PepsiCo is hiring: Innovation Insights Manager in Chicago

Overview

This role can sit at one of our main HQ locations (Plano, TX or Chicago, IL).

If you are excited about being part of a dynamic, growth-oriented organization, come join the Frito-Lay North America Insights team. Our group of strategic thought leaders is influencing and shaping strategy for Billion-dollar brands. The environment is changing rapidly, and data and technology are upending how businesses interact with consumers. As a Consumer Insights leader, you will translate marketplace uncertainty into clear growth opportunities and be a trusted adviser and thought partner for the Foods Innovation team.

Responsibilities

• Lead strategic thinking and innovation for the Future of Demand for Foods to help Frito Lay US win households and gain market share.
• Lead Insights capabilities to identify future trends through consumption panels to understand consumer behavior changes and inform innovation idea development and prioritization.
• Lead consumer learning plans on innovations including concept development, testing, and refinement for launch.
• Lead development of future innovations, including foundational learnings, product insights, and brand building.
• Manage and drive utilization of internal tools and capabilities including demand spaces and consumer cohort understanding.
• Effectively manage key partners and stakeholders at all stages of the innovation development cycle; drive outside-in thinking and intelligence-based decision-making; ensure insight-to-action is communicated and implemented.
• Collaborate with Global and North America Innovation Insights to enhance capabilities and integrate them into myInnovation.
• Influence the Foods (PFUS) Innovation Marketing team to drive more efficient and effective decision making through the team’s work.

Innovation platforms

• Design and execute research plans against business objectives, timelines and budgets for platform agendas (packaging, claims, fast sprints).
• Partner in developing marketing strategies by identifying key issues and opportunities related to the platforms.
• Provide thought leadership on evaluating packaging innovation and evolving testing approaches.

White Space Innovation for Existing Portfolio

• Design and execute research plans for development of new white space and new brands through launch.
• Partner with Global and Food & Beverage Innovation Insights to represent Foods in tool/capability enhancements.
• Guide platforms/partnership strategy, decision making, and test-and-learn evaluation.
• Provide thought leadership on evaluating white space innovation and evolving testing approaches.

Compensation and Benefits

• The expected compensation range is between $106,400 - $178,100.
• Location, confirmed job-related skills, experience, and education will be considered in setting actual starting salary.
• Bonus based on performance; target payout is 12% of annual salary.
• Paid time off subject to eligibility, including paid parental leave, vacation, sick, and bereavement.
• Comprehensive benefits package: Medical, Dental, Vision, Disability, Health and Dependent Care Reimbursement Accounts, EAP, Insurance, and Retirement Plan.

Qualifications

• 5+ years in marketing, insights, consumer research, or consulting; Bachelor’s Degree.
• Experience setting and leading cross-methodology insights agendas; strong research methods background and ability to apply research to business challenges.

• Experience with innovation development
• Experience with IRI/Nielsen scanner and panel data
• Experience with brand strategy & positioning and advertising testing
• Strong initiative and results orientation
• Ability to translate market dynamics to insight
• Strong influencing, communication, and storytelling skills
• Strong strategic thinking and problem solving
• Managerial experience; collaboration in matrix environments
• Comfort with ambiguity and ability to prioritize
• Excellent project and budget management skills
• Bias for action

EEO Statement

Our company will consider qualified applicants with criminal histories in a manner consistent with the Fair Credit Reporting Act and applicable laws, including city ordinances. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability status. PepsiCo is an Equal Opportunity Employer: Female / Minority / Disability / Protected Veteran / Sexual Orientation / Gender Identity.

Please view our Pay Transparency Statement.

Seniority level

• Mid-Senior level

Employment type

• Full-time

Job function

• Research, Analyst, and Information Technology

Industries

• Manufacturing and Food and Beverage Services