Synergy Homecare Franchising LLC
Overview
SYNERGY HomeCare, the fastest-growing franchisor of non-medical in-home care, is seeking a Digital Marketing Specialist to join its marketing team. Reporting to the Director of Brand & Digital Marketing, this role supports marketing initiatives, heightens brand visibility, and optimizes social media channels. The ideal candidate collaborates to achieve the best results and can work remotely from anywhere in the U.S., as part of a franchise support team located in the Phoenix, Arizona metropolitan area. Responsibilities
Quarterly content planning Content creation for monthly social calendar including video content creation and editing Content scheduling Proactive social monitoring, moderation and engagement Facebook Group Administration Monthly social reporting Franchise Support: Facebook / Facebook Group / Google Business Credential Management Web: Schedule / update / post SHC.com blog content (SEO optimizations) monthly Assist with other on-page SEO as needed Franchise Support: About Us microsite content updates Franchise Support: Review / publish submitted blogs in Wordpress every week Admin & Other Digital Support: Monthly & quarterly digital scorecards Conduct competitive audits and reporting Manage, assign and follow up marketing tickets; help hold team members accountable for projects and deadlines Create and send canned responses for specific Marketing tickets Maintain Marketing Central Resources: digital asset library, process documents, FreshDesk Ticket Templates & Canned Responses, Location Data Template + Landing Page Templates Manage the Marketing process for new locations and location changes Performs other related duties as assigned Attend scheduled virtual and in-person meetings, SYNERGY Home Care University training, our Annual Franchise Convention, and other meetings as needed Provide support for Annual Franchise Convention registration website and app Qualifications
Experience with Canva, Sprout Social, WordPress strongly preferred Familiarity with platforms such as Google Business Profiles and Facebook Business Pages Proficiency in G-Suite (Including Docs, Sheets, Hangouts, Email, Calendar & Drive) Exemplifies the SYNERGY HomeCare culture of empowerment and accountability Well-organized, collaborative, able to prioritize work, manage time effectively, follow through on commitments, and meet deadlines in a fast-paced environment with multiple internal stakeholders Strong interpersonal, communication, and relationship building skills Education and Experience: Bachelor’s degree in a related field or equivalent combination of education and experience Minimum 3 years of professional experience working in digital video production or social media content creation Background in healthcare or a related field is a plus Physical Requirements
Prolonged periods of sitting at a desk and working on a computer. Must be able to lift up to 15 pounds at times.
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SYNERGY HomeCare, the fastest-growing franchisor of non-medical in-home care, is seeking a Digital Marketing Specialist to join its marketing team. Reporting to the Director of Brand & Digital Marketing, this role supports marketing initiatives, heightens brand visibility, and optimizes social media channels. The ideal candidate collaborates to achieve the best results and can work remotely from anywhere in the U.S., as part of a franchise support team located in the Phoenix, Arizona metropolitan area. Responsibilities
Quarterly content planning Content creation for monthly social calendar including video content creation and editing Content scheduling Proactive social monitoring, moderation and engagement Facebook Group Administration Monthly social reporting Franchise Support: Facebook / Facebook Group / Google Business Credential Management Web: Schedule / update / post SHC.com blog content (SEO optimizations) monthly Assist with other on-page SEO as needed Franchise Support: About Us microsite content updates Franchise Support: Review / publish submitted blogs in Wordpress every week Admin & Other Digital Support: Monthly & quarterly digital scorecards Conduct competitive audits and reporting Manage, assign and follow up marketing tickets; help hold team members accountable for projects and deadlines Create and send canned responses for specific Marketing tickets Maintain Marketing Central Resources: digital asset library, process documents, FreshDesk Ticket Templates & Canned Responses, Location Data Template + Landing Page Templates Manage the Marketing process for new locations and location changes Performs other related duties as assigned Attend scheduled virtual and in-person meetings, SYNERGY Home Care University training, our Annual Franchise Convention, and other meetings as needed Provide support for Annual Franchise Convention registration website and app Qualifications
Experience with Canva, Sprout Social, WordPress strongly preferred Familiarity with platforms such as Google Business Profiles and Facebook Business Pages Proficiency in G-Suite (Including Docs, Sheets, Hangouts, Email, Calendar & Drive) Exemplifies the SYNERGY HomeCare culture of empowerment and accountability Well-organized, collaborative, able to prioritize work, manage time effectively, follow through on commitments, and meet deadlines in a fast-paced environment with multiple internal stakeholders Strong interpersonal, communication, and relationship building skills Education and Experience: Bachelor’s degree in a related field or equivalent combination of education and experience Minimum 3 years of professional experience working in digital video production or social media content creation Background in healthcare or a related field is a plus Physical Requirements
Prolonged periods of sitting at a desk and working on a computer. Must be able to lift up to 15 pounds at times.
#J-18808-Ljbffr