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Comcast

Sr. Product Manager, Programmatic Advertising

Comcast, New York, New York, us, 10261

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FreeWheel, a Comcast company, provides comprehensive ad platforms for publishers, advertisers, and media buyers. Powered by premium video content, robust data, and advanced technology, we’re making it easier for buyers and sellers to transact across all screens, data types, and sales channels. As a global company, we have offices in nine countries and can insert advertisements around the world.

Job Summary

Responsible for the product management activities of the Freewheel Streaming Hub Direct Sales Management team. Primary focus on Supply Side capabilities – building programmatic ad decisioning, optimization and compliance capabilities for Programmatic Module. This role will own a product area within the Direct Sales Management of products but will also partner with other Streaming Hub product managers to design and implement key features underpinning the Freewheel programmatic strategy across several investment areas: Programmatic Module, FW SSP and Marketplace Platform (Private and Exchange). Supports the Direct Sales Management team in reaching the team objectives and keeps leadership team informed of key developments and issues in their areas of responsibilities. Partners with other product team members across Freewheel to successfully deliver on dependencies. Responsible for the relationship with engineering peers within the Direct Sales Management team.

Job Description

The Senior PM requires extensive knowledge of and experience with Programmatic Advertising products and technologies.

Product Management Expertise : Deep understanding of product development lifecycles, roadmapping, and product strategy development and Agile Methodologies.

Technical Skills : Knowledge of relevant advertising technologies, software development methodologies (like Agile), and an ability to understand technical discussions.

Core Responsibilities

Plans and maintains the overall roadmap, strategy and objectives for a product area that focuses on building programmatic ad decisioning, optimization and compliance capabilities for Programmatic Module.

Owns coordination with other PMs to drive designs across use cases for that product area.

Owns the coordination with the engineering teams responsible for delivery of the product area.

Owns designs and implementation for key capabilities within the Direct Sales Management product suite Programmatic Module area.

Partners with Go-to-market teams for the release of key capabilities within the Direct Sales Management product suite Programmatic Module area.

Applies understanding of internal product technologies and is aware of other technologies in programmatic advertising.

Works with stakeholders to clearly identify opportunities, outline business cases and prioritize features within the Direct Sales Management Programmatic Module roadmap.

Demonstrates good project and time management skills, ensures timely delivery of projects, and effectively escalates issues.

Consistent exercise of independent judgment across areas of ownership.

Regular, consistent and punctual attendance. Must be able to work nights and weekends, variable schedule(s) and overtime as necessary.

Other duties and responsibilities as assigned.

What We're Looking For

7-10+ years relevant experience.

Deep technical knowledge of programmatic advertising and ad tech platforms.

Hands-on experience with machine learning or algorithm-driven product development, not just optimization tools.

Experience with complex backend systems.

Extensive leadership in technical product environments, vs just agile familiarity.

Experience managing large enterprise client relationships.

Education

Bachelor's Degree. While possessing the stated degree is preferred, Comcast may consider applicants who hold some combination of coursework and experience, or who have extensive related professional experience.

Relevant Work Experience

7-10 Years

Disclaimer

This information has been designed to indicate the general nature and level of work performed by employees in this role. It is not designed to contain or be interpreted as a comprehensive inventory of all duties, responsibilities and qualifications.

Comcast is an equal opportunity workplace. We will consider all qualified applicants for employment without regard to race, color, religion, age, sex, sexual orientation, gender identity, national origin, disability, veteran status, genetic information, or any other basis protected by applicable law.

Skills

Program Management; Client Relationship Management; Machine Learning; Programmatic Advertising; Product Roadmap Development; Agile Software Development; Cross-Functional Teamwork

Employment type

Full-time

Seniority level

Mid-Senior level

Job function

Product Management and Marketing

Industries

IT Services and IT Consulting, Technology, Information and Internet, and Telecommunications

Note: This description includes the original information, keeps content related to responsibilities, qualifications, and EEO statements, and has been reformatted for clarity while preserving the intent.

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