Hilton Worldwide, Inc.
Complex Director of Sales - Casa Marina Key West Curio and The Reach Curio by Hi
Hilton Worldwide, Inc., Key West, Florida, us, 33045
Overview Join the leadership team at Casa Marina Key West and The Reach Key West, both part of Hilton’s Curio Collection, as our Complex Director of Sales. This role follows a brand repositioning that refreshes Casa Marina as a coastal luxury icon and positions The Reach as an intimate, boutique-style experience with Key West’s only natural sand beach. The Director of Sales is a strategic and creative leader responsible for storytelling, team development, and revenue growth across leisure, group, and lifestyle segments.
Learn more about the general tasks related to this opportunity below, as well as required skills. A Director of Sales is responsible for maximizing asset value by driving above-market topline revenues and creating a world-class culture to attract and retain top talent across commercial functions. Hilton’s Commercial Services organization includes sales, revenue, marketing, catering and events, call centers, and analytics—critical to driving profitable growth. Job Number: HOT0BTJW Work Locations: Curio Casa Marina Resort, 1500 Reynolds Street, Key West 33040 Lead the Tide – Elevate Two Iconic Key West Resorts What will I be doing? The primary responsibilities are to lead the group, transient, and catering sales teams (where applicable) and deploy business strategies that are creative, dynamic, and impactful toward achieving the hotels’ annual budget and crossover targets. You will oversee commercial strategies for your sales team with the goal of improving performance by connecting strategy and business processes. Business processes should impact revenue streams including Rooms, Catering, and Events. Key deliverables include deployment, team composition, and a cadence of activities using a predictive and prescriptive approach to drive performance. You should possess strong leadership, communication, and networking skills and facilitate the delivery of the Americas Commercial Operating Model pertaining to rooms and banquets sales. Responsibilities
Contribute to the hotel’s Annual Multi-Year Strategic Intentions and Commercial Strategy, in partnership with the hotel commercial leadership team and regional sales, revenue and marketing support Directly accountable for setting the strategy and delivery of the hotel’s sales targets including Direct Selling Revenue Streams such as group rooms, banquets, catering, business transient, and leisure transient Work with Hotel’s Commercial Leadership to ensure that Business Review Guidelines (current to +5 years) and Group Pricing & Rate Quotation Strategies are in place to maximize pricing components of sales and catering opportunities and achieve positive group market share Strategically align sales activities with established optimal mix, contribute to revenue forecast accuracy, and execute strategies for different demand periods and pricing targets for retail and group segments Understand and contribute to profitability in line with GOP and EBITDA targets Operate within the departmental expense budget and forecasts Collaborate with hotel commercial leaders to develop knowledge of competitor and market activity Leadership
Lead daily and weekly business review and sales strategy meetings Manage monthly, quarterly, and annual performance processes with eligible sales team members Collaborate with the DOSM to socialize and amend the commercial strategy plan Develop and oversee the hotel’s sales site visit strategies and approaches Conform to Hilton brand standards and corporate identity and utilize all communication tools Recruitment and retention of all sales roles Lead, engage, and develop sales team members with ongoing performance development and Career Development Plans Conduct performance reviews for direct reports and provide feedback for dotted line reports, including: Group Sales, Business Transient Sales, Leisure Sales, Catering Sales, Contract/PERM Sales Foster a culture aligned with Hilton’s DEI and ESG goals Ownership, Customer, and Stakeholder Relations
Contribute to performance and commercial activity reporting for hotels Liaise with Hilton Worldwide Sales for demand and conversion generation Build strong relationships with CVB and third-party travel partners Engage with customers across sales segments and support site visits and market travel as needed Qualifications Minimum qualifications: Bachelor’s Degree preferred Three (3) or more years in hospitality sales leadership preferred Three (3) years cross-functional experience in hotel management or related industry preferred Ability to work on property – non-remote position Additional capabilities and distinctions (helpful): Advanced coursework in business administration, marketing, and communications Experience with business strategy, planning, and development Ability to speak multiple languages Multiple brand experience Proficiency in Delphi FDC (preferred) Values and Attributes
Hospitality, Integrity, Leadership, Teamwork, Ownership, Now (sense of urgency) Quality, Productivity, Customer Focus What will it be like to work for Hilton? Hilton is a leading global hospitality company offering a range of brands and experiences. We value guest experiences, innovation, and teamwork. Our vision is to fill the earth with the light and warmth of hospitality, and our Team Members are central to this mission. Benefits We offer comprehensive benefits to support the mental and physical wellbeing of Team Members and enable personal and professional growth. Highlights include: Medical, vision, dental, life and disability insurance Mental health resources PTO up to 144 hours in the first year Go Hilton travel discount program: 100 nights per calendar year 401(k) plan with company match Career growth and development; Employee Resource Groups Recognition and rewards programs; DailyPay access Educational benefits and scholarships; family-building and fertility benefits Bereavement, Adoption Assistance, ESPP, complimentary meals on shift
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Learn more about the general tasks related to this opportunity below, as well as required skills. A Director of Sales is responsible for maximizing asset value by driving above-market topline revenues and creating a world-class culture to attract and retain top talent across commercial functions. Hilton’s Commercial Services organization includes sales, revenue, marketing, catering and events, call centers, and analytics—critical to driving profitable growth. Job Number: HOT0BTJW Work Locations: Curio Casa Marina Resort, 1500 Reynolds Street, Key West 33040 Lead the Tide – Elevate Two Iconic Key West Resorts What will I be doing? The primary responsibilities are to lead the group, transient, and catering sales teams (where applicable) and deploy business strategies that are creative, dynamic, and impactful toward achieving the hotels’ annual budget and crossover targets. You will oversee commercial strategies for your sales team with the goal of improving performance by connecting strategy and business processes. Business processes should impact revenue streams including Rooms, Catering, and Events. Key deliverables include deployment, team composition, and a cadence of activities using a predictive and prescriptive approach to drive performance. You should possess strong leadership, communication, and networking skills and facilitate the delivery of the Americas Commercial Operating Model pertaining to rooms and banquets sales. Responsibilities
Contribute to the hotel’s Annual Multi-Year Strategic Intentions and Commercial Strategy, in partnership with the hotel commercial leadership team and regional sales, revenue and marketing support Directly accountable for setting the strategy and delivery of the hotel’s sales targets including Direct Selling Revenue Streams such as group rooms, banquets, catering, business transient, and leisure transient Work with Hotel’s Commercial Leadership to ensure that Business Review Guidelines (current to +5 years) and Group Pricing & Rate Quotation Strategies are in place to maximize pricing components of sales and catering opportunities and achieve positive group market share Strategically align sales activities with established optimal mix, contribute to revenue forecast accuracy, and execute strategies for different demand periods and pricing targets for retail and group segments Understand and contribute to profitability in line with GOP and EBITDA targets Operate within the departmental expense budget and forecasts Collaborate with hotel commercial leaders to develop knowledge of competitor and market activity Leadership
Lead daily and weekly business review and sales strategy meetings Manage monthly, quarterly, and annual performance processes with eligible sales team members Collaborate with the DOSM to socialize and amend the commercial strategy plan Develop and oversee the hotel’s sales site visit strategies and approaches Conform to Hilton brand standards and corporate identity and utilize all communication tools Recruitment and retention of all sales roles Lead, engage, and develop sales team members with ongoing performance development and Career Development Plans Conduct performance reviews for direct reports and provide feedback for dotted line reports, including: Group Sales, Business Transient Sales, Leisure Sales, Catering Sales, Contract/PERM Sales Foster a culture aligned with Hilton’s DEI and ESG goals Ownership, Customer, and Stakeholder Relations
Contribute to performance and commercial activity reporting for hotels Liaise with Hilton Worldwide Sales for demand and conversion generation Build strong relationships with CVB and third-party travel partners Engage with customers across sales segments and support site visits and market travel as needed Qualifications Minimum qualifications: Bachelor’s Degree preferred Three (3) or more years in hospitality sales leadership preferred Three (3) years cross-functional experience in hotel management or related industry preferred Ability to work on property – non-remote position Additional capabilities and distinctions (helpful): Advanced coursework in business administration, marketing, and communications Experience with business strategy, planning, and development Ability to speak multiple languages Multiple brand experience Proficiency in Delphi FDC (preferred) Values and Attributes
Hospitality, Integrity, Leadership, Teamwork, Ownership, Now (sense of urgency) Quality, Productivity, Customer Focus What will it be like to work for Hilton? Hilton is a leading global hospitality company offering a range of brands and experiences. We value guest experiences, innovation, and teamwork. Our vision is to fill the earth with the light and warmth of hospitality, and our Team Members are central to this mission. Benefits We offer comprehensive benefits to support the mental and physical wellbeing of Team Members and enable personal and professional growth. Highlights include: Medical, vision, dental, life and disability insurance Mental health resources PTO up to 144 hours in the first year Go Hilton travel discount program: 100 nights per calendar year 401(k) plan with company match Career growth and development; Employee Resource Groups Recognition and rewards programs; DailyPay access Educational benefits and scholarships; family-building and fertility benefits Bereavement, Adoption Assistance, ESPP, complimentary meals on shift
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