EGYM GmbH
Your daily workout
Are you ready to lead and inspire global content and communications? We are looking for a talented
Global Head of Content & Communications (m/f/d)
to join our mission at EGYM Wellpass and shape the way our brand communicates worldwide. In this role, you will define and lead a unified global content and communication strategy while taking into account market-specific needs. You’ll ensure brand consistency across all markets and functions, aligning local initiatives with global objectives. Working closely with country leads and our global design team, you will drive content and communication initiatives that make our brand shine at every touchpoint internally and externally across the globe. Does this sound exciting to you? If you are passionate about storytelling, brand strategy, and making an impact on a global scale, don’t miss this opportunity and
apply now to join our team in Paris or Munich .
Key Responsibilities
Strategy & Development:
Be accountable
for a cohesive global positioning and narrative
Responsible for the Management and Execution
of Content and Communication Strategy across countries in collaboration with Country Leads
Translate data and insights into actionable
strategic content & communication projects
Influence and align design strategy globally
Brand Management & Communication:
Ensure the Wellpass brand
is consistently represented across all products, touchpoints, and communications
Develop initiatives
that build and maintain brand awareness and consistency across regions
Ensure support
to regional leads for localized adaptions to the global strategy
Collaboration & Alignment:
Align regional and global market goals , ensuring seamless integration and communication.
Create structures and frameworks that promote brand consistency and clarity in goals (both local and global).
Promote collaboration and information
sharing across teams to enhance strategic execution.
Leadership & Reporting:
Lead and manage a global team
with direct reports from multiple regions as well as a Design Leader
Establish clear KPIs
for brand and communication performance
Operational Execution:
Equip the team
with the right tools, methods, and strategic direction to boost execution.
Resolve conflicts
arising in execution by collaborating with cross-functional teams.
Build consensus
across teams and departments to enable swift decision-making
Stakeholder Engagement:
Provide transparency
on capacities and resource planning for management
Respond to strategic
project demands from management level
Communicate the value and impact of brand
and communication initiatives across the company
Be the interface to the EGYM group Brand team
to ensure the needs of the Wellpass business unit are properly represented and the execution on the Wellpass side match the group’s brand strategy
Your fitness level
5-10 years of experience in content, communications, or marketing leadership roles , ideally with global responsibility.
Proven ability to develop and execute global content and communication strategies.
Strong leadership and people management experience , including cross-regional teams.
Experience working across B2B industries
with
international scope .
Ability to shape a cohesive global brand
narrative while adapting to local markets.
Excellent communication skills in English , both written and verbal.
Experience ensuring consistency
in positioning, messaging, and design across touchpoints.
Strategic mindset
with the ability to translate insights into actionable initiatives.
Strong stakeholder management
and ability to influence senior leadership.
Cultural sensitivity
and proven ability to collaborate across different markets and geographies.
Your training goal for your first 6 months Your equipment we provide
Modern Culture:
Be part of a modern and international company culture where talent and passion are welcomed, heard, and part of the decision-making process
Fit & Healthy:
Train for free with EGYM Wellpass in several thousand sports and health facilities across Germany, or alternatively, use our in-house gym with EGYM products
Continuous Development:
Develop your skills with varied, challenging tasks and regular feedback for a steep learning curve
Work-Life Balance:
Benefit from flexible working hours and 30 days of vacation per year
Mobility:
Enjoy a monthly travel subsidy of 45€ for public transport or Navigo Pass in France
Discounted Offers:
Enjoy a variety of great discounted offers, from fashion to leisure, through our employee benefits portal
Bike Leasing:
Stay active with our leasing bike offer for your commute or in your spare time
Subsidized Pension:
Profit from our employer-subsidized pension
Your warm up plan
30 minutes meeting with Dolihane,
HR Interview .
Deep Dive
Interview Nadja, Marketing Director. (45min to 1h)
Meet the team
(Charlie, Danica, Elena and Gwen) (1h)
Present a Case Study
in Plenum round (Nadja, our General Manager and our SVP Sales) (1h30)
Contact Information Please upload your CV. Contact person: Dolihane Feddag #1742
#J-18808-Ljbffr
Are you ready to lead and inspire global content and communications? We are looking for a talented
Global Head of Content & Communications (m/f/d)
to join our mission at EGYM Wellpass and shape the way our brand communicates worldwide. In this role, you will define and lead a unified global content and communication strategy while taking into account market-specific needs. You’ll ensure brand consistency across all markets and functions, aligning local initiatives with global objectives. Working closely with country leads and our global design team, you will drive content and communication initiatives that make our brand shine at every touchpoint internally and externally across the globe. Does this sound exciting to you? If you are passionate about storytelling, brand strategy, and making an impact on a global scale, don’t miss this opportunity and
apply now to join our team in Paris or Munich .
Key Responsibilities
Strategy & Development:
Be accountable
for a cohesive global positioning and narrative
Responsible for the Management and Execution
of Content and Communication Strategy across countries in collaboration with Country Leads
Translate data and insights into actionable
strategic content & communication projects
Influence and align design strategy globally
Brand Management & Communication:
Ensure the Wellpass brand
is consistently represented across all products, touchpoints, and communications
Develop initiatives
that build and maintain brand awareness and consistency across regions
Ensure support
to regional leads for localized adaptions to the global strategy
Collaboration & Alignment:
Align regional and global market goals , ensuring seamless integration and communication.
Create structures and frameworks that promote brand consistency and clarity in goals (both local and global).
Promote collaboration and information
sharing across teams to enhance strategic execution.
Leadership & Reporting:
Lead and manage a global team
with direct reports from multiple regions as well as a Design Leader
Establish clear KPIs
for brand and communication performance
Operational Execution:
Equip the team
with the right tools, methods, and strategic direction to boost execution.
Resolve conflicts
arising in execution by collaborating with cross-functional teams.
Build consensus
across teams and departments to enable swift decision-making
Stakeholder Engagement:
Provide transparency
on capacities and resource planning for management
Respond to strategic
project demands from management level
Communicate the value and impact of brand
and communication initiatives across the company
Be the interface to the EGYM group Brand team
to ensure the needs of the Wellpass business unit are properly represented and the execution on the Wellpass side match the group’s brand strategy
Your fitness level
5-10 years of experience in content, communications, or marketing leadership roles , ideally with global responsibility.
Proven ability to develop and execute global content and communication strategies.
Strong leadership and people management experience , including cross-regional teams.
Experience working across B2B industries
with
international scope .
Ability to shape a cohesive global brand
narrative while adapting to local markets.
Excellent communication skills in English , both written and verbal.
Experience ensuring consistency
in positioning, messaging, and design across touchpoints.
Strategic mindset
with the ability to translate insights into actionable initiatives.
Strong stakeholder management
and ability to influence senior leadership.
Cultural sensitivity
and proven ability to collaborate across different markets and geographies.
Your training goal for your first 6 months Your equipment we provide
Modern Culture:
Be part of a modern and international company culture where talent and passion are welcomed, heard, and part of the decision-making process
Fit & Healthy:
Train for free with EGYM Wellpass in several thousand sports and health facilities across Germany, or alternatively, use our in-house gym with EGYM products
Continuous Development:
Develop your skills with varied, challenging tasks and regular feedback for a steep learning curve
Work-Life Balance:
Benefit from flexible working hours and 30 days of vacation per year
Mobility:
Enjoy a monthly travel subsidy of 45€ for public transport or Navigo Pass in France
Discounted Offers:
Enjoy a variety of great discounted offers, from fashion to leisure, through our employee benefits portal
Bike Leasing:
Stay active with our leasing bike offer for your commute or in your spare time
Subsidized Pension:
Profit from our employer-subsidized pension
Your warm up plan
30 minutes meeting with Dolihane,
HR Interview .
Deep Dive
Interview Nadja, Marketing Director. (45min to 1h)
Meet the team
(Charlie, Danica, Elena and Gwen) (1h)
Present a Case Study
in Plenum round (Nadja, our General Manager and our SVP Sales) (1h30)
Contact Information Please upload your CV. Contact person: Dolihane Feddag #1742
#J-18808-Ljbffr