Manager, LatAm Retail & Online Marketing Job at Nintendo of America Inc. in Redm

Overview

Nintendo of America Inc. is based in Redmond, Washington, serving as the headquarters for Nintendo's operations in the Americas. Nintendo's mission is to create smiles through unique entertainment experiences, delivering on this mission by partnering with Nintendo Co., Ltd. to bring iconic franchises including Mario, Donkey Kong, The Legend of Zelda, Metroid, Animal Crossing, Pikmin, and Splatoon across the Americas through video games, hardware systems, and collaborations in other entertainment initiatives such as feature films and theme parks. Nintendo of America is an equal opportunity employer offering a welcoming and inclusive environment in service to one another, our products, and the diverse consumers and communities we call home. For more information, visit https://www.nintendo.com/.

Team/Position Summary

Within Nintendo of America’s Latin America team, the Manager Retail & Online Marketing will be responsible for developing and executing product launches, marketing campaigns, marketing calendars, and in-store events designed to increase sales and consumer awareness for Nintendo and its product lines in Latin America.

Job Duties / Essential Functions

• Develops panregional launch programs for new hardware, software and accessories, including strategies, messaging, branding, and execution to increase awareness of and engagement with Nintendo products and initiatives.
• Oversees the development and implementation of retail merchandising plans while continuously monitoring and implementing improvements.
• Leads account-specific marketing plans with internal and external partners that include, but are not limited to: advertising, promotions, merchandising, weekly ads, and retail.com.
• Manages and approves budgets for projects and initiatives.
• Leads cross-functional teams on the alignment of creative and merchandising approaches.
• Presents campaign strategy, creative, key performance metrics, and marketing materials to internal and external stakeholders.
• Leads and directs team and agencies on creative and merchandising projects and culturally relevant communication.
• Leads all implementation, branding and ongoing maintenance of interactives at the point of sale for the region.

Summary of Requirements

• Seven or more years of experience in online merchandising, retail marketing, marketing programs, or related fields within the Latin America market.
• Experience managing a team.
• Experience with product promotion and brand management and the creation of marketing and promotional materials.
• Strong PC skills (Windows, Excel, PowerPoint).
• Knowledge of Nintendo products/video game industry is helpful.
• Undergraduate degree in Business, Marketing, or related field, or equivalent.
• Bilingual skills (verbal and written) in Portuguese preferred, with Spanish being a plus.

Applicants must be legally eligible to work in the United States to be considered. Visa sponsorship is not available for this role.

This position is hybrid in Redmond, WA. Hybrid positions require regular onsite work following the schedule and guidelines for the division. This position is not open to fully remote status at this time.

This position includes a base salary range of $117,400 - $211,300 annually, with potential for a semi-annual discretionary performance bonus, and a comprehensive benefits package that includes medical, dental, vision, 401(k), and paid time off. Please see the Benefits & Perks page for more benefits information.