Summary
Marketing Manager - Responsible to lead the marketing efforts in one of the NAC office locations as well as support market-sector business development strategies for the entire firm. The Marketing Manager will lead a wide spectrum of marketing and business development activities, including managing the marketing workflow and staff priorities in the local office, preparation of proposals, SOQs, interviews and presentations, public relations, market research, networking, and working with the Managing Principal and designated Market Leader Principals to develop and manage marketing budgets and strategies. The Marketing Manager is responsible to generate and lead winning proposals and shortlist presentations for NAC.
Responsibilities
- Work with Principals and other seller/doers to define proposal and shortlist presentation strategies
- Perform market research to build client, project, and competitor intelligence
- Develop and format SOQs, proposals, and SF330 submittals in InDesign
- Produce graphic material including PowerPoint presentations, boards, and leave-behinds
- Create and update resumes, project descriptions, and proposal information
- Coordinate and document client debriefs
- Track and produce design award submittals
- Position the firm and its staff as thought leaders
- Work with the Corporate Communications Director to coordinate external messaging and presentation topics, and develop content for public relations and social media activities
- Maintain photography and other visual imagery files in digital asset management system
- Share marketing information, challenges, solutions, and lessons learned with other NAC marketing staff
- Support and collaborate with the marketing teams in our Spokane and Los Angeles offices on proposals or other marketing efforts
- Attend industry events to build a personal network and gather intel about clients, competitors, and industry trends
- Coordinate with the Higher Education Market Leader Principal to develop higher education business development strategies and opportunities across the firm
- Direct the activities of the Senior Marketing Coordinator and Proposal Coordinator and support their professional development
Qualifications
- Essential Functions: Knowledge of the PK-12, higher education and healthcare markets preferred
- Critical thinking and engagement skills
- Detail oriented
- Superior copywriting and copy-editing skills
- Strong verbal communication and interpersonal skills
- Project management and coordination experience
- Strategic thinker: ability to identify unique client needs and challenges
- Design aptitude for creating marketing materials representative of a design firm
- Excellent command of Microsoft Office and Adobe Creative Suite software programs
- Experience with databases and CRM programs
- Experience working on international marketing pursuits preferred
- Collaborative team attitude: must be for the team; a success for one is a success for all
- Certification Requirements: Member of SMPS preferred
Position and Work Details
- Position: Marketing Manager
- Reports To: Marketing Director
- Classification: Exempt
- Date of Revision: 2021
- Work Environment: This position operates in a professional open office environment with low to moderate noise levels, collaborative work areas, video conferencing, printing/scanning, and a café for dining.
- Physical Demands: Dexterity for 8 hours a day, 40 hours per week; ability to lift 15-25 lbs; ability to sit for long periods
- Position Type/Hours: Full-time, minimum 40 hours per week
- Travel: Occasional local travel
Education and Experience
- Bachelor’s Degree in Marketing or related field preferred
- Minimum of 8 years of marketing experience in the A/E/C or professional services industry preferred
Work Authorization
- Sponsorship may be considered
EEO Statement
NAC is committed to the principle of equal opportunity employment. All qualified employees and prospective employees will be recruited, selected, and trained without regard to age, sex, race, color, religion, disability, national origin, veteran status, or any other legally protected status. All applicants are carefully screened, and full consideration is given to their training, education, skills, experiences, growth potential and previous work record. This non-discriminatory consideration will be used in all aspects of the employment relationship. NAC will provide reasonable accommodations to qualified individuals with a disability to the extent that doing so does not create an undue hardship. NAC encourages employees and applicants to communicate any special needs by engaging in an interactive process to formulate reasonable accommodations.
Seniority level
- Mid-Senior level
Employment type
- Full-time
Job function
- Marketing and Sales
- Industries: Architecture and Planning
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Spokane, WA location salary range: $85,000.00-$95,000.00