Marsh & McLennan
Oliver Wyman - Social Media Strategist
Marsh & McLennan, Chicago, Illinois, United States, 60290
Senior Marketing Associate
Oliver Wyman is seeking a talented social media strategist to help craft and share our story in compelling ways across social media platforms, expanding our global digital presence. A powerful social media presence is central to Oliver Wyman's strategic vision, enabling us to forge stronger, more meaningful relationships with key audiences worldwide. As a Senior Marketing Associate, you will be part of our global Digital Marketing team, where you will apply your expertise to communicate our work, values, activities, people, and thought leadership externally. You will thrive in a matrixed organization and have exciting opportunities to collaborate with colleagues across Marketing, PR, Design, Internal Communications, Careers, and other business functions. You will play a crucial role in designing innovative, cross-regional campaigns, promoting best practices and employee advocacy, and aligning social media efforts with our firm's brand objectives and measurement standards. While social media expertise is important, we prioritize a tenacious, inquisitive mindset paired with excellent writing skills and a hunger to learn and experiment. This is a hybrid role that requires 3 days per week. There is no option to be fully remote. Key Responsibilities
Evolve Oliver Wyman's social media strategy as part of our Center of Excellence, providing top-tier guidance, data insights, and support to stakeholders for social media success. Develop and continuously refine our editorial voice and content strategy to balance brand integrity with the unique language and tone of each social media platform. Create, schedule, and evaluate content for global and cross-regional campaigns aligned with our brand and social media standards. Lead social marketing campaigns linked to key regional events and sponsorships, offering real-time coverage and advising colleagues on asset use. Promote employer and executive advocacy by encouraging adoption of firm-wide social media management tools and strategies, acknowledging their vital role in our social media success. Act as a trusted social media advisor, sharing best practices, managing workflows, and working closely with Marketing and key stakeholders. Explore and implement innovative social media marketing tacticsstay curious and enthusiastic about new platform features and embrace technological advances. Oversee management of the social media presence, including KPI tracking, performance reporting, ongoing optimization, and AI enablement. What We Are Looking For
Bachelor's degree in Marketing, Communications, Journalism, or equivalent editorial experience Minimum of 3-5 years of marketing or communications experience with direct responsibility for social media. Deep passion for social media channels with a robust understanding of platform mechanics and best practices for LinkedIn, Facebook, Twitter, Instagram, TikTok, and YouTube. Experience with social media management and listening tools such as Sprout Social is highly advantageous. Exceptional written and verbal communication skills, adept at tailoring messages for various formats and audiences. Proven ability to manage multiple projects simultaneously in a fast-paced, dynamic environment with strong organizational skills. Entrepreneurial mindset with the ability to work independently, demonstrate initiative, and focus on solutions. Creativity and innovation in developing out-of-the-box ideas to increase brand awareness and engagement. Strong interpersonal skills, a collaborative spirit, and a strong sense of ownership. A good sense of humor and the ability to remain calm and focused under pressure. The applicable base salary range for this role is $65,000 to $105,000. The base pay offered will be determined on factors such as experience, skills, training, location, certifications, education, and any applicable minimum wage requirements. Decisions will be determined on a case-by-case basis. In addition to the base salary, this position may be eligible for performance-based incentives. We are excited to offer a competitive total rewards package which includes health and welfare benefits, tuition assistance, 401K savings and other retirement programs as well as employee assistance programs.
Oliver Wyman is seeking a talented social media strategist to help craft and share our story in compelling ways across social media platforms, expanding our global digital presence. A powerful social media presence is central to Oliver Wyman's strategic vision, enabling us to forge stronger, more meaningful relationships with key audiences worldwide. As a Senior Marketing Associate, you will be part of our global Digital Marketing team, where you will apply your expertise to communicate our work, values, activities, people, and thought leadership externally. You will thrive in a matrixed organization and have exciting opportunities to collaborate with colleagues across Marketing, PR, Design, Internal Communications, Careers, and other business functions. You will play a crucial role in designing innovative, cross-regional campaigns, promoting best practices and employee advocacy, and aligning social media efforts with our firm's brand objectives and measurement standards. While social media expertise is important, we prioritize a tenacious, inquisitive mindset paired with excellent writing skills and a hunger to learn and experiment. This is a hybrid role that requires 3 days per week. There is no option to be fully remote. Key Responsibilities
Evolve Oliver Wyman's social media strategy as part of our Center of Excellence, providing top-tier guidance, data insights, and support to stakeholders for social media success. Develop and continuously refine our editorial voice and content strategy to balance brand integrity with the unique language and tone of each social media platform. Create, schedule, and evaluate content for global and cross-regional campaigns aligned with our brand and social media standards. Lead social marketing campaigns linked to key regional events and sponsorships, offering real-time coverage and advising colleagues on asset use. Promote employer and executive advocacy by encouraging adoption of firm-wide social media management tools and strategies, acknowledging their vital role in our social media success. Act as a trusted social media advisor, sharing best practices, managing workflows, and working closely with Marketing and key stakeholders. Explore and implement innovative social media marketing tacticsstay curious and enthusiastic about new platform features and embrace technological advances. Oversee management of the social media presence, including KPI tracking, performance reporting, ongoing optimization, and AI enablement. What We Are Looking For
Bachelor's degree in Marketing, Communications, Journalism, or equivalent editorial experience Minimum of 3-5 years of marketing or communications experience with direct responsibility for social media. Deep passion for social media channels with a robust understanding of platform mechanics and best practices for LinkedIn, Facebook, Twitter, Instagram, TikTok, and YouTube. Experience with social media management and listening tools such as Sprout Social is highly advantageous. Exceptional written and verbal communication skills, adept at tailoring messages for various formats and audiences. Proven ability to manage multiple projects simultaneously in a fast-paced, dynamic environment with strong organizational skills. Entrepreneurial mindset with the ability to work independently, demonstrate initiative, and focus on solutions. Creativity and innovation in developing out-of-the-box ideas to increase brand awareness and engagement. Strong interpersonal skills, a collaborative spirit, and a strong sense of ownership. A good sense of humor and the ability to remain calm and focused under pressure. The applicable base salary range for this role is $65,000 to $105,000. The base pay offered will be determined on factors such as experience, skills, training, location, certifications, education, and any applicable minimum wage requirements. Decisions will be determined on a case-by-case basis. In addition to the base salary, this position may be eligible for performance-based incentives. We are excited to offer a competitive total rewards package which includes health and welfare benefits, tuition assistance, 401K savings and other retirement programs as well as employee assistance programs.