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AIC Hotel Group

(ENG, SPA) Public Relations, Account Executive, North America (In-Office Role)

AIC Hotel Group, Coral Gables, Florida, United States

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Overview (ENG, SPA) Public Relations, Account Executive, North America (In-Office Role)

Reports to: Senior Manager, Public Relations

Level: (3-4 years’ experience)

Travel: International travel (up to 30%)

About AIC Hotel Group AIC Hotel Group

is a leader in sales and marketing for luxury hotel brands. We bring the magic and the spirit of travel to the forefront of everything we do. A unanimous passion for our brands and for travel makes our jobs not just fulfilling, but fun.

Our Brands

NOBU Hotels – Miami, Chicago, Los Cabos

Hard Rock Hotels – All-Inclusive – Riviera Maya, Cancun, Vallarta, Los Cabos, and Punta Cana

Role summary We are looking for a creative, versatile and highly adaptable Public Relations Account Executive to support the Senior Manager, Public Relations. This role combines hands-on media relations with tactical campaign delivery. The ideal candidate is a nimble multi-project operator who can translate strategy into executable plans, support brand positioning work, and ensure successful execution of projects. This role is highly creative and versatile, designed for a professional who can manage multiple projects simultaneously, adapt quickly to change, and work cross-functionally with property-level teams.

Key responsibilities

Media relations & outreach: Build and maintain relationships with journalists, editors and trade press; draft and distribute press materials, pitch local and regional stories

Coordinate FAM trips, press events and influencer activations in partnership with property marketing teams

Collaborate with the Influencer teams to ensure consistent brand storytelling across North America

Prepare local coverage reports, track media mentions and ensure alignment with regional KPIs

Monitor emerging media trends, newsletters, podcasts and new channels relevant to North America audiences

Support crisis communications processes, preparing draft responses and liaising with Legal and Operations

Act as a point of contact for external agencies, among other responsibilities

Requirements

3-4 years’ experience in PR, communications or marketing, with proven work in hospitality, lifestyle or luxury brands preferred

Strong relationships with travel and tourism media

Excellent English and Spanish writing skills

Creative, adaptable and organized, able to manage multiple projects in parallel

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Engineering and Information Technology

Industries

Hospitality

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