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Capgemini

Salesforce Business Analyst

Capgemini, Atlanta, Georgia, United States, 30349

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"Total Experience 8 to 10 Years

Ready to apply Before you do, make sure to read all the details pertaining to this job in the description below. Relevant Experience 5 to 7 Years Candidate must have Lead workshops and interviews to capture business requirements across customer service teams Document current state processes and define future state workflows aligned with Salesforce capabilities Support implementation and configuration of Marketing Cloud including Email Studio Journey Builder Automation Studio and Mobile Studio Design customer journeys and advise on data models to support personalized communications and automation Translate business needs into functional specifications and user stories Collaborate with architects and developers to ensure accurate solution delivery Define reporting requirements and KPIs for customer service and marketing operations Support data migration planning and validation ensuring alignment with business expectations Conduct user training and develop adoption strategies for Service Cloud and Marketing Cloud Act as a liaison between business users and technical teams during UAT and go live

Additional Strong experience with Salesforce Service Cloud and case management processes Salesforce Marketing Cloud Email Studio Journey Builder Automation Studio Proven ability to design and optimize customer journeys and marketing automation workflows Experience with data modeling reporting and marketing KPIs Working knowledge of AMPScript SQL HTMLCSS and API integrations Excellent communication skills to bridge technical and nontechnical stakeholders Track record of delivering Salesforce projects in fastpaced environments"