Association Of Zoos & Aquariums
Integrated Marketing Coordinator
Association Of Zoos & Aquariums, San Diego, California, United States, 92189
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Integrated Marketing Coordinator
HOW YOU WILL IMPACT OUR MISSION The Coordinator position support the Sr. Manager, Integrated Marketing in executing integrated efforts supporting SDZWA's mission of conservation while driving visitation to the San Diego Zoo and San Diego Zoo Safari Park. This position will help plan and execute marketing efforts to align the strategy and tactical execution across functional areas to ensure a cohesive marketing plan that optimizes success for all initiatives.
WHAT YOU WILL DO Support Sr. Manager in developing and executing effective communication strategies (across all major consumer touch points) Advertising, CRM, Media, Social, Promotions, Partnerships, PR, etc. via a channel planning process that ensures a cohesive marketing action plan. Help drive the internal alignment process with key stakeholders across the SDZWA organization. Participate in marketing plan development of new products, attractions, and events.
WHAT WE ARE LOOKING FOR JOB EXPERIENCE Minimum 1 year progressive, relevant consumer-facing marketing including theme park/destination experience preferred. Specific experience within an integrated marketing structure preferred. Proficient in Word, Excel, Powerpoint required. EDUCATION AND CERTIFICATIONS In Marketing, Business Administration, Communications, or other related field preferred. SKILLS AND KNOWLEDGE Demonstrated ability to handle large volumes of complex work effectively and efficiently. Detailed orientated, strong organizations skills. High energy and strong work ethic. Solid understanding of consumer and brand research. SOME OF THE PERKS YOU WILL ENJOY AS A TEAM MEMBER Free admission to the San Diego Zoo and the San Diego Zoo Safari Park Family Passes Complimentary Tickets Local and In-House Discounts Employee Assistance Program Wellness Program IMPORTANT DETAILS Position Type:Hourly Full-Time Non-Exempt Position
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HOW YOU WILL IMPACT OUR MISSION The Coordinator position support the Sr. Manager, Integrated Marketing in executing integrated efforts supporting SDZWA's mission of conservation while driving visitation to the San Diego Zoo and San Diego Zoo Safari Park. This position will help plan and execute marketing efforts to align the strategy and tactical execution across functional areas to ensure a cohesive marketing plan that optimizes success for all initiatives.
WHAT YOU WILL DO Support Sr. Manager in developing and executing effective communication strategies (across all major consumer touch points) Advertising, CRM, Media, Social, Promotions, Partnerships, PR, etc. via a channel planning process that ensures a cohesive marketing action plan. Help drive the internal alignment process with key stakeholders across the SDZWA organization. Participate in marketing plan development of new products, attractions, and events.
WHAT WE ARE LOOKING FOR JOB EXPERIENCE Minimum 1 year progressive, relevant consumer-facing marketing including theme park/destination experience preferred. Specific experience within an integrated marketing structure preferred. Proficient in Word, Excel, Powerpoint required. EDUCATION AND CERTIFICATIONS In Marketing, Business Administration, Communications, or other related field preferred. SKILLS AND KNOWLEDGE Demonstrated ability to handle large volumes of complex work effectively and efficiently. Detailed orientated, strong organizations skills. High energy and strong work ethic. Solid understanding of consumer and brand research. SOME OF THE PERKS YOU WILL ENJOY AS A TEAM MEMBER Free admission to the San Diego Zoo and the San Diego Zoo Safari Park Family Passes Complimentary Tickets Local and In-House Discounts Employee Assistance Program Wellness Program IMPORTANT DETAILS Position Type:Hourly Full-Time Non-Exempt Position
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