Activate Talent
Activate Talent is hiring: 37119570043 - Amazon Expert Brand Manager in Seattle
Activate Talent, Seattle, WA, United States, 98127
Amazon is our client's largest acquisition engine outside of DTC. You’ll sit in the cockpit, steering everything from search/ DSP budgets to inventory health, while safeguarding brand equity in the world’s most competitive beauty aisle.
Responsibilities
- Own the P&L: Set monthly sales, TACoS, and contribution-margin targets; course-correct in real time.
- Listing domination: Turn every PDP into a mini landing page with keyword-dense titles, mobile-first bullets, and premium A+ and Brand Story modules.
- Advertising excellence: Develop full-funnel PPC + DSP plans; iterate on campaign structure, placements, and creative to maximize share of voice.
- Brand registry & compliance: Police unauthorized sellers, MAP violations, and IP issues with surgical precision.
- Promotions & launches: Orchestrate Lightning Deals, Coupons, and influencer campaigns; script product-launch roadmaps from Vine to inbound FBA.
- Data > action: Build Looker or Excel dashboards combining Business Reports, Brand Analytics, and Helium 10 to identify trend inflections early.
Minimum Requirements:
- 5+ years managing $5–20 MM Amazon businesses, ideally in beauty or CPG.
- Deep command of Ads Console, DSP, and third-party tools (Pacvue, Quartile, or Perpetua).
- Proven experience with FBA demand planning and inbound shipment management.
- Strong analytical skills: advanced Excel/Sheets; SQL is a bonus.
- Excellent communication skills to explain channel intricacies to creatives, finance, and executives alike.