vCluster
Overview Join to apply for the Senior Product Marketing Manager role at vCluster Labs.
Do not wait to apply after reading this description a high application volume is expected for this opportunity. Base pay range 125,000.00 / yr - 175,000.00 / yr. About VCluster Labs: We are a venture-backed tech startup striving to be the leading force in enabling platform engineers. We raised +$30M from top-tier VCs and are in a hyper-growth phase. Our headquarters are in San Francisco (Salesforce Tower), but our team is distributed around the globe and we have a remote-first work culture. We are the company behind vCluster, an open-source technology for virtualizing Kubernetes (open source is part of our DNA). The adoption of our commercial product based on vCluster has grown extremely fast with multi-million dollar revenue; our customer base includes some of the biggest companies in the world, including 6 Global Fortune 500 companies and fast-growing tech unicorns. The company is remote-first and embraces a culture focused on engineering excellence and community. Responsibilities As a Senior Product Marketing Manager at LoftLabs, you’ll play a pivotal role in shaping the narrative around our Kubernetes and platform engineering solutions. You will define how we position, message, and drive adoption of our products across key audiences, ensuring alignment between product, marketing, and sales. Your work will directly impact how we engage with developers, platform engineers, and cloud-native decision-makers. Messaging & Positioning – Develop crisp, compelling messaging and positioning that clearly articulates the value of our products to platform engineers, DevOps teams, and cloud architects. Content Creation – Own and produce core product marketing content, including whitepapers, case studies, website copy, pitch decks, and videos to drive awareness and engagement. Sales Enablement – Build and scale a comprehensive sales collateral library, including battlecards, competitor comparisons, objection-handling guides, and customer stories. Launch & GTM Strategy – Lead product release launches, set success metrics, and ensure marketing alignment across multiple channels. Customer & Market Insights – Conduct market research and ICP analysis, translating insights into high-impact marketing initiatives. Competitive Intelligence – Monitor the market landscape to craft differentiation strategies and enable sales teams. Community & Advocacy – Work with Customer Success and Community teams to amplify user success stories and advocacy. Cross-Functional Collaboration – Establish strong feedback loops with product, demand generation, sales, and customer success teams. Requirements 5+ years of enterprise software marketing experience, with at least 4 years in product marketing. Proven ability to translate complex technical concepts into clear, compelling messaging for technical and non-technical audiences. Experience in Kubernetes, containers, DevOps technologies, and the cloud-native ecosystem. Strong ability to develop, execute, and iterate go-to-market strategies for software products. Track record of building and maintaining sales enablement materials that drive pipeline and revenue growth. Ability to operate independently in a fast-moving startup environment, taking ownership of projects from ideation to execution. Comfortable collaborating cross-functionally with product, sales, developer relations, and demand gen teams to drive alignment. Experience with competitive analysis, positioning, and messaging development. Strong communication skills with a strategic mindset and execution focus. Public speaking experience (conferences, meetups, webinars, expert panels) is a plus. Benefits We offer the following benefits: Competitive Salary: We offer a competitive compensation package, including equity. Platinum-Level Insurance: Health, dental, vision, and life insurance, including plans for you and eligible dependents (benefits vary by country). Flexible Working Schedule: We value results over fixed hours. Workplace Flexibility: Flexible about where you work. Compensation & Equity Compensation Range: $125K - $175K Culture & Values At vCluster Labs, we value Technical Excellence, Customer Obsession, Impressive Speed, Bold Innovation, Open Source & Open Mind. We are committed to an inclusive, diverse, and bias-reduced hiring process. Employment Details Seniority level: Mid-Senior level Employment type: Full-time Job function: Marketing and Sales Location Remote-first with global distribution; headquarters in San Francisco, CA. We are not listing additional job postings or unrelated location-based entries in this description.
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Do not wait to apply after reading this description a high application volume is expected for this opportunity. Base pay range 125,000.00 / yr - 175,000.00 / yr. About VCluster Labs: We are a venture-backed tech startup striving to be the leading force in enabling platform engineers. We raised +$30M from top-tier VCs and are in a hyper-growth phase. Our headquarters are in San Francisco (Salesforce Tower), but our team is distributed around the globe and we have a remote-first work culture. We are the company behind vCluster, an open-source technology for virtualizing Kubernetes (open source is part of our DNA). The adoption of our commercial product based on vCluster has grown extremely fast with multi-million dollar revenue; our customer base includes some of the biggest companies in the world, including 6 Global Fortune 500 companies and fast-growing tech unicorns. The company is remote-first and embraces a culture focused on engineering excellence and community. Responsibilities As a Senior Product Marketing Manager at LoftLabs, you’ll play a pivotal role in shaping the narrative around our Kubernetes and platform engineering solutions. You will define how we position, message, and drive adoption of our products across key audiences, ensuring alignment between product, marketing, and sales. Your work will directly impact how we engage with developers, platform engineers, and cloud-native decision-makers. Messaging & Positioning – Develop crisp, compelling messaging and positioning that clearly articulates the value of our products to platform engineers, DevOps teams, and cloud architects. Content Creation – Own and produce core product marketing content, including whitepapers, case studies, website copy, pitch decks, and videos to drive awareness and engagement. Sales Enablement – Build and scale a comprehensive sales collateral library, including battlecards, competitor comparisons, objection-handling guides, and customer stories. Launch & GTM Strategy – Lead product release launches, set success metrics, and ensure marketing alignment across multiple channels. Customer & Market Insights – Conduct market research and ICP analysis, translating insights into high-impact marketing initiatives. Competitive Intelligence – Monitor the market landscape to craft differentiation strategies and enable sales teams. Community & Advocacy – Work with Customer Success and Community teams to amplify user success stories and advocacy. Cross-Functional Collaboration – Establish strong feedback loops with product, demand generation, sales, and customer success teams. Requirements 5+ years of enterprise software marketing experience, with at least 4 years in product marketing. Proven ability to translate complex technical concepts into clear, compelling messaging for technical and non-technical audiences. Experience in Kubernetes, containers, DevOps technologies, and the cloud-native ecosystem. Strong ability to develop, execute, and iterate go-to-market strategies for software products. Track record of building and maintaining sales enablement materials that drive pipeline and revenue growth. Ability to operate independently in a fast-moving startup environment, taking ownership of projects from ideation to execution. Comfortable collaborating cross-functionally with product, sales, developer relations, and demand gen teams to drive alignment. Experience with competitive analysis, positioning, and messaging development. Strong communication skills with a strategic mindset and execution focus. Public speaking experience (conferences, meetups, webinars, expert panels) is a plus. Benefits We offer the following benefits: Competitive Salary: We offer a competitive compensation package, including equity. Platinum-Level Insurance: Health, dental, vision, and life insurance, including plans for you and eligible dependents (benefits vary by country). Flexible Working Schedule: We value results over fixed hours. Workplace Flexibility: Flexible about where you work. Compensation & Equity Compensation Range: $125K - $175K Culture & Values At vCluster Labs, we value Technical Excellence, Customer Obsession, Impressive Speed, Bold Innovation, Open Source & Open Mind. We are committed to an inclusive, diverse, and bias-reduced hiring process. Employment Details Seniority level: Mid-Senior level Employment type: Full-time Job function: Marketing and Sales Location Remote-first with global distribution; headquarters in San Francisco, CA. We are not listing additional job postings or unrelated location-based entries in this description.
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