IPG Mediabrands
Overview
Join a leading entertainment brand at the forefront of a rapidly evolving landscape spanning Linear TV, Cable, Streaming, Sports, and Award Shows. In this dynamic role, you’ll drive omni-channel strategies that keep clients culturally relevant and impactful across diverse audiences, while analyzing multi-platform viewership and streaming subscription growth. Working with the brand’s full portfolio, you’ll collaborate in a fast-paced environment that values data-driven insights, testing, and innovation. Ideal candidates bring a passion for TV and pop culture, a collaborative, resourceful mindset, strong analytical skills, and a readiness to dive in and support wherever needed. Unique to this account, the team will gain valuable client exposure and play a critical role in building trusted relationships.
Responsibilities
Direct communication with clients for all marketplace intelligence, negotiation and partnership needs and take ultimate accountability for team’s day-to-day responsibilities
Maintain, develop and grow relationships with appropriate client level contacts
Collaboration with Strategy, Analytics and Client Advice teams to ensure alignment with and delivery against client KPI’s
Oversee partnership plan development recommendation and implementation, incorporating necessary and appropriate rationale and research for client buy-in
Bring forward new ideas and opportunities to move your client’s business forward
Oversee the development of go to market strategy, recommendations and POVs
Manage the execution of all media negotiations for all National TV linear and alternative video including cinema and place-based channels
Partner selection recommendation and justification designed to deliver on client KPI’s using the most sophisticated use of data and analytics, via multi-faceted, strategic partnerships, while delivering maximum strategic value and efficiency
Maintain and grow key marketplace relationships, including senior-level media owner and technology platform contacts
Support and facilitate all Initiative and IPG MB new business, revenue and industry initiatives, including agency negotiations
Required Skills and Experience
National broadcast media buying experience required with a demonstrated solid technical and negotiating skills
Understanding of the principles of marketing and advertising, as well as an understanding of media concepts and terms, creative and budget requirements
Solid understanding of media data sources in terms of what is measured, the method, and information reported
Fluent in mathematical concepts with an ability to translate data into well-articulated ideas; superior analytical abilities and quantitative skills
Solid understanding of research tools
Knowledge of buying, planning, client presentation and reporting
Technical proficiency, particularly with media systems and MS Excel, Word, and PowerPoint
Desired Skills and Experience
8+ years of buying network, cable and syndication with Mediabrands or another Media company or experience within the Media Industry - 4+ years successful management of staff
Demonstrated critical thinking and problem-solving abilities
Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
Detailed awareness of client business issues, industry trends, consumer trends, promotional resources, market status, and competition
We See You At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.
We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.
We See You at IPG Mediabrands.
Wage and Benefits We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.
We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.
Employment Transparency It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.
For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.
About IPG Mediabrands IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.
Salary Range
$130,000—$150,000 USD
Seniority level
Director
Employment type
Full-time
Job function
Marketing, Advertising, and Project Management
Industries: Advertising Services, Marketing Services, and Broadcast Media Production and Distribution
Referrals increase your chances of interviewing at IPG Mediabrands by 2x
Inferred from the description for this job
Medical insurance
Vision insurance
401(k)
Paid paternity leave
Paid maternity leave
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Responsibilities
Direct communication with clients for all marketplace intelligence, negotiation and partnership needs and take ultimate accountability for team’s day-to-day responsibilities
Maintain, develop and grow relationships with appropriate client level contacts
Collaboration with Strategy, Analytics and Client Advice teams to ensure alignment with and delivery against client KPI’s
Oversee partnership plan development recommendation and implementation, incorporating necessary and appropriate rationale and research for client buy-in
Bring forward new ideas and opportunities to move your client’s business forward
Oversee the development of go to market strategy, recommendations and POVs
Manage the execution of all media negotiations for all National TV linear and alternative video including cinema and place-based channels
Partner selection recommendation and justification designed to deliver on client KPI’s using the most sophisticated use of data and analytics, via multi-faceted, strategic partnerships, while delivering maximum strategic value and efficiency
Maintain and grow key marketplace relationships, including senior-level media owner and technology platform contacts
Support and facilitate all Initiative and IPG MB new business, revenue and industry initiatives, including agency negotiations
Required Skills and Experience
National broadcast media buying experience required with a demonstrated solid technical and negotiating skills
Understanding of the principles of marketing and advertising, as well as an understanding of media concepts and terms, creative and budget requirements
Solid understanding of media data sources in terms of what is measured, the method, and information reported
Fluent in mathematical concepts with an ability to translate data into well-articulated ideas; superior analytical abilities and quantitative skills
Solid understanding of research tools
Knowledge of buying, planning, client presentation and reporting
Technical proficiency, particularly with media systems and MS Excel, Word, and PowerPoint
Desired Skills and Experience
8+ years of buying network, cable and syndication with Mediabrands or another Media company or experience within the Media Industry - 4+ years successful management of staff
Demonstrated critical thinking and problem-solving abilities
Ability to work successfully with teams, handling multiple projects and meeting tight deadlines under pressure
Detailed awareness of client business issues, industry trends, consumer trends, promotional resources, market status, and competition
We See You At IPG Mediabrands, we are unified behind a commitment to fostering a culture of inclusion and belonging. Together, we shine through a set of shared values and behaviors. We take pride in our responsibility to our clients, communities, and to each other. We embrace differences and recognize the unique value that each of us brings to our community.
We encourage you to apply, as unique backgrounds, perspectives, and lived experiences are welcomed.
We See You at IPG Mediabrands.
Wage and Benefits We offer a Total Rewards package that includes medical and dental coverage, 401(k) plans, flex spending, life insurance, disability, employee discount program, employee stock purchase program and paid family benefits to support you and your family. To give you the ability to better meet your personal needs, and in support of your physical and emotional well-being, you will receive discretionary time off days and company-wide Appreciation Weeks and Wellness Days.
We also offer a competitive Total Compensation package, including a competitive salary and eligibility for an annual discretionary incentive award or a relevant incentive award.
Employment Transparency It is the policy of Mediabrands, division of the Interpublic group, to provide equal employment opportunities to all employees and applicants for employment without regard to race, color, ethnicity, gender, age, religion, creed, national origin, sexual orientation, gender identity, marital status, citizenship, genetic information, veteran status, disability, or any other basis prohibited by applicable federal, state, or local law.
Please note this job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee for this job. Duties, responsibilities, and activities may change at any time with or without notice.
The employer will make reasonable accommodations in compliance with the American with Disabilities Act of 1990. The job description will be reviewed periodically as duties and responsibilities change with business necessity. Essential and other job functions are subject to modification. Reasonable accommodations may be provided to enable individuals with disabilities to perform the essential functions.
For applicants to jobs in the United States: In compliance with the current Americans with Disabilities Act and state and local laws, if you have a disability and would like to request an accommodation to apply for a position with Mediabrands, please email accommodation@mbww.com.
About IPG Mediabrands IPG Mediabrands is the media and marketing solutions division of Interpublic Group (NYSE: IPG). IPG Mediabrands manages over $47 billion in marketing investment globally on behalf of its clients across its full-service agency networks UM, Initiative and Mediahub and through its award-winning specialty business units Healix, Kinesso, MAGNA, Mediabrands Content Studio, Orion Holdings, Rapport, and the IPG Media Lab. IPG Mediabrands clients include many of the world’s most recognizable and iconic brands from a broad portfolio of industry sectors including automotive, personal finance, consumer product goods (CPG), pharma, health and wellness, entertainment, financial services, energy, toys and gaming, direct to consumer and e-commerce, retail, hospitality, food and beverage, fashion and beauty. The company employs more than 18,000 diverse marketing communication professionals in more than 130 countries. Learn more at www.ipgmediabrands.com.
Salary Range
$130,000—$150,000 USD
Seniority level
Director
Employment type
Full-time
Job function
Marketing, Advertising, and Project Management
Industries: Advertising Services, Marketing Services, and Broadcast Media Production and Distribution
Referrals increase your chances of interviewing at IPG Mediabrands by 2x
Inferred from the description for this job
Medical insurance
Vision insurance
401(k)
Paid paternity leave
Paid maternity leave
Get notified about new Director of Partnerships jobs in Los Angeles, CA.
Culver City, CA $175,000 - $215,000 1 day ago
Culver City, CA $100,000 - $110,000 3 days ago
Santa Monica, CA $149,440 - $224,160 2 weeks ago
Culver City, CA $255,000 - $330,000 1 week ago
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr