WK Kellogg Co
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Sr Manager, Insights & Strategy
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WK Kellogg Co The Senior Manager of Insights & Strategy plays a pivotal role in deciphering consumer needs and trends to sculpt the identity of our brands. Collaborating closely with team members, the Senior Manager formulates robust strategies that align with brand equity and values. This role will own scoping, designing, and gaining senior leader alignment on the projects and strategies it leads. This is a Hybrid position that requires the incumbent to live within 60 miles of the Battle Creek, Michigan Headquarter Office and be on-site 3 days a week. We may have flexibility to consider talent outside of that radius. Responsibilities Formulate a comprehensive learning agenda for both brand-specific and broader segment-level objectives, ensuring alignment with strategic business goals. Independently design and execute research workstreams with minimal oversight, delivering valuable insights. Offer actionable recommendations to guide brand and portfolio strategies, influencing brand positioning, communications, and innovation workstreams. Conduct in-depth analyses of brand and segment/category performance, identifying key drivers and pinpointing white space opportunities. Seamlessly connect data from various sources to craft compelling narratives, leveraging trends and human understanding to anticipate future developments.
Qualifications Bachelors degree in business administration, Market Research, Advertising, Marketing, Experimental Psychology, or related field. Proven expertise in market research with a demonstrated ability to lead and collaborate with diverse stakeholders, including marketing and broader organization leadership teams. Adept at identifying and prioritizing critical business issues, translating them into clear objectives, and aligning research tools with specific business needs. Extensive experience in executing, analyzing, and formulating recommendations using methodologies such as concept development and testing, product testing, advertising development and testing, brand health assessment, as well as qualitative and syndicated business analysis.
Compensation & Benefits Salary Range: $142,000.00 - $186,375.00. Compensation ranges are determined by role and level and may be influenced by factors including skills, experience, and location. Incentive Plan bonus eligibility Health, dental, and vision insurance Savings and Investment Plan with Company match and contribution Paid Time Off (including paid sick time) and 11 paid holidays Employee Stock Purchase Program Life Insurance, AD&D, and STD/LTD Tuition reimbursement and adoption assistance for eligible employees Employee recognition program
About WK Kellogg Co WK Kellogg Co exists to create joy and connection by delivering nutritious foods and fostering communities. Our brands include a wide portfolio of cereals and snacks. For more information, visit www.wkkellogg.com. If you need a reasonable accommodation during the application or hiring process, please email TalentAssist@wkkellogg.com. Equal Opportunity Employer WK Kellogg Co is an Equal Opportunity Employer that embraces a diverse talent pool. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law. The ability to work a full shift, come to work on time, and work overtime as needed is an essential function of this position. #J-18808-Ljbffr
Sr Manager, Insights & Strategy
role at
WK Kellogg Co The Senior Manager of Insights & Strategy plays a pivotal role in deciphering consumer needs and trends to sculpt the identity of our brands. Collaborating closely with team members, the Senior Manager formulates robust strategies that align with brand equity and values. This role will own scoping, designing, and gaining senior leader alignment on the projects and strategies it leads. This is a Hybrid position that requires the incumbent to live within 60 miles of the Battle Creek, Michigan Headquarter Office and be on-site 3 days a week. We may have flexibility to consider talent outside of that radius. Responsibilities Formulate a comprehensive learning agenda for both brand-specific and broader segment-level objectives, ensuring alignment with strategic business goals. Independently design and execute research workstreams with minimal oversight, delivering valuable insights. Offer actionable recommendations to guide brand and portfolio strategies, influencing brand positioning, communications, and innovation workstreams. Conduct in-depth analyses of brand and segment/category performance, identifying key drivers and pinpointing white space opportunities. Seamlessly connect data from various sources to craft compelling narratives, leveraging trends and human understanding to anticipate future developments.
Qualifications Bachelors degree in business administration, Market Research, Advertising, Marketing, Experimental Psychology, or related field. Proven expertise in market research with a demonstrated ability to lead and collaborate with diverse stakeholders, including marketing and broader organization leadership teams. Adept at identifying and prioritizing critical business issues, translating them into clear objectives, and aligning research tools with specific business needs. Extensive experience in executing, analyzing, and formulating recommendations using methodologies such as concept development and testing, product testing, advertising development and testing, brand health assessment, as well as qualitative and syndicated business analysis.
Compensation & Benefits Salary Range: $142,000.00 - $186,375.00. Compensation ranges are determined by role and level and may be influenced by factors including skills, experience, and location. Incentive Plan bonus eligibility Health, dental, and vision insurance Savings and Investment Plan with Company match and contribution Paid Time Off (including paid sick time) and 11 paid holidays Employee Stock Purchase Program Life Insurance, AD&D, and STD/LTD Tuition reimbursement and adoption assistance for eligible employees Employee recognition program
About WK Kellogg Co WK Kellogg Co exists to create joy and connection by delivering nutritious foods and fostering communities. Our brands include a wide portfolio of cereals and snacks. For more information, visit www.wkkellogg.com. If you need a reasonable accommodation during the application or hiring process, please email TalentAssist@wkkellogg.com. Equal Opportunity Employer WK Kellogg Co is an Equal Opportunity Employer that embraces a diverse talent pool. All qualified applicants will receive consideration for employment without regard to race, color, ethnicity, disability, religion, national origin, gender, gender identity, gender expression, marital status, sexual orientation, age, protected veteran status, or any other characteristic protected by law. The ability to work a full shift, come to work on time, and work overtime as needed is an essential function of this position. #J-18808-Ljbffr