Townsquare Ignite
Overview
This remote position is with Townsquare Ignite, a division of Townsquare Media. The Creative Strategy Manager is a key member of the Creative Services team, responsible for transforming client goals and media plans into high-performing, visually compelling digital campaigns. This role blends creative execution with strategic thinking, writing sharp copy, conceptualizing inventive display and video ads, and ensuring every ad not only looks great but also performs. The ideal candidate thrives in a fast-paced environment, can juggle multiple requests at once, and has a keen eye for detail, design, and results. Responsibilities
Creative Strategy
Partner with clients and sales to understand campaign objectives and develop creative strategies aligned with their goals. Conduct client calls to refine creative direction, messaging, and KPIs. Recommend creative approaches to maximize campaign performance. Creative Development
Write compelling ad copy for display, social, video and email marketing. Conceptualize digital ad concepts including display, social, video and email marketing and provide instructions for our production team to create assets. Select images and/or footage or inspirations for digital ads and videos that elevate client campaigns. Review creative assets, make refinements, and ensure brand alignment and effectiveness. Campaign Support
Strategize creative updates to keep campaigns fresh and engaging. Manage multiple requests simultaneously while meeting tight deadlines. Collaborate with team members to continually raise the standard of creative work produced. Participate in regular virtual team meetings with the camera on to foster stronger collaboration and engagement across departments. Qualifications
Strong knowledge of digital ad design principles for display, social, video and email marketing, including typography, color theory, hierarchy, and balance. Proven copywriting skills for digital, social and video marketing. Understanding of programmatic advertising and campaign strategy. 4+ years of relevant experience in digital design, production, or advertising. Ability to manage a high volume of projects while meeting tight deadlines. Exceptional attention to detail and ability to identify what makes an ad effective. Bachelor’s degree or equivalent experience required. Benefits
Competitive salary + bonus plan 3 weeks PTO 9 paid holidays (2 personal/floating holidays) Health, dental, vision 401(k) + company match Unlimited growth potential – Ignite is the fastest growing division of Townsquare Media with upward mobility opportunities Why You’ll Love Working At Townsquare Ignite
We are a team of driven individuals who push ourselves and those around us to develop personally and professionally. You can expect a dynamic and competitive work environment. You’ll take part in a comprehensive training program within a positive and supportive culture that encourages development of self and others. We’ve had countless internal promotions and continue to drive rapid growth. You’ll have opportunities to advance toward your professional goals. EEO Statement
Townsquare Media Broadcasting, LLC is an equal employment opportunity employer. Applicants must be eligible to work in the U.S. Townsquare Media provides equal employment opportunities to all employees and applicants regardless of race, color, religion, sex, national origin, age, disability, genetics, or veteran status. Townsquare maintains a drug- and alcohol-free workplace. Improper interference with job duties may result in discipline up to discharge.
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This remote position is with Townsquare Ignite, a division of Townsquare Media. The Creative Strategy Manager is a key member of the Creative Services team, responsible for transforming client goals and media plans into high-performing, visually compelling digital campaigns. This role blends creative execution with strategic thinking, writing sharp copy, conceptualizing inventive display and video ads, and ensuring every ad not only looks great but also performs. The ideal candidate thrives in a fast-paced environment, can juggle multiple requests at once, and has a keen eye for detail, design, and results. Responsibilities
Creative Strategy
Partner with clients and sales to understand campaign objectives and develop creative strategies aligned with their goals. Conduct client calls to refine creative direction, messaging, and KPIs. Recommend creative approaches to maximize campaign performance. Creative Development
Write compelling ad copy for display, social, video and email marketing. Conceptualize digital ad concepts including display, social, video and email marketing and provide instructions for our production team to create assets. Select images and/or footage or inspirations for digital ads and videos that elevate client campaigns. Review creative assets, make refinements, and ensure brand alignment and effectiveness. Campaign Support
Strategize creative updates to keep campaigns fresh and engaging. Manage multiple requests simultaneously while meeting tight deadlines. Collaborate with team members to continually raise the standard of creative work produced. Participate in regular virtual team meetings with the camera on to foster stronger collaboration and engagement across departments. Qualifications
Strong knowledge of digital ad design principles for display, social, video and email marketing, including typography, color theory, hierarchy, and balance. Proven copywriting skills for digital, social and video marketing. Understanding of programmatic advertising and campaign strategy. 4+ years of relevant experience in digital design, production, or advertising. Ability to manage a high volume of projects while meeting tight deadlines. Exceptional attention to detail and ability to identify what makes an ad effective. Bachelor’s degree or equivalent experience required. Benefits
Competitive salary + bonus plan 3 weeks PTO 9 paid holidays (2 personal/floating holidays) Health, dental, vision 401(k) + company match Unlimited growth potential – Ignite is the fastest growing division of Townsquare Media with upward mobility opportunities Why You’ll Love Working At Townsquare Ignite
We are a team of driven individuals who push ourselves and those around us to develop personally and professionally. You can expect a dynamic and competitive work environment. You’ll take part in a comprehensive training program within a positive and supportive culture that encourages development of self and others. We’ve had countless internal promotions and continue to drive rapid growth. You’ll have opportunities to advance toward your professional goals. EEO Statement
Townsquare Media Broadcasting, LLC is an equal employment opportunity employer. Applicants must be eligible to work in the U.S. Townsquare Media provides equal employment opportunities to all employees and applicants regardless of race, color, religion, sex, national origin, age, disability, genetics, or veteran status. Townsquare maintains a drug- and alcohol-free workplace. Improper interference with job duties may result in discipline up to discharge.
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