Marketing Product Manager Job at INSPYR Solutions in Miami

Overview

Title: Marketing Product Manager

Location: Miami (Hybrid 4/1)

Duration: 4+ months

Compensation: $35.00 - 40.00/hr

Work Requirements: US Citizen, GC Holders or Authorized to Work in the U.S.

Marketing Product Manager – The ideal candidate will create marketing plans for all direct mail campaigns. Reports to Sr Mgr Marketing. Prioritize global direct mail campaigns for proofreader and graphic department, as well as Revenue Management, as this will impact the timely delivery of direct mail campaigns. Ensure consistent brand integrity. Manages Marketing Specialist and Traffic Coordinator. Develop and execute direct mail campaigns and related advertising initiatives.

Responsibilities include managing the delivery and execution of campaigns and ensuring alignment with business objectives and production timelines.

Note: This description reflects responsibilities and qualifications from the job posting and is intended to be a clear, concise summary for applicants.

Responsibilities

• Create requests with ad agency if applicable, proofread and route to internal design team and send to external printer; manage multiple projects.
• Create 20-25 ads for newspaper and magazine as well as the inserts for the newspaper.
• Responsible for the implementation of global direct mail, insert, imprint and consumer advertising plan.
• Manage daily deadlines to ensure successful delivery of projects.
• Act as System Administrator for Adobe Workfront and manage other marketing materials.
• Execute domestic direct mail, print advertising and brochures – create briefs, paginate, and coordinate with graphics team to ensure accuracy and timely completion via Workfront.
• Create and develop promotional briefs for domestic projects; work with VP of Creative Services and Sr. Manager to meet business and marketing objectives.
• Leverage Workfront to keep campaigns on track and improve efficiency.
• Develop detailed project schedules and ensure Account, Creative, and Production are aligned on milestones.
• Proactively identify scheduling or resource issues and propose solutions.
• Work with Sr Manager to implement detailed integrated schedules across production stages.
• Review weekly schedules of quantities and estimates.
• Manage Marketing Specialist and Traffic Coordinator to ensure successful project management and completion.
• Schedule, traffic, and proofread all marketing projects; ensure the Graphics team has all information for error-free pieces.
• Train new team members to use Workfront.
• Ensure marketing materials contain accurate information and pricing, offers, itineraries, spelling, and grammar.
• Collaborate with graphics team, production specialist, proofreader, revenue management and database manager to deliver all elements timely.
• Review itinerary updates and initiate changes for jobs in production; ensure printer rollups align with the marketing plan.
• Approve final print-ready files on Insite or proofs.
• Maintain campaign samples and continuously seek improvements to performance and cost efficiency.
• Communicate itinerary changes to involved parties for map creation and website updates.
• Assist in providing content for consumer advertising, including production timelines and invoice processing.
• Create and update QR codes for marketing projects with tracking links.
• Oversee the physical execution of ads, placement, and related administrative tasks.
• Coordinate with publications regarding ad uploads and insert deliveries.
• Perform other job-related functions as assigned.

Requirements

• EDUCATION: Bachelor’s degree in business; Management (Marketing or Communications degree preferred).
• EXPERIENCE: 5+ years’ experience in product management or process/system improvement; proven experience leading in project management, digital product development, and execution/delivery.
• Superior attention to detail; strong project management, prioritization, and ability to manage multiple time-sensitive projects; excellent verbal and written communication; ability to multi-task in a fast-paced environment; proficient in Microsoft Word, Excel & PowerPoint; familiarity with NVS and MXP systems; database management skills.
• Nice to Have: Knowledge of travel, leisure, or cruise industry; Workfront knowledge is a plus.
• KNOWLEDGE & SKILLS: Strong organization and execution skills; keen attention to detail.
• Graphic design experience is a plus but not required.

Benefits

• Comprehensive medical benefits
• Competitive pay
• 401(k) retirement plan
• …and much more!

About INSPYR Solutions

Technology is our focus and quality is our commitment. As a national expert in delivering flexible technology and talent solutions, we strategically align industry and technical expertise with our clients\' business objectives and cultural needs. Our solutions are tailored to each client and include a wide variety of professional services, project, and talent solutions. By always striving for excellence and focusing on the human aspect of our business, we work seamlessly with our talent and clients to match the right solutions to the right opportunities. Learn more about us at inspyrsolutions.com.

INSPYR Solutions provides Equal Employment Opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, sex, national origin, age, disability, or genetics. In addition to federal law requirements, INSPYR Solutions complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities.

Seniority level

• Mid-Senior level

Employment type

• Contract

Job function

• Marketing

Industries

• Travel Arrangements and Maritime Transportation

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