Snap Inc.
Overview
Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Product Marketing team uses creativity, market research, and insights to optimize and inspire marketing efforts and roadmaps for products across Snap Inc. This team of Product Marketers works in a highly collaborative environment to deliver go-to-market efforts and strategies to demonstrate the role that Snapchat plays in the lives of our community and helps businesses grow. We’re looking for a Product Marketing Manager to join our Revenue Product team at Snap Inc. Base pay range: $147,000.00/yr - $259,000.00/yr. Responsibilities
Develop and lead global go-to-market strategies to activate sales for small & medium customers (SMC) and drive ongoing marketing efforts to grow awareness, understanding, and adoption of Snapchat’s advertising solutions by clients and agencies. Create and execute holistic product marketing plans, including narrative development, positioning, and commercialization strategies. Set, track, and achieve adoption goals for ads products and initiatives, providing clear explanations for the success or failure of adoption metrics. Build frameworks and processes to structure conversations, create & socialize marketing initiatives, and drive alignment across teams and leadership. Inspire and educate internal and external teams on Snapchat’s solutions for advertisers. Collaborate with cross-functional teams to align on product direction, positioning, and go-to-market approach. Own end-to-end project management for product and marketing launches, independently defining, prioritizing, and executing tasks. Resolve complex, ambiguous tasks by turning strategic questions and open-ended projects into actionable milestones. Knowledge, Skills & Abilities
Strong project management skills with the ability to independently prioritize and execute go-to-market plans. Exceptional analytical and problem-solving skills, with a track record of identifying market opportunities and influencing product roadmap. Excellent communication skills, with the confidence to present to and work alongside C-level executives and external partners. Expertise in cross-functional collaboration across Product, Engineering, and Sales teams within Snapchat and across partner organizations. Ability to anticipate and proactively address challenges to keep projects on track. Proven subject matter expertise in the product area(s) managed, with an in-depth understanding of relevant industry verticals. Minimum Qualifications
BS/BA degree or equivalent years of experience 5+ years of experience in product marketing/product strategy or other relevant digital marketing/sales work Preferred Qualifications
Experience in product marketing, product management, strategy at a technology or advertising technology company Solid track record in launching products & driving global adoption At ease with data analytics tools, such as Looker & Excel, and working with Data Science or Data Engineering teams Policy and Benefits
"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. We practice a “default together” approach and expect our team members to work in an office 4+ days per week. Equal Opportunity Employer: Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets. If you have a disability or special need that requires accommodation, please contact accommodations-ext@snap.com. Our Benefits: Snap Inc. offers paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success. Compensation note: In the United States, base salary ranges vary by zone and may be negotiable within the range based on skills and location. Zone A (CA, WA, NYC): $173,000-$259,000; Zone B: $164,000-$246,000; Zone C: $147,000-$220,000. This position is eligible for equity in the form of RSUs. Job Details
Seniority level: Mid-Senior level Employment type: Full-time Job function: Marketing and Sales Industries: Software Development Note: This listing includes related Snap job postings in the San Francisco, CA area and general market references; the page may contain multiple postings and salary ranges by zone.
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Snap Inc is a technology company. We believe the camera presents the greatest opportunity to improve the way people live and communicate. Snap contributes to human progress by empowering people to express themselves, live in the moment, learn about the world, and have fun together. The Product Marketing team uses creativity, market research, and insights to optimize and inspire marketing efforts and roadmaps for products across Snap Inc. This team of Product Marketers works in a highly collaborative environment to deliver go-to-market efforts and strategies to demonstrate the role that Snapchat plays in the lives of our community and helps businesses grow. We’re looking for a Product Marketing Manager to join our Revenue Product team at Snap Inc. Base pay range: $147,000.00/yr - $259,000.00/yr. Responsibilities
Develop and lead global go-to-market strategies to activate sales for small & medium customers (SMC) and drive ongoing marketing efforts to grow awareness, understanding, and adoption of Snapchat’s advertising solutions by clients and agencies. Create and execute holistic product marketing plans, including narrative development, positioning, and commercialization strategies. Set, track, and achieve adoption goals for ads products and initiatives, providing clear explanations for the success or failure of adoption metrics. Build frameworks and processes to structure conversations, create & socialize marketing initiatives, and drive alignment across teams and leadership. Inspire and educate internal and external teams on Snapchat’s solutions for advertisers. Collaborate with cross-functional teams to align on product direction, positioning, and go-to-market approach. Own end-to-end project management for product and marketing launches, independently defining, prioritizing, and executing tasks. Resolve complex, ambiguous tasks by turning strategic questions and open-ended projects into actionable milestones. Knowledge, Skills & Abilities
Strong project management skills with the ability to independently prioritize and execute go-to-market plans. Exceptional analytical and problem-solving skills, with a track record of identifying market opportunities and influencing product roadmap. Excellent communication skills, with the confidence to present to and work alongside C-level executives and external partners. Expertise in cross-functional collaboration across Product, Engineering, and Sales teams within Snapchat and across partner organizations. Ability to anticipate and proactively address challenges to keep projects on track. Proven subject matter expertise in the product area(s) managed, with an in-depth understanding of relevant industry verticals. Minimum Qualifications
BS/BA degree or equivalent years of experience 5+ years of experience in product marketing/product strategy or other relevant digital marketing/sales work Preferred Qualifications
Experience in product marketing, product management, strategy at a technology or advertising technology company Solid track record in launching products & driving global adoption At ease with data analytics tools, such as Looker & Excel, and working with Data Science or Data Engineering teams Policy and Benefits
"Default Together" Policy at Snap: At Snap Inc. we believe that being together in person helps us build our culture faster, reinforce our values, and serve our community, customers and partners better through dynamic collaboration. We practice a “default together” approach and expect our team members to work in an office 4+ days per week. Equal Opportunity Employer: Snap is proud to be an equal opportunity employer, and committed to providing employment opportunities regardless of race, religious creed, color, national origin, ancestry, physical or mental disability, medical condition, genetic information, marital status, sex, gender, gender identity, gender expression, pregnancy, childbirth and breastfeeding, age, sexual orientation, military or veteran status, or any other protected classification, in accordance with applicable federal, state, and local laws. EOE, including disability/vets. If you have a disability or special need that requires accommodation, please contact accommodations-ext@snap.com. Our Benefits: Snap Inc. offers paid parental leave, comprehensive medical coverage, emotional and mental health support programs, and compensation packages that let you share in Snap’s long-term success. Compensation note: In the United States, base salary ranges vary by zone and may be negotiable within the range based on skills and location. Zone A (CA, WA, NYC): $173,000-$259,000; Zone B: $164,000-$246,000; Zone C: $147,000-$220,000. This position is eligible for equity in the form of RSUs. Job Details
Seniority level: Mid-Senior level Employment type: Full-time Job function: Marketing and Sales Industries: Software Development Note: This listing includes related Snap job postings in the San Francisco, CA area and general market references; the page may contain multiple postings and salary ranges by zone.
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