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Northeast Ohio Medical University

Integrated Marketing Strategist

Northeast Ohio Medical University, Rootstown, Ohio, United States, 44272

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Position Information

Position Title Integrated Marketing Strategist

Position Type Unclassified

Department Marketing & Communications

Full or Part Time Part Time

Pay Grade MN9

Position Summary Information

Department Specific Information

Individuals with broadcast journalism and media pitching experience are encouraged to apply. Starting pay rate: $25.79

Summary

The Integrated Marketing Specialist is a compelling storyteller, has excellent communication skills, and demonstrates a strong understanding of digital marketing, social media trends, and video production. This role is vital in promoting NEOMED's brand and reputation.

Principal Functional Responsibilities

Campaign Management:

Develop and implement effective marketing and communication campaigns to highlight NEOMED students, faculty, and programs. Create engaging content for the University's website, social media channels and print materials. Manage, maintain, and consistently contribute to the University's social media presence, including creating and scheduling posts, monitoring engagement, and responding to comments and messages.

Collaboration:

Work closely with the Chief Marketing Officer to identify and communicate key messages and initiatives that highlight the success of NEOMED. Collaborate with various departments to ensure consistent messaging and branding.

Market Research:

Monitor and analyze impact of marketing efforts.

Other Duties:

Perform other duties as assigned.

Qualifications Bachelor's degree in communications, public relations, journalism or related field Minimum two years' experience in marketing and communications and/ or journalism Proficient with Microsoft Office Suite Preferred Qualifications

Experience working at a higher education and/or healthcare institution Advanced understanding and skills of video production and editing

Physical Requirements

Must be able to utilize a phone, computer and other office equipment.

Posting Detail Information

NEOMED Campus Safety Guidelines

In an effort to keep our campus community as healthy and safe as possible, NEOMED may require vaccinations as a condition of attendance and employment. This policy will allow for exemption of the vaccination requirement for those individuals with valid medical reasons, sincerely held religious beliefs and matters of conscience.

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