Floor & Decor
Overview
Floor & Decor is transforming spaces and careers across the country. This is a leadership role within the Data Science & Customer Insights team, partnering with Real Estate, Customer Analytics, Finance, and Marketing to turn external data and competitive insights into strategic guidance for growth, investment, and innovation. Your Work Matters The Director Market Intelligence will lead the development of an enterprise-wide view of the hard-surface flooring market landscape, identifying market opportunities, monitoring competitor dynamics, understanding geospatial consumer behavior, and supporting data-driven decision-making at all levels of the business. Responsibilities
Build and refine market potential models (TAM/SAM/SOM) across customer segments, geographies, and product categories to guide strategic growth planning. Integrate third-party data sources to quantify market potential, competitive intensity, and whitespace opportunities. Translate external market signals into actionable insights that inform real estate strategy, customer acquisition, merchandising decisions, and financial planning. Develop frameworks and reporting to track competitor presence, expansion activity, and shifting wallet share across geographies and segments. Develop and maintain consumer personas synthesizing demographic, psychographic, behavioral, and attitudinal data for targeting, messaging, and assortment strategies. Partner with Customer Analytics to combine customer behavior with external opportunity assessments. Support business case development for new store expansion, remodels, and format evolution using geospatial and market-level modeling. Design and deliver dashboards, visuals, and presentations to communicate market dynamics to senior leadership and stakeholders. Collaborate with Real Estate, Finance, Marketing, and Merchandising to embed market opportunities into enterprise decision-making. Identify location-specific growth potential and cannibalization risks with Real Estate and FP&A. Lead vendor management and evaluation of external data providers to ensure data quality and cost-effectiveness. Define and maintain internal standards for how market opportunity is assessed and communicated across the business. Perform ad hoc and exploratory analyses to identify trends, disruptions, and high-potential markets. Monitor macroeconomic, seasonal, and category-specific trends to inform planning and forecasting. Qualifications
Bachelor's degree in business, data science, economics, marketing, or a related quantitative field. MBA or MS preferred. 10+ years in market intelligence, analytics, strategy, or category planning, preferably with retail or home improvement experience. Expertise in building market sizing models (TAM/SAM/SOM). Experience with external data sources such as PRIZM, Placer.ai, D&B, Census, Yelp, Nielsen, or similar providers. Proficiency in SQL and/or data shaping tools to work with third-party data sets. Ability to synthesize competitive intelligence and market trends into strategic guidance for senior stakeholders. Familiarity with geospatial tools (e.g., ArcGIS, Carto) and mobility data. Understanding of retail footprint strategy, customer segmentation, and trade area definition. Strong communication and storytelling skills; ability to translate insights into executive-level findings. Proven experience influencing senior leadership and cross-functional partners. Analytical, able to drive projects from exploration through insight delivery, with ability to balance hands-on work and leadership. Excellent organizational, prioritization, and critical-thinking skills. Experience managing vendors or external data partnerships is a plus. Work Environment & Travel
You’ll work in a quiet to moderate office environment that supports focus, collaboration, and cross-functional connection. The role is primarily sedentary; occasional movement for meetings, collaboration, or presentations. Light physical activity is possible (lifting or moving up to 20 pounds occasionally). Limited travel required; hybrid role with in-office presence Monday – Thursday. Benefits & Rewards
Bonus opportunities at every level Non-traditional retail hours (close at 7p) Relocation opportunities across the country 401(k) with discretionary company match Employee Stock Purchase Plan Referral Bonus Program Paid vacation, holidays, personal holiday, and Volunteer Time Off Medical, Dental, Vision, Life and other Insurance Plans (subject to eligibility) Equal Employment Opportunity Floor & Decor provides equal employment opportunities to all associates and applicants without regard to age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, disability, veteran status, genetic information, ethnicity, citizenship, or any other category protected by law. This policy applies to all areas of employment and prohibits discrimination based on any legally protected status.
#J-18808-Ljbffr
Floor & Decor is transforming spaces and careers across the country. This is a leadership role within the Data Science & Customer Insights team, partnering with Real Estate, Customer Analytics, Finance, and Marketing to turn external data and competitive insights into strategic guidance for growth, investment, and innovation. Your Work Matters The Director Market Intelligence will lead the development of an enterprise-wide view of the hard-surface flooring market landscape, identifying market opportunities, monitoring competitor dynamics, understanding geospatial consumer behavior, and supporting data-driven decision-making at all levels of the business. Responsibilities
Build and refine market potential models (TAM/SAM/SOM) across customer segments, geographies, and product categories to guide strategic growth planning. Integrate third-party data sources to quantify market potential, competitive intensity, and whitespace opportunities. Translate external market signals into actionable insights that inform real estate strategy, customer acquisition, merchandising decisions, and financial planning. Develop frameworks and reporting to track competitor presence, expansion activity, and shifting wallet share across geographies and segments. Develop and maintain consumer personas synthesizing demographic, psychographic, behavioral, and attitudinal data for targeting, messaging, and assortment strategies. Partner with Customer Analytics to combine customer behavior with external opportunity assessments. Support business case development for new store expansion, remodels, and format evolution using geospatial and market-level modeling. Design and deliver dashboards, visuals, and presentations to communicate market dynamics to senior leadership and stakeholders. Collaborate with Real Estate, Finance, Marketing, and Merchandising to embed market opportunities into enterprise decision-making. Identify location-specific growth potential and cannibalization risks with Real Estate and FP&A. Lead vendor management and evaluation of external data providers to ensure data quality and cost-effectiveness. Define and maintain internal standards for how market opportunity is assessed and communicated across the business. Perform ad hoc and exploratory analyses to identify trends, disruptions, and high-potential markets. Monitor macroeconomic, seasonal, and category-specific trends to inform planning and forecasting. Qualifications
Bachelor's degree in business, data science, economics, marketing, or a related quantitative field. MBA or MS preferred. 10+ years in market intelligence, analytics, strategy, or category planning, preferably with retail or home improvement experience. Expertise in building market sizing models (TAM/SAM/SOM). Experience with external data sources such as PRIZM, Placer.ai, D&B, Census, Yelp, Nielsen, or similar providers. Proficiency in SQL and/or data shaping tools to work with third-party data sets. Ability to synthesize competitive intelligence and market trends into strategic guidance for senior stakeholders. Familiarity with geospatial tools (e.g., ArcGIS, Carto) and mobility data. Understanding of retail footprint strategy, customer segmentation, and trade area definition. Strong communication and storytelling skills; ability to translate insights into executive-level findings. Proven experience influencing senior leadership and cross-functional partners. Analytical, able to drive projects from exploration through insight delivery, with ability to balance hands-on work and leadership. Excellent organizational, prioritization, and critical-thinking skills. Experience managing vendors or external data partnerships is a plus. Work Environment & Travel
You’ll work in a quiet to moderate office environment that supports focus, collaboration, and cross-functional connection. The role is primarily sedentary; occasional movement for meetings, collaboration, or presentations. Light physical activity is possible (lifting or moving up to 20 pounds occasionally). Limited travel required; hybrid role with in-office presence Monday – Thursday. Benefits & Rewards
Bonus opportunities at every level Non-traditional retail hours (close at 7p) Relocation opportunities across the country 401(k) with discretionary company match Employee Stock Purchase Plan Referral Bonus Program Paid vacation, holidays, personal holiday, and Volunteer Time Off Medical, Dental, Vision, Life and other Insurance Plans (subject to eligibility) Equal Employment Opportunity Floor & Decor provides equal employment opportunities to all associates and applicants without regard to age, race, color, religion or creed, national origin or ancestry, sex (including pregnancy), sexual orientation, gender, gender identity, disability, veteran status, genetic information, ethnicity, citizenship, or any other category protected by law. This policy applies to all areas of employment and prohibits discrimination based on any legally protected status.
#J-18808-Ljbffr