John Ewing Company
Social Media & Marketing Associate
John Ewing Company, La Salle, Colorado, United States, 80645
Social Media & Marketing AssociatePosition Summary:Formula 707 is seeking a creative, equine-savvy Social Media & Marketing Associate to support our growing marketing team. This role is central to content creation, social media execution, and cross-channel marketing efforts across Amazon, our direct-to-consumer (DTC) site, Chewy, and other online retailers.Reporting directly to the Marketing Manager, this primarily desk-based role in LaSalle, Colorado is ideal for someone who loves horses, lives online, and thrives in a fast-paced, detail-oriented environment. Youll help bring our brand to life through engaging digital content and support marketing campaigns across e-commerce, email, and SMS. Occasional travel may be required for content capture at events, barns, or photoshoots. Key Responsibilities:Create, schedule, and publish strategic content (both ads and organic) across Facebook, Instagram, TikTok, and other platforms, with a focus on brand growth and KPIs set by the Marketing ManagerAssist with photography and video capture - both in-office and on-location (occasional travel required)Design social assets using Canva, Photoshop, or similar toolsStay up to date on equestrian trends and social media best practicesEngage with our audience, respond to comments and DMs, and support influencer and ambassador relationshipsReport on content performance, engagement metrics, and audience insightsCollaborate on promotional campaigns and product launchesHelp manage and update product listings on Amazon, formula707.com, Chewy, and other internet retailers as directed by the Marketing ManagerAssist in monitoring reviews, customer feedback, and performance across platformsManage email and SMS campaigns using Klaviyo - including segmentation, scheduling, A/B testing, and performance trackingRequired Qualifications:Bachelors degree in Marketing, Communications, Animal Science, or a related field preferred12 years of experience managing social media for a brand, product, or organizationEquine experience is requiredConfident in creating short-form video and photo content tailored for social mediaProficient in Canva, Adobe Creative Suite, or similar content creation toolsStrong writing and copyediting skills with an eye for tone and voiceComfortable working at a desk, on a computer, for most of the workdayProficiency in Microsoft Office (Excel, Word, PowerPoint)Work Authorization:Must be authorized to work in the United StatesAdditional Notes:This is an in-office desk-based role with occasional off-site travel for content capturePosition requires ability to sit for extended periods and focus in a digital-first environment
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