Overview
Product Marketing Manager at Oso
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Old problem, new $25B+ market Companies like AWS, Stripe, and Twilio have shown that if a technology isn’t core to your value proposition, you should offload it. Still, every engineering team builds and rebuilds one piece: authorization—how you control who has access to what in your app. We intend to change that. We see a world where developers never roll their own authorization again, and instead say, “Just use Oso”—the same way you might say, “Just use Postgres.” In doing so, we’re creating the $25B+ authorization market.
Why Oso? We have the lead—in traction, capital, and team.
- Traction: Oso is used by thousands of companies from startups to the Fortune 500, including Wayfair, ProductBoard, Vanta, Brex, Verizon, ZoomInfo, and Duolingo.
- Capital: Backed by Sequoia, Felicis, and a standout group of infrastructure founders and operators.
- Team: Five+ years solving one of the hardest problems in software, with deep domain experience.
Why now? We’re at an inflection point. We’ve built the foundation—an incredible product, a growing community, and a developer-first motion. Now we need a Product Marketing Manager to connect what we’ve built with the people who need it.
What you’ll do
- Define our positioning & messaging – Own how we talk about Oso across segments, channels, and personas. Distill complex ideas into clear, developer-friendly narratives.
- Launch new features – Lead go-to-market for new launches and improvements. From docs to announcements to onboarding flows, ensure users understand the value.
- Tell our story – Collaborate with the content team on customer stories, blog posts, webinars, and more.
- Drive product adoption – Work with growth, DevRel, and sales to optimize the funnel and help users get to “aha!” faster.
- Bridge product and users – Talk to users, surface insights, and help shape the roadmap by voicing the market.
Who you are
- You’ve done product marketing at a B2B SaaS or developer tools company.
- You’re a strong writer and communicator—comfortable with a one-pager, a blog post, or a landing page.
- You’ve launched products or features and know how to plan GTM from start to finish.
- You understand developers—how they evaluate tools, how they learn, and what makes a message resonate.
- You’re curious, resourceful, and thrive in fast-moving environments.
Why you might not want to join Oso
There’s no big team to plug into—yet. If you prefer clear lines and static playbooks, Oso might not be the right fit. But if you want to help define product marketing at a company building a new category, you’ll thrive here.
Benefits
- Competitive health, dental, and vision coverage
- Mental healthcare to all employees and family through Spring Health
- Unlimited access to financial advisors through Northstar
- Equity package
- Unlimited paid time off (PTO)
- Paid parental leave
- Flexible work options
- One Medical Membership
- Quarterly hackathons and prizes
- Free team lunches every month
The starting salary for this role is between $100,000–$200,000/year plus equity, depending on experience, skillset, and location.
Oso is an equal opportunity employer. All applicants will be considered for employment regardless of race, color, national origin, religion, sex, age, disability, sexual orientation, gender identity, veteran or disability status.