World Food Program USA
Manager, Philanthropy-Recurring Giving
World Food Program USA, Washington, District of Columbia, us, 20022
Overview
The Manager, Philanthropy will join World Food Program USA's Individual Philanthropy team, within the Development division, helping to increase financial support of the United Nations World Food Programme (WFP), one of the world's largest humanitarian organizations addressing global hunger. The Manager, Philanthropy will be an integral member of the Direct Response team and will report directly to the Senior Director, Direct Response. As a member of the Development team, this individual works closely with staff across World Food Program USA departments, including operations and marketing and communications. Additionally, this position will work with vendor partners. A strategic goal of World Food Program USA is to grow its recurring donor program (ZeroHunger Heroes) to increase sustainable revenue in support of its mission to end hunger. The Manager, Philanthropy will grow and maintain our ZeroHunger Hero community as well as deliver an effective retention, win-back and upgrade strategy to inform and increase current recurring support. This position will be a critical driver of the strategy across channels and departments. General Responsibilities
In partnership with the Senior Director, execute and improve the strategic plan for the cultivation, solicitation, stewardship and win-back strategies for all recurring giving campaigns and collaborate with multiple teams to execute effectively. Work collaboratively with internal team and external vendor partners to ensure the successful execution of recurring giving campaigns and appeals, including face-to-face, P2P, email, telemarketing, SMS, direct mail and digital. Track, review, and report on recurring giving performance and KPIs, identifying opportunities to enhance outcomes. Manage and improve the onboarding experience for new recurring donors, ensuring a seamless journey and optimizing engagement. Proactively identify gaps and opportunities to recruit new recurring donors, upgrade current recurring donors and re-engage lapsed recurring donors, including making phone calls and writing letters to donors. Stay up to date on emerging and future recurring giving trends as well as competitive campaigns within relevant industries to identify and grow program opportunities. Review, edit and draft communications and materials for recurring donors while also managing and creating annual sustainer calendar. Utilize Salesforce and Fundraise Up to manage and update donor data, including creating and running reports in the platforms as needed. Review and respond to comments and concerns from recurring donors as necessary, through email correspondence, texting and handwritten thank-you notes. Partner with the Donor Care team to develop messaging to ensure positive donor experience, including prompt resolution of donor inquiries. Manage a small portfolio of donors. Collaborate with Data Analytics and CRM teams to ensure accurate donor data for reporting and recommend adjustments as needed. Manage budget forecasting, performance and reporting for recurring donors. Participate in and represent WFP USA in peer networking groups focused on sustainer programs. Other duties as assigned. Qualifications
Bachelor’s degree and 4+ years of relevant experience required. Experience with CRM and donation platforms; familiarity with Salesforce and Fundraise Up is a plus; proficient with Microsoft Office Suite, Excel, Outlook and databases. Knowledge of donor psychology and strong understanding of direct marketing in online and offline channels; awareness of recurring donor motivations is a plus. Excellent attention to detail, organizational and time management skills; ability to juggle multiple projects and adapt to changing priorities. Strong writing, interpersonal and presentation skills; ability to compose compelling storytelling/messages. Self-starter with project leadership experience and a willingness to create systems and processes to improve efficiency. Content experience in emergency rapid-response fundraising is a plus; availability during emergency moments (nights/weekends) may be required. Proven ability to plan and execute fundraising initiatives to meet targets. Passion for advancing a world with zero hunger and a donor-centric approach to the donor journey. Seniority level
Mid-Senior level Employment type
Full-time Job function
Other Industries
Non-profit Organizations
#J-18808-Ljbffr
The Manager, Philanthropy will join World Food Program USA's Individual Philanthropy team, within the Development division, helping to increase financial support of the United Nations World Food Programme (WFP), one of the world's largest humanitarian organizations addressing global hunger. The Manager, Philanthropy will be an integral member of the Direct Response team and will report directly to the Senior Director, Direct Response. As a member of the Development team, this individual works closely with staff across World Food Program USA departments, including operations and marketing and communications. Additionally, this position will work with vendor partners. A strategic goal of World Food Program USA is to grow its recurring donor program (ZeroHunger Heroes) to increase sustainable revenue in support of its mission to end hunger. The Manager, Philanthropy will grow and maintain our ZeroHunger Hero community as well as deliver an effective retention, win-back and upgrade strategy to inform and increase current recurring support. This position will be a critical driver of the strategy across channels and departments. General Responsibilities
In partnership with the Senior Director, execute and improve the strategic plan for the cultivation, solicitation, stewardship and win-back strategies for all recurring giving campaigns and collaborate with multiple teams to execute effectively. Work collaboratively with internal team and external vendor partners to ensure the successful execution of recurring giving campaigns and appeals, including face-to-face, P2P, email, telemarketing, SMS, direct mail and digital. Track, review, and report on recurring giving performance and KPIs, identifying opportunities to enhance outcomes. Manage and improve the onboarding experience for new recurring donors, ensuring a seamless journey and optimizing engagement. Proactively identify gaps and opportunities to recruit new recurring donors, upgrade current recurring donors and re-engage lapsed recurring donors, including making phone calls and writing letters to donors. Stay up to date on emerging and future recurring giving trends as well as competitive campaigns within relevant industries to identify and grow program opportunities. Review, edit and draft communications and materials for recurring donors while also managing and creating annual sustainer calendar. Utilize Salesforce and Fundraise Up to manage and update donor data, including creating and running reports in the platforms as needed. Review and respond to comments and concerns from recurring donors as necessary, through email correspondence, texting and handwritten thank-you notes. Partner with the Donor Care team to develop messaging to ensure positive donor experience, including prompt resolution of donor inquiries. Manage a small portfolio of donors. Collaborate with Data Analytics and CRM teams to ensure accurate donor data for reporting and recommend adjustments as needed. Manage budget forecasting, performance and reporting for recurring donors. Participate in and represent WFP USA in peer networking groups focused on sustainer programs. Other duties as assigned. Qualifications
Bachelor’s degree and 4+ years of relevant experience required. Experience with CRM and donation platforms; familiarity with Salesforce and Fundraise Up is a plus; proficient with Microsoft Office Suite, Excel, Outlook and databases. Knowledge of donor psychology and strong understanding of direct marketing in online and offline channels; awareness of recurring donor motivations is a plus. Excellent attention to detail, organizational and time management skills; ability to juggle multiple projects and adapt to changing priorities. Strong writing, interpersonal and presentation skills; ability to compose compelling storytelling/messages. Self-starter with project leadership experience and a willingness to create systems and processes to improve efficiency. Content experience in emergency rapid-response fundraising is a plus; availability during emergency moments (nights/weekends) may be required. Proven ability to plan and execute fundraising initiatives to meet targets. Passion for advancing a world with zero hunger and a donor-centric approach to the donor journey. Seniority level
Mid-Senior level Employment type
Full-time Job function
Other Industries
Non-profit Organizations
#J-18808-Ljbffr