Hack The Box
This range is provided by Hack The Box. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Do not wait to apply after reading this description a high application volume is expected for this opportunity. Base pay range $170,000.00/yr - $200,000.00/yr
Overview The core mission of the Sr Director, Product Marketing is to shape and own HTB's market narrative, driving how our products (B2B & B2C) are positioned, launched, and adopted across industries and buyer segments. This role blends strategy with execution, ensuring our story resonates with CISOs, practitioners, and security leaders while enabling our go-to-market teams to win consistently. Success means building a category-defining presence in continuous cyber upskilling, translating complex technical capabilities into compelling business outcomes.
Location & Work Mode
USA (Strong preference on the East Coast, or Central US) / UK
Fully Remote
The fellowship you'll be joining You'll report directly to the SVP of Marketing and collaborate daily with leaders across Product, Sales, Customer Success, Community, and Brand. The role sits at the center of HTB's growth engine, orchestrating cross-functional alignment while mentoring a product marketing team of 6. You'll operate in a fast-paced, agile environment where ideas are tested, iterated, and scaled—always with customer adoption and field success in mind.
Resources & Highlights
Mastering momentum: A look back at HTB 2025 Revenue Kickoff event
Case studies
Introducing the Avengers Marketeers of Hack The Box
Role Responsibilities
Own the narrative & category: Define and sharpen HTB's positioning and messaging across personas and segments; establish and evangelize the category around continuous cyber upskilling and related capabilities
Lead GTM & launches: Drive go-to-market strategy and integrated launch plans for new capabilities; ensure cross-functional alignment and sales enablement
Price, package, and scale adoption: Collaborate on pricing and packaging; optimize trial/POC experiences and adoption motions
Bring the outside in: Conduct market, customer, and competitive research; lead analyst briefings and customer references
Enable the field: Build sales playbooks, narratives, objection handling, and ROI storytelling; coach sales teams
Build and lead the team: Mentor PMM and related roles; establish operating rhythms and report progress to the SVP of Marketing
Skills, knowledge, and experience
8-10+ years in B2B SaaS product marketing (Director) or 11-15+ years (Senior Director), including 5+ years in cybersecurity
Proven experience owning positioning and GTM for multi-product portfolios and launching at high growth
Experience managing Analyst Relations (AR) with firms like Gartner and Forrester
People leadership: Coaching and mentoring a small, high-performing team
Fluency with security buyer journeys; translate technical value into business outcomes
Ability to partner with Product and Sales, influence executives, and drive cross-functional execution
Excellence in storytelling—written, visual, and on stage
Strong analytical chops with data-driven decision making
Measurement of success
Adoption and engagement of newly launched products/capabilities
Pipeline and revenue influenced by product launches and plays
Sales productivity and messaging adoption; ROI of demos and POVs
Pricing/packaging impact on deal velocity and expansion
Compensation & Benefits
Compensation: USD 170,000-200,000
Medical, Dental & Vision (employee coverage 100% paid)
401K with employer match
Employer-paid Life and AD&D Insurance
Supplemental Life Insurance
Short-term and Long-term Disability
Healthcare and Dependent Care FSA
Paid paternity & maternity leave
25 annual leave days
Home Office Allowance
Training budget and conference participation
State-of-the-art equipment
Access to HTB lab offerings
EEO Statement Hack The Box is committed to fostering a diverse, inclusive, and equitable workplace. We consider all applications on merit, without discrimination based on race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We provide a fair and respectful work environment that reflects our values.
Legal & Notices Hack The Box participates in E-Verify. For more information, please click here and here.
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Do not wait to apply after reading this description a high application volume is expected for this opportunity. Base pay range $170,000.00/yr - $200,000.00/yr
Overview The core mission of the Sr Director, Product Marketing is to shape and own HTB's market narrative, driving how our products (B2B & B2C) are positioned, launched, and adopted across industries and buyer segments. This role blends strategy with execution, ensuring our story resonates with CISOs, practitioners, and security leaders while enabling our go-to-market teams to win consistently. Success means building a category-defining presence in continuous cyber upskilling, translating complex technical capabilities into compelling business outcomes.
Location & Work Mode
USA (Strong preference on the East Coast, or Central US) / UK
Fully Remote
The fellowship you'll be joining You'll report directly to the SVP of Marketing and collaborate daily with leaders across Product, Sales, Customer Success, Community, and Brand. The role sits at the center of HTB's growth engine, orchestrating cross-functional alignment while mentoring a product marketing team of 6. You'll operate in a fast-paced, agile environment where ideas are tested, iterated, and scaled—always with customer adoption and field success in mind.
Resources & Highlights
Mastering momentum: A look back at HTB 2025 Revenue Kickoff event
Case studies
Introducing the Avengers Marketeers of Hack The Box
Role Responsibilities
Own the narrative & category: Define and sharpen HTB's positioning and messaging across personas and segments; establish and evangelize the category around continuous cyber upskilling and related capabilities
Lead GTM & launches: Drive go-to-market strategy and integrated launch plans for new capabilities; ensure cross-functional alignment and sales enablement
Price, package, and scale adoption: Collaborate on pricing and packaging; optimize trial/POC experiences and adoption motions
Bring the outside in: Conduct market, customer, and competitive research; lead analyst briefings and customer references
Enable the field: Build sales playbooks, narratives, objection handling, and ROI storytelling; coach sales teams
Build and lead the team: Mentor PMM and related roles; establish operating rhythms and report progress to the SVP of Marketing
Skills, knowledge, and experience
8-10+ years in B2B SaaS product marketing (Director) or 11-15+ years (Senior Director), including 5+ years in cybersecurity
Proven experience owning positioning and GTM for multi-product portfolios and launching at high growth
Experience managing Analyst Relations (AR) with firms like Gartner and Forrester
People leadership: Coaching and mentoring a small, high-performing team
Fluency with security buyer journeys; translate technical value into business outcomes
Ability to partner with Product and Sales, influence executives, and drive cross-functional execution
Excellence in storytelling—written, visual, and on stage
Strong analytical chops with data-driven decision making
Measurement of success
Adoption and engagement of newly launched products/capabilities
Pipeline and revenue influenced by product launches and plays
Sales productivity and messaging adoption; ROI of demos and POVs
Pricing/packaging impact on deal velocity and expansion
Compensation & Benefits
Compensation: USD 170,000-200,000
Medical, Dental & Vision (employee coverage 100% paid)
401K with employer match
Employer-paid Life and AD&D Insurance
Supplemental Life Insurance
Short-term and Long-term Disability
Healthcare and Dependent Care FSA
Paid paternity & maternity leave
25 annual leave days
Home Office Allowance
Training budget and conference participation
State-of-the-art equipment
Access to HTB lab offerings
EEO Statement Hack The Box is committed to fostering a diverse, inclusive, and equitable workplace. We consider all applications on merit, without discrimination based on race, color, religion, gender, gender identity or expression, sexual orientation, national origin, genetics, disability, age, or veteran status. We provide a fair and respectful work environment that reflects our values.
Legal & Notices Hack The Box participates in E-Verify. For more information, please click here and here.
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