Online Marketing Manager - I Job at Aditi Consulting in Palo Alto
Aditi Consulting, Palo Alto, CA, United States, 94306
This range is provided by Aditi Consulting. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.
Base pay range
$50.00/hr - $53.00/hr
Summary:We are looking for a creative, motivated Product Marketing Manager to lead and deliver innovative marketing content in support of our AI Research team. In this role, you will work cross-functionally with marketing, research, and product teams to develop compelling messaging, positioning, content, events, and enablement materials that showcase the cutting-edge advancements from our team. You will be responsible for crafting narratives that communicate the value and impact of our AI research both in academia and in enterprise. This position requires a strong background in product marketing, an understanding of emerging AI technologies, and a passion for creating content that drives engagement and awareness.
Responsibilities:- Lead and create the core value proposition and selling points.
- Translate our marketing & industry-focused initiatives into actionable programs to help fuel the sales pipeline, close deals, and deliver growth.
- Operationalize our internal marketing communications.
- Develop repeatable, scalable processes to better train sales teams, and drive always-on sales plays and programs.
- Build consensus, alignment, and engagement across Campaigns, Creative, Product Marketing, Product Management, Sales, and Customer Success.
- Lead messaging and positioning strategy and execution for target personas in partnership with global Go-to-Market, Campaigns, Content, and Corporate Marketing teams.
- Work closely with our Chief Scientist and researchers to develop thought leadership blogs and articles.
- Create and manage content for our website and social media channels.
- Support various events including Dreamforce, TDX, World Tours, research conferences, etc.
- 4+ years of experience in product marketing, industry marketing, or corporate marketing
- Strong communication skills, both written and verbal
- Ability to strategize and craft compelling messaging
- Drive hands-on tactical execution
- Get-it-Done confidence to pick up and lead new projects even in the face of ambiguity
- Experience will be evaluated based on alignment to the core competencies for the role (e.g. extracurricular leadership roles, military experience, volunteer work, etc.)
- Expertise in products and/or other SaaS and B2B technology platforms
- Proficient understanding of AI/ML technology
- Ability to inspire optimism, fun, and the desire to always be learning!
- A natural collaborator
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