R/GA
About R/GA
In our 40-year history, we’ve changed a lot—from a culture-defining film title studio to an interactive advertising agency; to an award-winning product and marketing agency with design, technology, communications, ventures and IP practices. We like change, and like to navigate our clients through it too. Our approach to work is always human first. This focus helps us create meaningful and memorable experiences that live across digital platforms and often blur the line between the digital and real worlds. We believe disruptive thinking happens when you collide experts in design, technology and culture.
About the Role
Our Business Leadership team serves as the first line of contact with our clients. They identify client needs and work strategically to provide thoughtful solutions with measurable results. We set the bar high at R/GA. We don’t just strive to solve our client’s problems; we challenge ourselves to transform their entire category.
The Director, Business Leadership is accountable for managing medium scale client engagements, is a key partner to Managers/Director level clients, and is actively leading projects and teams to drive positive outcomes. You set day-to-day directives for teams across your projects, and look for ways to push our craft, elevate our relationships and grow our business.
This role requires recent experience in regulated industries—specifically pharmaceutical marketing—with a deep understanding of legal, regulatory, and medical review (MLR) processes and systems such as Veeva. You bring strong operational discipline, marketing fluency across channels (especially digital and social), and a passion for helping teams do their best work in complex, fast-paced environments.
On any given day you might
Lead and navigate Integrated Agency Team (IAT) meetings, ensuring alignment across partner agencies and driving toward cohesive strategic and creative outputs
Manage complex pharmaceutical workflows, including cross-functional coordination, medical/legal/regulatory (MLR) submissions, and Veeva Vault PromoMat processes
Translate pharmaceutical business objectives into full-funnel marketing strategies—including 360 campaigns, CRM, social-first content, creator/influencer content and branded experiences
Lead new and organic business opportunities—from vetting RFPs and aligning internal capabilities to crafting strategic proposals that drive sustained client growth and unlock cross-sell and up-sell potential
Engage directly with senior-most clients, acting as a trusted advisor and bringing clarity, confidence, and leadership to every interaction
Operate with ease in highly regulated environments, proactively identifying risks and navigating complexities with sound judgment and expertise
Lead client and internal teams with a strategic, big-picture mindset—driving high-impact conversations, prioritizing efforts, and maintaining momentum aligned to broader business goals
Guide clients through the full project lifecycle, from creative concepting and strategic planning through production and delivery, ensuring alignment and excellence at every stage
Oversee a range of integrated productions, from social-first campaigns and digital experiences to large-scale content, branded platforms, and cross-channel activations
Lead internal creative, strategy and production reviews, providing clear and business-driven feedback to elevate output
Act as an extension of the client’s team, offering a strategic POV across core and adjacent workstreams grounded in business understanding
Shape and lead multidisciplinary project teams, working closely with Talent Management to align resourcing with business needs and broader talent strategy
Know when to bring in R/GA leadership to navigate key relationship or conflict moments
Own forecasting in partnership with Program Management and manage hours across disciplines
Understand scope deeply, estimating time and run rate, managing against allocations, and flagging scope creep early with solutions
Drive the creation and delivery of Quarterly Business Reviews and financial flash analyses
Support your Client Lead in ensuring profitability across your business, in context with broader organizational goals
Partner with the Marketing team to support thought leadership and elevate R/GA’s point of view
Work across Client and Practice Leads to understand how decisions in your business impact others
The ideal person
Can confidently step in for strategic or creative delivery when needed
Navigates conversations about incremental project fees without oversight
Brings fresh perspective and challenges norms by applying expertise from past roles
Stays active in the industry through events, talks, and ongoing engagement with the broader creative and business community
Stays three steps ahead to position strategic and creative work for success
Has outstanding public speaking skills and experience
Can foster strong, cohesive working interdisciplinary teams
Uses alternative analytical approaches to solve digital/interactive/marketing problems
Can define solutions that generate measurable results for our clients
Exhibits a passion for digital marketing and the creative process
You Bring
10–12 years of experience in an integrated agency environment, including 2+ years in a Director-level client leadership role
Proven experience leading pharmaceutical campaigns, with a strong grasp of regulatory processes and a focus on patient-centric messaging
Hands-on experience with Veeva Vault PromoMat and fluency in navigating medical/legal/regulatory (MLR) review processes
Expertise in full-funnel marketing—from brand campaigns to performance and CRM—across omnichannel ecosystems including social-first, web, experiential, influencer and mobile
Experience leading Integrated Agency Team (IAT) meetings
Demonstrated success managing complex businesses or portfolios totaling $2M–$5M+, with strong financial and operational oversight
Deep experience with innovative production models, spanning social-first content, large-scale brand systems, and emerging technology activations
Proven ability to lead integrated, tech-enabled campaigns, including AI-powered solutions, talent/influencer partnerships, and co-creation with platforms or vendors
Familiarity with in-market activations and experiential tactics that drive measurable engagement and behavior change
RFP experience, with the ability to evaluate opportunities, identify talent needs, and develop compelling go-to-market approaches
A track record of thriving in fast-paced, creatively driven environments and managing multiple workstreams simultaneously
Proficiency in core business tools, including MS Office, Google Drive, Zoom, Slack etc.
Experience partnering with interdisciplinary teams on projects from conception to execution
This role is based in NYC. Candidates must be located in NYC or willing to relocate before their start date. This position offers a hybrid work model, but regular in-person collaboration is expected.
The hiring range for this position is $135,000 to $195,000. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; budgetary considerations; tenure and standing with the company; as well as the employee’s/applicant’s applicable skills, pertinent experience, and qualifications.
Other information
Seniority level: Director
Employment type: Full-time
Job function: Business Development and Sales
Industries: Advertising Services
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About the Role
Our Business Leadership team serves as the first line of contact with our clients. They identify client needs and work strategically to provide thoughtful solutions with measurable results. We set the bar high at R/GA. We don’t just strive to solve our client’s problems; we challenge ourselves to transform their entire category.
The Director, Business Leadership is accountable for managing medium scale client engagements, is a key partner to Managers/Director level clients, and is actively leading projects and teams to drive positive outcomes. You set day-to-day directives for teams across your projects, and look for ways to push our craft, elevate our relationships and grow our business.
This role requires recent experience in regulated industries—specifically pharmaceutical marketing—with a deep understanding of legal, regulatory, and medical review (MLR) processes and systems such as Veeva. You bring strong operational discipline, marketing fluency across channels (especially digital and social), and a passion for helping teams do their best work in complex, fast-paced environments.
On any given day you might
Lead and navigate Integrated Agency Team (IAT) meetings, ensuring alignment across partner agencies and driving toward cohesive strategic and creative outputs
Manage complex pharmaceutical workflows, including cross-functional coordination, medical/legal/regulatory (MLR) submissions, and Veeva Vault PromoMat processes
Translate pharmaceutical business objectives into full-funnel marketing strategies—including 360 campaigns, CRM, social-first content, creator/influencer content and branded experiences
Lead new and organic business opportunities—from vetting RFPs and aligning internal capabilities to crafting strategic proposals that drive sustained client growth and unlock cross-sell and up-sell potential
Engage directly with senior-most clients, acting as a trusted advisor and bringing clarity, confidence, and leadership to every interaction
Operate with ease in highly regulated environments, proactively identifying risks and navigating complexities with sound judgment and expertise
Lead client and internal teams with a strategic, big-picture mindset—driving high-impact conversations, prioritizing efforts, and maintaining momentum aligned to broader business goals
Guide clients through the full project lifecycle, from creative concepting and strategic planning through production and delivery, ensuring alignment and excellence at every stage
Oversee a range of integrated productions, from social-first campaigns and digital experiences to large-scale content, branded platforms, and cross-channel activations
Lead internal creative, strategy and production reviews, providing clear and business-driven feedback to elevate output
Act as an extension of the client’s team, offering a strategic POV across core and adjacent workstreams grounded in business understanding
Shape and lead multidisciplinary project teams, working closely with Talent Management to align resourcing with business needs and broader talent strategy
Know when to bring in R/GA leadership to navigate key relationship or conflict moments
Own forecasting in partnership with Program Management and manage hours across disciplines
Understand scope deeply, estimating time and run rate, managing against allocations, and flagging scope creep early with solutions
Drive the creation and delivery of Quarterly Business Reviews and financial flash analyses
Support your Client Lead in ensuring profitability across your business, in context with broader organizational goals
Partner with the Marketing team to support thought leadership and elevate R/GA’s point of view
Work across Client and Practice Leads to understand how decisions in your business impact others
The ideal person
Can confidently step in for strategic or creative delivery when needed
Navigates conversations about incremental project fees without oversight
Brings fresh perspective and challenges norms by applying expertise from past roles
Stays active in the industry through events, talks, and ongoing engagement with the broader creative and business community
Stays three steps ahead to position strategic and creative work for success
Has outstanding public speaking skills and experience
Can foster strong, cohesive working interdisciplinary teams
Uses alternative analytical approaches to solve digital/interactive/marketing problems
Can define solutions that generate measurable results for our clients
Exhibits a passion for digital marketing and the creative process
You Bring
10–12 years of experience in an integrated agency environment, including 2+ years in a Director-level client leadership role
Proven experience leading pharmaceutical campaigns, with a strong grasp of regulatory processes and a focus on patient-centric messaging
Hands-on experience with Veeva Vault PromoMat and fluency in navigating medical/legal/regulatory (MLR) review processes
Expertise in full-funnel marketing—from brand campaigns to performance and CRM—across omnichannel ecosystems including social-first, web, experiential, influencer and mobile
Experience leading Integrated Agency Team (IAT) meetings
Demonstrated success managing complex businesses or portfolios totaling $2M–$5M+, with strong financial and operational oversight
Deep experience with innovative production models, spanning social-first content, large-scale brand systems, and emerging technology activations
Proven ability to lead integrated, tech-enabled campaigns, including AI-powered solutions, talent/influencer partnerships, and co-creation with platforms or vendors
Familiarity with in-market activations and experiential tactics that drive measurable engagement and behavior change
RFP experience, with the ability to evaluate opportunities, identify talent needs, and develop compelling go-to-market approaches
A track record of thriving in fast-paced, creatively driven environments and managing multiple workstreams simultaneously
Proficiency in core business tools, including MS Office, Google Drive, Zoom, Slack etc.
Experience partnering with interdisciplinary teams on projects from conception to execution
This role is based in NYC. Candidates must be located in NYC or willing to relocate before their start date. This position offers a hybrid work model, but regular in-person collaboration is expected.
The hiring range for this position is $135,000 to $195,000. Where an employee or prospective employee is paid within this range will depend on, among other factors, actual ranges for current/former employees in the subject position; budgetary considerations; tenure and standing with the company; as well as the employee’s/applicant’s applicable skills, pertinent experience, and qualifications.
Other information
Seniority level: Director
Employment type: Full-time
Job function: Business Development and Sales
Industries: Advertising Services
Referrals increase your chances of interviewing at R/GA by 2x
Get notified about new Business Director jobs in New York, NY.
We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.
#J-18808-Ljbffr