategies Direct experience with digital and traditional credit card marketing Preferred qualifications include: Master's degree Demonstrated ability to quickly analyze situations and risks, determine paths of action, and execute flawlessly Experience in project planning and management, with the ability to manage multiple initiatives in a fast-paced environment and prioritize tasks within tight deadlines. Excellent skills with MS Word, Excel and PowerPoint Strong analytical and strategic thinking capabilities Excellent communication, leadership and presentation skills with demonstrated ability to articulate strategy and influence stakeholders Compensation range: $102,000-$208,000 Annual Salary Huntington is an Equal Opportunity Employer.