Highwire
Overview
Account Manager, Social Media
Highwire sets the standard for high-impact communications and marketing for global technology and healthcare companies, connecting reputation to revenue. As the top-ranked independent tech and healthcare PR firm, we represent some of the biggest brands in cloud, enterprise, security, fintech, healthcare, and consumer. We are nimble, creative and committed to growth and inclusivity for all our team members.
At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment, where everyone regardless of age, race / ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities can feel safe, celebrated and worthy.
We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all.
Our people-first culture is driven by four core values: Inclusion Always, Growth Mindset, Team Empowerment, Fierce Distinction.
We\'re looking for individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award winning culture and contribute to an exciting and growing business where you can make a real impact.
We are seeking an account manager or senior manager with a passion for social media and digital marketing to join our growing team. In this role, you will manage social media programs and campaigns on behalf of some of the world\'s most important technology brands. This hands-on position is suited for someone comfortable operating in a fast-paced environment across multiple accounts with varying stands and styles. You must have strong attention to detail and excel at delivering high-quality content, driving social media strategies, and managing and mentoring a team of digital strategists.
The ideal candidate understands that the best social media programs bring the people behind every brand, product and experience together with their audiences. You are committed to unlocking new possibilities for clients from awareness through to conversion and are a curious and eager self-starter.
Key Responsibilities
Develop and implement social media strategies for clients that: encompass content, channel, and audience; are aligned to client goals; and demonstrate business impact through insights and analysis
Work as part of integrated PR and digital teams, driving the strategic inclusion of social media across client programs, including but not limited to content development, community management, publishing best practices, channel strategy, insights and analytics, etc.
Manage account teams to ensure seamless delivery of client work, including quality reviews and time / team management
Manage multiple projects and / or accounts with the ability to manage up and down to ensure the team meets deadlines and stays on budget
Production of social-first copy and creative content aligned to individual channel best practices, also including support in copywriting weekly social media calendars where needed
Manage 1-2 direct reports
Build trusting relationships with clients as one of the day-to-day contacts
Support new business efforts for the Agency, including research and pitch development
Requirements
5-6 years of client-facing digital experience (social media specialty preferred), with at least one year in an Agency setting
Deep knowledge and understanding of social platforms - primarily LinkedIn, Twitter, Instagram, TikTok, Facebook, YouTube - including both organic and paid strategies and capabilities
Baseline knowledge of earned media and marketing tactics (i.e., search, influencer, editorial), and where social media and digital activations can be integrated
Experience with B2B technology, security and digital health brands is a plus
Ability to take initiative to quickly and smartly adjust digital strategy, voice and tone based on client and audience
Experience with social media management, influencer management, analytics tools (bonus points for hands-on experience with Sprinklr, Sprout Social, MuckRack and Brandwatch)
Management experience, both of program strategy / deliverables and direct reports
Passionate about teaching and mentoring team members, working in close collaboration with both digital team leadership and account teams
A finger on the pulse of latest social and digital trends
Benefits
Competitive salary
Merit-based bonuses and promotions
Hybrid work model to suit your schedule and lifestyle
Excellent vacation policy including extended break for summer and winter holiday
Participate in Empower Hours on Fridays; Team has the ability to log off by 3pm
401K Match
Medical and dental benefits / FSA
Paid Parental Leave
Commuter Benefit
Home office equipment stipend
Curiosity Stipend of $100 annually for books, exhibitions, etc.
Cell phone reimbursement
Wellness benefit
Calm Meditation App
Donation Match
Full-time writing Coach
Mentorship
Monthly recognition programs
Employee referral bonus
New business referral bonus
Quarterly Highwire fun events Thanksgiving is our favorite holiday
Dog friendly work environment
Extremely supportive, nurturing environment with many opportunities for learning and growth
#J-18808-Ljbffr
Highwire sets the standard for high-impact communications and marketing for global technology and healthcare companies, connecting reputation to revenue. As the top-ranked independent tech and healthcare PR firm, we represent some of the biggest brands in cloud, enterprise, security, fintech, healthcare, and consumer. We are nimble, creative and committed to growth and inclusivity for all our team members.
At Highwire, we believe that storytelling fuels transformation. And the most impactful stories represent all voices and perspectives. As a values-driven agency, we foster an inclusive environment, where everyone regardless of age, race / ethnicity, size, shape, gender identity, sexual orientation, religion and different abilities can feel safe, celebrated and worthy.
We ensure every Highwire Walker has unique support to climb to success. Our commitment to diversity, inclusion and belonging is permanent and foundational to our business and culture. We aspire to change our industry and build a better future for all.
Our people-first culture is driven by four core values: Inclusion Always, Growth Mindset, Team Empowerment, Fierce Distinction.
We\'re looking for individuals with big ideas, strong opinions, and the energy to bring them to life. If you thrive in an environment that values personal accountability, high standards, and boundless motivation, this is the opportunity for you. Be part of our award winning culture and contribute to an exciting and growing business where you can make a real impact.
We are seeking an account manager or senior manager with a passion for social media and digital marketing to join our growing team. In this role, you will manage social media programs and campaigns on behalf of some of the world\'s most important technology brands. This hands-on position is suited for someone comfortable operating in a fast-paced environment across multiple accounts with varying stands and styles. You must have strong attention to detail and excel at delivering high-quality content, driving social media strategies, and managing and mentoring a team of digital strategists.
The ideal candidate understands that the best social media programs bring the people behind every brand, product and experience together with their audiences. You are committed to unlocking new possibilities for clients from awareness through to conversion and are a curious and eager self-starter.
Key Responsibilities
Develop and implement social media strategies for clients that: encompass content, channel, and audience; are aligned to client goals; and demonstrate business impact through insights and analysis
Work as part of integrated PR and digital teams, driving the strategic inclusion of social media across client programs, including but not limited to content development, community management, publishing best practices, channel strategy, insights and analytics, etc.
Manage account teams to ensure seamless delivery of client work, including quality reviews and time / team management
Manage multiple projects and / or accounts with the ability to manage up and down to ensure the team meets deadlines and stays on budget
Production of social-first copy and creative content aligned to individual channel best practices, also including support in copywriting weekly social media calendars where needed
Manage 1-2 direct reports
Build trusting relationships with clients as one of the day-to-day contacts
Support new business efforts for the Agency, including research and pitch development
Requirements
5-6 years of client-facing digital experience (social media specialty preferred), with at least one year in an Agency setting
Deep knowledge and understanding of social platforms - primarily LinkedIn, Twitter, Instagram, TikTok, Facebook, YouTube - including both organic and paid strategies and capabilities
Baseline knowledge of earned media and marketing tactics (i.e., search, influencer, editorial), and where social media and digital activations can be integrated
Experience with B2B technology, security and digital health brands is a plus
Ability to take initiative to quickly and smartly adjust digital strategy, voice and tone based on client and audience
Experience with social media management, influencer management, analytics tools (bonus points for hands-on experience with Sprinklr, Sprout Social, MuckRack and Brandwatch)
Management experience, both of program strategy / deliverables and direct reports
Passionate about teaching and mentoring team members, working in close collaboration with both digital team leadership and account teams
A finger on the pulse of latest social and digital trends
Benefits
Competitive salary
Merit-based bonuses and promotions
Hybrid work model to suit your schedule and lifestyle
Excellent vacation policy including extended break for summer and winter holiday
Participate in Empower Hours on Fridays; Team has the ability to log off by 3pm
401K Match
Medical and dental benefits / FSA
Paid Parental Leave
Commuter Benefit
Home office equipment stipend
Curiosity Stipend of $100 annually for books, exhibitions, etc.
Cell phone reimbursement
Wellness benefit
Calm Meditation App
Donation Match
Full-time writing Coach
Mentorship
Monthly recognition programs
Employee referral bonus
New business referral bonus
Quarterly Highwire fun events Thanksgiving is our favorite holiday
Dog friendly work environment
Extremely supportive, nurturing environment with many opportunities for learning and growth
#J-18808-Ljbffr